— — Decoding one of "Emotional Consumption"

"Only when I buy blind boxes, open blind boxes and assemble blind boxes can I really feel happy."

As a financial worker, 29-year-old Li Muzi "works and lives at two points and one line" every day. The atmosphere in the office environment is depressing, and she gradually gets tired of the life of "looking at the end at a glance", and often falls into pessimism and depression uncontrollably.

Two years ago, when she was shopping with friends, she bought a blind box. Only she drew the hidden money. This accident opened another "lifestyle" for her.

When her friends called her "European God" and "Goddess of Blind Box" with envy and excitement, she felt "long-lost happiness and excitement". After that, every time she saw the blind box, she couldn’t help laughing and thinking of herself dancing with her friends.

She gradually fell in love with this feeling. In the past two years, she bought more than 100 hand-made and blind boxes filled the whole cabinet.

Photo courtesy of respondents

"They saved me." Li Muzi said that she began to learn to pay for "happiness"."People live for 30,000 days, and a good mood is more important than anything."

In recent years, more and more people pay for emotions like Li Muzi. Tide shops, pet shops and millet shops are crowded with young people, and emotional services such as "accompanying", "sleeping" and "decompression" are favored.

Some institutions expect that,In 2025, the market scale related to emotional consumption will exceed 2 trillion yuan, of which the market scale of blind boxes will exceed 58 billion yuan, with a compound annual growth rate of 28% compared with 16.5 billion yuan in 2024.

Endogenous demand

As a practitioner in the psychological counseling industry, Zhang Yihuan has been observing social emotions. She said: "In recent years, with the intensification of social involution and anxiety, emotional relaxation has become the psychological appeal of young people."According to "In 2024, 94% of young people are suffering from significant mental and emotional stress.

According to the Report on the Development of National Mental Health in China, the level of anxiety and depression of young people aged 18-34 is higher than that of other age groups, and the pressure from work and family has become the main source of anxiety.

"These pressures need to be exported," Zhang Yihuan said. Especially in the digital age, interpersonal relationships are "atomized" (that is, interpersonal relationships become loose, isolated and lack of deep connection), which makes it easier to deepen loneliness and make people more inclined to comfort their hearts by buying virtual emotional products.

Photo courtesy of respondents

Zhang Yihuan believes that social media has an "expanding effect" and can quickly spread minority emotions into a "group resonance". "Creating a specific emotional atmosphere can stimulate more people’s desire for consumption." She said, "For example, because the anchor said a sentence that caused empathy, he placed an order to buy a product, or because of a certain product ‘ Emotional value ’ Have a desire to buy. "

Zhang Wenlong, who changed from a chef carving melons and fruits to a woodcarver, accidentally discovered and grasped the value of "emotion".

A strawberry carved out of wood in his spare time at work became an opportunity for him to change from "serving the table" to "serving the mood".

In the live broadcast room in Zhang Wenlong, woodcarving ornaments are sold: small strawberry spoons, small flames, small wooden horses, cat pendants and doll ornaments … … Although these things "may have no practical effect", he still insists thatYou can’t ignore the power of emotions.

In his audience, there is a girl with leukemia. In the process of struggling with illness, the little girl saw the video of him making Xiao Mu spoon, which made her smile. After learning that the little girl loved her work, Zhang Wenlong gave her the spoon.

Photo courtesy of respondents

"Many buyers say that my works have surpassed ordinary handicrafts and are full of childlike interest, warmth, daily care and even hope." Zhang Wenlong said, "This spiritual power is now ‘ Scarce goods ’ . The living conditions of the younger generation are generally better now, and they have ‘ Pay for interest ’ The ability. "

Zhang Yihuan has the same view. "At the same time, young people are also facing problems such as high housing prices and employment pressure, and many people cannot afford large-scale consumption.This contradictory state makes their pursuit of life value turn — — More inclined to live in the present and enjoy timely happiness. "

Through the emotional consumption activities with low unit price, low threshold and high frequency, I add fun to my life. Zhang Yihuan believes that this endogenous motivation provides a very broad development space for emotional consumption.

Practical concession

In the traditional consumption concept, people pay more attention to the practicality and cost performance of goods. "But now, ‘ Emotional value ’ Become a key indicator of consumption decision. " Zhang Yihuan said.

"Pleasure, sense of belonging, and sense of identity are becoming valuable."After leaving the psychological counseling industry, Zhao Huixi turned to be an "emotional companion", mainly serving some primary and secondary school students. What impressed her deeply was that the new generation of parents paid more attention to the influence of "emotion" on their children’s growth.

Zhao Huixi works about 5 hours a day, and the charge is 200 yuan per hour. Work includes daily safety care, accompanying children when guardians are away, and emotional interaction, such as listening to children’s school experiences, providing comfort when they are frustrated, or guiding children to learn basic social rules and stimulate their hobbies. Zhao Huixi believes that "unlike nannies,The child companion is ‘ Educational companionship ’ , not ‘ Transactional care ’. "

Source: vision china

From diet to spiritual needs, the concept of educational consumption has changed from "visible courses and care" to "invisible listening and counseling" Zhao Huixi’s clients have changed from three a year ago to 17 now. In the process of contacting with children and parents, this change in concept is more and more truly perceived by her.

The change of educational consumption concept is only a corner of the huge emotional consumption market. According to Zhang Yihuan’s observation,Now almost all consumption scenes are endowed with emotional functions:Bookstores no longer just sell books, but create a "healing corner" through soft clothing, and catering brands print warm sentences such as "Have a good meal today" on the packaging bags.

"These details are in the ‘ Functional service ’ Become ‘ Emotional care ’ 。” Zhang Yihuan said,After people’s basic needs such as physiology and safety are met, they will begin to pursue higher-level needs, such as belonging, emotional satisfaction, self-realization and so on.

"People pay more attention to the personalized expression of themselves and will be willing to pay for products that reflect unique emotions and attitudes." Zhang Yihuan said.

New business opportunities

Facing up to "emotional needs" and integrating "emotional interaction" are also becoming "KPI" for merchants and designers. Zhang yangshen, the product director of shangtang technology co., ltd., was deeply touched.

When he decided to develop a bookkeeping software that can realize "emotional interaction", he had an insight into the needs of young people: bookkeeping is becoming a new way of life, but traditional software bookkeeping is cumbersome and "lacks positive incentives", which makes it difficult for users to persist. Zhang Yang and the team noticed that users who keep accounts often have the same needs for recording life scenes and emotions.

Photo courtesy of respondents

Zhang Yang believes that if a product wants users to "use", "like" or even "rely on", it should not only rely on rich functions, but also "have personality and be able to talk". In addition to passively replying to users’ messages, it can also actively talk, understand intentions and give suggestions instead of "passively waiting for users to open" every time.

As a result, an AI bookkeeping software that can realize emotional interaction was born — — It takes "emotional value" as a differentiated selling point: it can not only realize the basic bookkeeping function, but also use AI to interact with users, so that users can record their feelings during consumption.

The feedback from the market proved their judgment: "Kappi Bookkeeping" was launched for half a year, and the number of users exceeded one million, ranking first in the AI Bookkeeping Track.

"Changed my bookkeeping for many years only ‘ Three-minute heat ’ Even the habit of recording false accounts for a long time. " In the comment area of the app store, there are many similar comments on this software.

The development of technology provides a strong support for the explosion of emotional economy.The application of big data and artificial intelligence technology has created new opportunities for product design and development.— — Although "technology" and "emotion" do not seem to have a strong correlation, Zhang Yang believes that these two rapidly developing concepts can be combined.

“‘Technology+emotion ’ Will be the general trend in the future.Zhang Yang believes that "all AI products will provide emotional value in the future,

This is also one of the important factors that determine the product audience increment and stickiness. "

Photo courtesy of respondents

Zhang Yihuan believes that the wide application of big data and artificial intelligence today can enable businesses to more accurately capture the emotional needs of consumers, thus developing products that are more in line with the market. "These technologies give consumer goods more personalized value and significance, ‘ Let products have stories, experiences and atmosphere ’ This will drive the further growth of emotional consumption. "

The reporter checked the "Aiqicha" platform and found that in the past five years, the number of enterprises registered related to the concept of "decompression" exceeded 11,000, of which more than 3,100 were registered in the past year. Taobao Tmall’s "618" battle report shows that the three major emotional tracks of tide play, pets and sports broke out, and the turnover of 2,400 tide play shops increased by more than 100%.

"Endogenous demand+concept change+business opportunity mining have promoted the explosive growth of emotional economy." Zhang Yihuan said, "However, we can’t just see the benefits brought by the rapid growth of emotional consumption.In the process of rapid development of the industry, some ‘ Noise ’ And ‘ Episode ’ While expressing your emotions, you should also remain calm and alert."

Producer: Li Shaofei

Reporter: Yu Tianqi

1905 movie network news The screenplay directed by the screenwriter is showing. At present, the box office has exceeded 4.1 billion, showing the audience’s enthusiasm and support for China’s original film universe. A few days ago, "Tang Detective 3" was also released in Thailand, and received constant praise. In addition, Tang Tan’s overseas attention has been extremely high, and foreign media frequently reported it, which also gained the support of many fans including overseas Chinese and international students in buying tickets.

On the basis of Tang Tan 1, Tang Tan 2 and online drama Tang Tan 3, the lineup and production were upgraded. Not only did the Asian all-star lineup join in, sweeping the youth of the whole family, but the viewing experience of IMAX was also praised by the audience as "immersive". Under IMAX viewing, the picture will be expanded by 26%. "It used to take only 8 people to fill the picture, but now it needs 12 people", so the information will be richer, which means that the audience will get greater visual shock in the cinema.

In addition, many series of classic characters gather together, and the sense of the universe assembled by all the staff is also a major attraction. Recently, the film exposed a positive clip of Tang Ren (ornaments) asking for help from Sinuo (ornaments). The "Sinuo Return", which made many viewers very excited before, finally cleared the fog. Sinoe, who has grown up a lot, still retains the temperament of "both good and evil" and has contributed to a new famous scene.

Tang Ren saved Qin Feng and asked for help.

The unforgettable "push" sparked heated discussion.

In the movie, Qin Feng was arrested and imprisoned by the police for murder. Tang Ren, who lost his partner, swore to everyone that he would rescue Lao Qin. Prompted, he returned to Bangkok to find Sinuo. Snow did not directly tell him the method, but pushed him down the steps while Tang Ren was unprepared. This push awakened Tang Ren and made the audience remember this famous scene thoroughly. Seeing Snow’s expression, the familiar feeling came back.

This clip also triggered a hot discussion among netizens. Why didn’t Snow say it, but pushed it? Why did Snow save Qin Feng? Some people speculate that "Snow saved Qin Feng because he thought Qin Feng was a genius, and talent was rare, which was beyond the appreciation of the camp and identity, so we can’t rule out whether she was Q". Others said, "Sinuo was also monitored by the Q organization, and he pushed it to tell people who were watching secretly that he didn’t stand on either side and helped Qin Feng.". The audience opened their minds and contributed various wonderful film reviews.

Wang Baoqiang really fell down and asked for "one guarantee"

Zifeng Zhang’s return "Sinoe is also growing up quietly"

It is also very interesting to shoot this scene behind the scenes. Wang Baoqiang has always encouraged Zifeng Zhang to say "Never mind, push hard", and the two people who played father and daughter in their early years also cooperated very well. However, in this scene, it is also necessary to take pictures of Wang Baoqiang himself falling down, so Wang Baoqiang began to fall to the ground again and again. Although there are protective measures, the sound of landing also makes people "listen to it". Not only that, but after the scene was passed, he also took the initiative to ask for "one guarantee".

In the movie, when Sinoe appeared, many viewers lamented that "Sinoe is also out of our sight and has grown up quietly"! Five years ago, Zifeng Zhang was only 14 years old in Tang Tan 1, and when he returned to Tang Tan 3, he had already become a college student. Director Chen Sicheng also said that Zifeng has grown a lot, and her role should also grow with the actors. What remains unchanged is the mystery of Sinuo and her temperament of being both good and evil, which makes people deeply impressed with this girl.

　　"How difficult it is to get together and leave home, there are no more tears in my thoughts, and I have no regrets in my life. I only care about the lights, where have you been, dad? Please rest assured about things at home. Now that my daughter has grown up, I won’t blame you for being angry with you. Where have you been, dad? When you come back safely, the sky will be bright …" This is a song written by officers and men of a submarine detachment of the North Sea Fleet, and the lyrics are full of deep guilt for children’s families.

　　In the past few days, with the online media interview group of "Building a Strong Military Dream Together" coming to the North Sea Fleet, reporters were always moved by the stories of frontline submarine officers and soldiers. When you go shopping with your lover, when you have dinner with your parents, and when you help your children with their homework, you know that our lovely and respectable navy soldiers are performing tasks in submarines, and they can’t enjoy these most ordinary family times. They are in the coastal areas of Wan Li, only to get the warmth and sweetness of thousands of families.

Submarine voyage.

    A person’s wedding

　　Gui Chaojian, an engineer, happened to meet the full training examination when he held his wedding at the end of 2009. Due to the custom, the wedding could not be rescheduled, and he was at a loss for a time. By contacting with family members, the boat leader completed the work of Gui Chaojian’s wife. On the wedding day, Gui Chaojian’s wife held a personal wedding. At sea, the boat party branch also held a simple wedding for Gui Chaojian, and all the boat officers and men jointly served as "witnesses" for him.

    Deep sea love thing

　　Hu Wenjia, the co-captain of No.327 boat, took advantage of the opportunity of measuring hydrological elements to take the deep sea water of the Pacific Ocean as a gift to his beloved wife with a mineral water bottle. The deep sea water is full of the deepest and purest love for his wife.

　　With the increasing number of his voyages, the number of "love water" at home has increased from one bottle to many bottles in recent years. "Love Water" witnessed their happy marriage, but also witnessed the leap-forward development of submarine forces.

The submarine launched a cultural activity to celebrate the Dragon Palace in the New Year.

    Underwater new year’s eve

　　Jiang Aihua, a radar technician, whose mother is paralyzed in bed all the year round, can’t take care of him for a long time because of his task. He hurried home when his mother was critically ill, but her mother was in a coma, and her death three days later became his lifelong regret. He wrote the essay "Underwater New Year’s Eve", shared his fresh New Year’s Eve, and between the lines showed the silent dedication of submarine soldiers to a round family.

　　"On the 28th of the twelfth lunar month, we carried out the voyage mission with the care of our families. This New Year’s Eve must be extraordinary. It must be spent in performing tasks and underwater. It’s a different New Year’s Eve and a different feeling. When I take a break, I think most of the old people, their families and children. For them, there is an extra concern for this Spring Festival. This Spring Festival is meaningful to us and a torment to our families. ……”

　　Submarine soldiers have a saying called "Don’t ask me where I am, I won’t tell you if I ask". The strict confidentiality system requires them not to tell their relatives about the specific situation of the mission. Every time I travel, the submarine soldiers go quietly and return silently. On the isolated seabed, they shoulder the arduous mission of defending the country and consolidating the coastal areas. With no regrets, selflessness and fearlessness, they have built an unbreakable defense line for China’s Wan Li coastal areas with their youth and blood. They are well-deserved unsung heroes. Salute, China Submarine Soldier! (China Netcom Su Ying)

(Observer Network News) With the intensification of the spillover risk of the hot war between Palestine and Israel, the commercial shipping in the Red Sea has been affected, and military frictions have been constantly occurring between the US military and organizations regarded as "Iranian agents" by the United States. Israel claims that it is experiencing a "multi-regional war" … A series of new events highlight the possibility of war escalation, and western media are generally worried that a larger war will break out in the Middle East, which will bring serious political and economic consequences.

A few days ago, CNN, The Wall Street Journal, Bloomberg, The Guardian, etc. published commentary articles expressing concern about the escalation of the situation. The European version of the American "politician" news network is even more blunt. No matter whether the western countries are willing to admit it or not, the Middle East is "already in a state of war".

The Guardian commented that the conflict between Israel and Gaza was bad enough. If a larger-scale war breaks out, it will be a disaster for the United States, Israel and the whole region. The United States fears falling into an unbearable large-scale conflict.

CNN, on the other hand, focuses on a more pressing issue: the American election. The Republican Party has been asking the Biden administration to take further actions in the current situation in the Middle East. The commentary believes that if the situation in the Middle East suddenly deteriorates, Biden will have little political room for manoeuvre against Trump. "The United States, especially Biden, cannot allow this situation to become a long-term reality."

On December 20, 2023, local time, during his visit to the Middle East, US Secretary of Defense lloyd austin (left) suddenly boarded the "Ford" aircraft carrier for inspection. (Source: vision china)

The US media is worried that the US military will also get in.

Since the current Palestinian-Israeli conflict broke out on October 7, the outside world has been worried that the conflict may expand into a regional war. After the "limited interaction" between Israel and Hezbollah in Lebanon, this concern did not immediately become a reality. However, the attacks in recent days and the speed of escalation have aggravated this concern.

Although the United States has put pressure on Israel to reduce the intensity of its military operations in Gaza, Israel has warned that its attacks on Hamas (Palestinian Islamic Resistance Movement) in the Gaza will continue for several months. CNN said that this may increase the possibility that the war situation is out of control and further "drag down the United States."

On December 25th, US Eastern Time, the US military attacked three facilities of Hezbollah Brigade and its affiliated organizations in Iraq. The United States accused the organization of carrying out a new round of drone attacks on US troops in Iraq, which injured three American soldiers, one of whom was seriously injured. Hizbullah Brigade is regarded as an Iraqi Shiite militia with close ties with Iran, and has been listed as a foreign terrorist organization by the United States.

According to the US Central Command, on December 26th, local time, American destroyers and fighter planes of the aircraft carrier Dwight D Eisenhower intercepted 12 suicide drones, 3 anti-ship ballistic missiles and 2 ground-attack cruise missiles from Houthi armed forces in Yemen over the Red Sea. Hussein’s armed forces are regarded by the United States as an organization with close ties with Iran. The United States has previously accused Iranian intelligence agencies of actively helping to plan the attack on the commercial shipping of Houthi’s armed forces, but Iran has repeatedly denied any involvement in this matter.

In addition, unstable factors have spread to the Indian Ocean. A merchant ship caught fire after being attacked by drones in the Indian Ocean on December 23. The US Department of Defense accused the matter of being related to Iran, saying that the ship was attacked by Iranian drones. In response, Iranian Foreign Ministry spokeswoman Canani responded at the editorial meeting on 25th that the US accusation was groundless.

On December 25th, a senior commander of Iran’s Islamic Revolutionary Guard Corps who served as a military adviser in Syria died. Iran’s Islamic Revolutionary Guard Corps accused Israel of air strikes in Damascus, the capital of Syria, which led to the death of this senior commander, and stressed that Israel "will definitely pay the price for its crimes". But Israel refused to respond.

CNN believes that these new regional security incidents highlight the possibility of war escalation, and also show that US military personnel are getting closer and closer to the dangerous front line. "If American soldiers are killed or naval assets are seriously damaged in the future, Washington will have no choice but to fall deeper into the Middle East issue."

The Wall Street Journal published a commentary on the editorial board of the newspaper on the 26th, saying that Biden is putting the US military in danger. If this continues, sooner or later, when armed groups regarded as close to Iran carry out fatal attacks on US military bases in the Middle East, American servicemen will be seriously injured.

Christopher O’Leary, the former head of the American government’s hostage rescue department, told CNN on 26th that the situation in this region is not close to the worst yet, and although there have been persistent attacks, to some extent, these attacks are "measured". However, he believes that the possibility of the situation deteriorating always exists.

He warned, "If Iran really takes off its gloves and fully releases its’ proxy’ military power, we will face real regional problems. Yes, the US troops stationed in Iraq and Syria bear the brunt." O’Leary claims that the Palestinian-Israeli conflict is part of an Iranian-controlled strategy to gain regional influence and power through organizations like Hamas.

On December 19, 2023, in Manama, Bahrain, at the headquarters of the US Navy Central Command, US Secretary of Defense lloyd austin (rear) delivered a speech to the members of the international maritime task force to protect merchant ships in the Red Sea. (Source: vision china)

1905 movie network news Directed by Cao Baoping and written by Jiao Huajing, the film starring Sophie, Guo Jinglin, Yitong Zhi, Zhou Zhen, Dai Xu, Huang Shijia and Cao Xinyue was officially released nationwide on December 7th. Praises such as "empathy" and "soothing growth" have made the film jump out of the category of youth films and rise to a broader level. However, the restrained mood, realistic expression and the unique audio-visual style that the master created intentionally made some viewers feel a little depressed after watching the movie. Especially in the face of image symbols in many films, they even make "incomprehensible" sounds.

　

In fact, the screenwriter and director of the film have different intentions in the metaphor of details, and it is from the subtleties that we should understand Dog Thirteen. As Sophie, the star of the film, recalled, "When I was filming that year, I thought it was normal. Looking back now, the usual waves are very scary. " The following is an attempt to list the metaphorical interpretations of Dog Thirteen, which make people think deeply and fear. It should be emphasized that this moment includes but is not limited to these 20 articles.

　

1 father chooses "ambition"

As soon as the film started, the protagonist Li Wan and his father were called to school by the class teacher. Li likes physics, but her English performance is not good. The teacher suggested that she join an English interest class. This kind of thing is "not negotiable" between the daughter and the father. After some entanglement, the father forced her to "sign the name" and "report the class". This scene made many people shout "It’s me!" Looking back on everyone’s childhood, how many times did your parents help you decide your "interests" and "ambitions"?

　

2 puppies in wine boxes

　Not long after the opening of the film, the puppy in xifeng liquor’s box appeared. This scene looks very realistic. It’s normal for my father to take a wine box with him and put a puppy in it. In fact, the "wine and meat image" of the film began, and then the "wine table culture" and even the cruel "eating dog meat" that the protagonist Li Wan had to experience laid the groundwork from this moment.

　

The puppy’s name is Einstein."

"Love what?" Einstein. When Li played to name the puppy, the audience showed a knowing smile. This is not just a "foreign name". What kind of 13-year-old girl would name her puppy Einstein? In fact, it is the theory of relativity put forward by this great scientist that is the important basis to support the view of parallel universe. And the parallel universe is exactly what Li wants to play day and night. In addition to the meaning of the parallel universe, the name "Einstein" also contains Li Wan’s incomprehension in the face of growth and many subtle things. When she can’t find a way out, she has to seek more macroscopic companionship, which is also her loneliness.

　Li Wan named the puppy.

Boys should be named well.

Li Wan welcomed a younger brother who didn’t know his existence, but this younger brother ignited the emotions of the extended family. Grandpa named his grandson and bluntly said, "We should choose the name of the boy doll well, not like playing." From this point of view, the name played by Li is like a "joke", which belongs to the behavior of "doing it at will". My younger brother was later named "Zhao Zhao" by my grandfather. In the film, my father’s cultural friend called on everyone to read more books, so we went through it: in Laozi — — The laity is clear, and I am alone. "Zhaozhao" means to understand and be clear. In Songs of the South, "Zhao Zhao" means light. From this point of view, this brother is the hope of the whole family.

　

5 "noisy" soundtrack

　In terms of auditory language, Cao Baoping boldly launched the Sichuan independent musician Baishui’s comprehensive operation. From new folk songs to post-rock, Baishui is unique in the field of independent music in China. However, the soundtrack of Dog Thirteen was criticized by some viewers as "too full and noisy" and "sounds like a horror movie". In fact, the original soundtrack of the film made by Mr. Baishui for Dog Thirteen, among which a 40-second "Heartbeat Moment" can be said to be extremely accurate. Appeared at the first moment when Li Wan saw Einstein: the misplaced enthusiasm was aroused, and it must not be a panic at the moment, but a pulse of microwave that fainted under the deep still water, which is also a unique "sense of terror". The expression of the soundtrack of the whole film also hides metaphors, just as the music critics said: "The instrumental music with the piano as the main body is empty and illusory, which tells the spiritual separation and inner confusion when people face involuntary life; The electronic notes that jump like brain waves and the ups and downs that are as light as tinnitus are interspersed, which exposes the unwillingness and resentment that people are naturally suppressed when they grow up, and the almost hysterical resistance and pain in the depths of body and mind in the forced transformation. " The bold use of tinnitus and howling electronic noise in the film may make some viewers feel noisy, but it also vividly shows the emotional stagnation and conflict of the characters.

　

6 Li Wan’s taste in music

Li Wan not only likes reading physics books, but also has a different taste in music from ordinary children. In the room where Li plays, there are not only posters of Axl Rose, the lead singer of Gunhua band mr. six, but also posters of Avril Lavigne’s 2004 album Under My Skin. Why did you hang this one? Perhaps the Chinese translation of this album can explain the problem: cool to the bone. Some netizens pointed out that in Li’s headphones, it seems that the "Don’t cry" of the independent band waist band in the Mainland sounded; When her father knocked at the door, she "responded" with Nirvana songs. Another example is the concise theme of "Night Flowers" at the end of the film; Plus the film propaganda song classic "Oh! Be good, tell less happy things in a happy way. It can be said that the music world played by Li includes several generations of rock musicians, which is one of the reasons why Dog Thirteen can hit audiences of all ages with precise details.

　

7 grandpa’s authority

Seemingly kind, the corner of grandpa who repeatedly broke the golden sentence made many viewers like it. But carefully observing the role of grandpa, it is not difficult to feel the problem of Chinese intergenerational rearing. He is usually gentle and dotes on children. But after losing the dog, I still can’t say "sorry" to my granddaughter. When family disputes escalate, he needs to show his father’s authority. "Grandparents are not as good as a dog!" Just one line points out the root of the conflict between the elders and the younger generation. The dialogue between grandpa and his father also made the audience realize that his father grew up like this! It can be seen that the Chinese family education, which has been passed down from generation to generation, has never changed.

　Li Wan and his father

8 Photographers are "beaten" with their daughters

　The first climax of the film comes from the father’s violent treatment of his daughter. Many viewers either shed tears or could not bear to see the scene. In fact, Luo Pan, the original director of photography, used his shoulder to move the lens to the end, but later he was edited again by director Cao Baoping. Recalling the scene of his father Guo Jinglin’s emotional outburst, Luo Pan said: "I was the first witness in that scene. I was afraid of carrying the camera and was kicked when shooting." Even the photographer "never let go", which shows how devoted the actors are to the interpretation of this scene.

　

Father apologizes to his daughter.

　The father took the initiative to "reconcile" his daughter’s violent behavior, and then apologized in tears, which surprised many viewers and even shouted: "This world is too crazy!" "How can a father apologize to his 13-year-old daughter in China?" In fact, this scene was specially made by director Cao Baoping. In his view, it is "realistic and poetic". Think more, Li Wan always talks about the parallel universe and imagines himself in another space. Who can confirm that this scene of father-daughter reconciliation is real? Isn’t it the beautiful yearning of my daughter in the parallel universe?

　

10 milk turns into red wine

　Li can’t drink milk when she plays, and she throws up when she drinks it, and so does her brother. This is not melodramatic. In fact, it is lactose intolerance. However, Li Wan’s grandparents and fathers don’t even remember it. Li Wan, who can’t drink milk, stepped onto his father’s wine table step by step. Only when the daughter drinks beer when she is rebellious, the father will beat her; My daughter was drinking red wine at the dinner table, but my father praised her. This so-called "right and wrong" conflict actually runs through the whole film.

　

11 roller skating becomes knife ice

Li Wan learns roller skating with her cousin and boyfriend, and falling down constantly is a metaphor for the unevenness of everyone’s growth path. After the puppy was lost, the stepmother sent skates as a gift to comfort Li. The upgrade of roller skating into knife ice indicates how sharp the next family dispute will be.

　Li Wan received a gift.

12 closed toilet

　The bathroom, an ordinary family element, appears many times in the film, and the family seems to like to keep the dog in the bathroom. On the night when the dog was lost, Li found that he couldn’t find it. His first reaction was to question his family: "You mistreated animals and kept Einstein in the bathroom." The second Einstein appeared for the first time, also biting paper in the bathroom. Including the confrontation between father and dog, brother and dog in the bathroom. Its metaphor is nothing more than: the bathroom is a relatively closed space, which is used to isolate this family. So when Li Wan was beaten by his father, he rushed into the bathroom at the first time and isolated himself. I believe that her situation at this time is just like a puppy that was locked up at the beginning.

　

13 brother’s three-character sutra

　Li Wan knew about his brother’s existence, and his brother and sister gradually accepted each other. However, the father never kept his promise to his daughter. On the wine table, Li played fidgeting for the exhibition. It was not until his father and stepmother began to recite the Three Character Classics in order to show their younger brother’s early education achievements. When it comes to "it’s my father’s fault to raise and not teach", Li plays a dash for the door. When the film viewing group is showing, the audience will laugh at every scene. In fact, behind this laughter, it is also expressing a helplessness to traditional Chinese family education.

　

14 "Bird Man" is a greasy uncle.

Li, the heroine who likes to sit in front of the window fence like a bird cage, can always hear the sound of birds chirping upstairs. And when she finally found out that it was just a weird psychopath, many viewers made a puzzled voice: "Is this a suspense science fiction film?" "What is the middle-aged greasy man pretending to be a bird at midnight for?" This scene seems to be detached from the film. In fact, when Li Wan found that the happy "bird" was just a mental patient being sent to an ambulance, she realized that the beauty and freedom of this world might only exist in the imaginary world of a madman.

　

Bat shooting in the classroom

The teachers and students in the classroom are noisy and fighting for bats, which also makes many viewers wonder. In director Cao Baoping’s view, this scene is another important mark of Li’s growing up: "All the children are fun, and all the bats should be shot down, even the teacher, and they will be thrown away with a straight face. This reflects Li’s disconnection from the group, and everyone is unaware of their indifference to life. So in the next scene, Li Wan took the abandoned dog back. " And some netizens even gave a new interpretation: "Youth is like a bat breaking into the classroom, nervous and flustered, unable to find a way out." However, after the BANG, what about your youth?

　Li Wan is at school.

16 Li wan chi dog meat

This scene naturally makes many dog lovers think it is the "most cruel" scene in the whole film. Too many viewers questioned: "Why do you want to eat it? ！” In fact, this play has two meanings: first, adults always give their children what they think is good, but they never know what their children are thinking. Once rejected, the first reaction is to judge that "the child is not sensible." Second, from toasting to eating dog meat, Li Wan has gradually given up his true self in the so-called maturity and understanding. When her family saw that dog meat had changed her face, she was able to cope with it calmly. What else could she not accept in the future? What else can’t she do? And this kind of compromise is the most thoughtful and fearful thing in the whole film.

　

17 "Looking Back" Looking Back?

　

Near the end of the film, the father and daughter listened to the song and covered their eyes in the car and once again "reconciled". With the music of "Looking Back", many viewers directly burst into tears. Then the daughter said, "Dad, do you want to order a song" It’s not a crime for a man to cry? " It also makes the audience smile, which is considered as "the most romantic and warm scene in the whole film". However, about this scene, some film critics also gave an alternative interpretation: "The father is covering his daughter’s face, not not to’ look back’, but not to look forward. No parallel universe, Einstein and other symbols are needed; What is needed is wine, milk and a window fence like a bird cage, which represents anesthesia and captivity. " In the parallel universe, the parents’ "Looking Back" actually looks back not on love, not family, but on their own experiences, and they put everything they experienced in another package and attached it to the next generation to repeat it.

　

18 A Brief History of Time for Dolls

　In the film, what Li Wan has been reading is a book called A Brief History of Time. However, this book was called "a book for dolls" by the "cultural man" on his father’s wine table. Is this book really for dolls? In fact, this popular science book about the mysteries of the universe is a little abstruse for many people, no matter what age they are reading. Some netizens saw this heartfelt comment behind the scenes, which is very telling: "The reason why I firmly believe that I shouldn’t have children, for no other reason, is only because I am really not sure that a life full of aura will not grow into an adult who thinks that A Brief History of Time is just for children and uses one lie to round another."

　

Li Wan and the dog don’t know each other.

At the end of the film, Li Wan and his cousin had a chance to recognize the real Einstein, but Li Wan said, "I’m really worried about it." And walk away silently. This scene also made many people question "Why not give a bright tail?" "Is it because you eat dog meat that you dare not recognize it?" In fact, this is exactly what Li plays in parallel with everything with deep emotional fetters. Mutual recognition means derailment and conflict with the surrounding environment. And she chose to be a silent and calm "adult", and finally lost the last trace of struggle. Some viewers think that the expression of the film is a bit melodramatic, questioning "Who didn’t all grow up like this?" On the other hand, some viewers gave a corresponding view: "Then I can only say that you have completed domestication and have never thought independently."

　

20 brother’s skates

At the end of the film, Li Wan’s two-year-old brother stepped on the ice early and fell down repeatedly. Facing this scene, my sister Li Wan changed from smiling slightly to thinking deeply. Everything is like reincarnation: Li, who likes skating, has no choice as a child. The younger brother who doesn’t like skating is forced to be "trained". This scene indicates that the baptism of youth of another generation seems to come earlier, and the blade of growth they have to face may be sharper.

Compared with trivial dynamics, it has been forwarded mindlessly. Recently, the dynamics of Chairman Liang Linhe on a short video social platform have been left out in the corner of the Internet-318× 4 will be listed soon, and its name is quite young. Of course, it is understandable that the attention is not high. After all, Sany Heavy Truck is a rookie in the industry, and its popularity and market influence are not as good as those of domestic first-and second-tier mainstream brands.

The launch of a new car is a routine operation for any car company. However, there is an important detail that is unusual: according to reliable sources, the Sany truck is not equipped, but!

To be fair, the domestic technical level and manufacturing level are not the same as those in Amon, Wuxia. Most brands of engines are at a high level in quality and reliability, and both of them have their own advantages. It cannot be said that which one has absolute advantages.

However, the mainstream ideology of the domestic heavy truck industry is that if a vehicle enterprise can’t develop its own engines, it is the first choice to equip Weichai engines with the highest acceptance.

After all, Weichai engine has become a word-of-mouth harvester since it entered the market for many years, such as Xugong, Universiade and Beiben, and its subsidiaries are also famous for their Weichai engines. Even the heavy trucks that eat "a hundred meals" dare not deny the important existence of Weichai engine.

Many people don’t understand, if the news is true, why did Sany make such a choice? When we study it carefully, we will suddenly realize that it is all about money!

Although Sany reprimanded Fang Qiu in the field of construction machinery, Sany Heavy Truck is a recruit in the industry, which urgently needs to open the market. At the same time, for an enterprise, the profit level and financial health are very important, and Sany is trying to squeeze profit space in parts procurement and vehicle manufacturing!

According to many people, although "high-priced and low-priced", bicycle profits are very competitive in the industry. Friends who know cars will naturally think of "trying their best" in parts procurement, and engines are an important part of procurement. When it comes to trucks, the pursuit of profit naturally continues the consistent operating principle.

Then an interesting question comes: why not choose Weichai engine and embrace it to maximize profits? The reasons are nothing more than the following:

First of all,Tan Xuguang and the Weichai it manages are tough and strong, which is well known to women and children in the industry. Weichai sells engines with the ultimate goal of "profit", and Weichai is a listed company. "Being responsible to shareholders" means maintaining the company’s extremely high profitability, and a shiny financial statement is conducive to the stock’s rise.

Compared with large families such as Qingdao Liberation, Sany Truck is really difficult to be a guest of Weichai. When it comes to the purchase price of engines, Sany Truck naturally lacks confidence.

Although the hydraulic power system with Weichai in "Linde Hydraulic+Weichai Engine" is a strategic partner, Weichai will not shake the sales bottom line, and the price is convenient, so it will naturally not "give the green light".

In this respect, Shaanxi Automobile is afraid to have a say. Earlier, it was rumored that although Tan Xuguang was the chairman of Shaanxi Heavy Duty Truck, the engines sold by Weichai to Shaanxi Heavy Duty Truck were higher than those sold to other brands!

Now, Sinotruk has been recruited by Tan Xuguang. Earlier, some media revealed that Tan Xuguang had publicly stated that in the future development plan, "be the first, and Shaanxi Heavy Duty Truck be the second!" （→→Click here to view the original speech.←)Of course, these are just Jianghu legends, and we certainly don’t know the specific supply price.

Secondly,Doing low price and pursuing profit is both intentional and helpless for Sany Heavy Truck. Looking at the market, in the 8×4 truck market, mainstream brands such as Jiefang, Sinotruk and Ou Man have given users enough choices, except for the price, it can be said that there is no bright spot to attract users.

Not surprisingly, Sany truck will also adopt the strategy of "high allocation and low price" to provoke the nerves of the market. The price will go down and the profit margin will be maintained. Controlling the manufacturing cost is almost the only way out. At this time, Weichai engine is not the best choice!

Thirdly, choosing Fukang engine is a happy thing for Futian and Sany trucks. After Fukuda bought Baowo, he entered the business curse. The more he worked, the more he lost. The stock also bottomed out one after another, and the mountains were green.

In the end,When the underpants are almost on, I realize that commercial vehicles and passenger cars are not the same thing at all. The glory of Ou Man and now is not reproducible! After being handled in 2018, restoring profitability has become a top priority for Futian.

Fukuda naturally knows that the probability of "31" cannot sign a big order in a short period of time, but a small fly is also meat. Come here, the price is negotiable, sell it without losing money!

Seeing this, JAC smiled and hid his fame and achievements! As the old saying goes, crying children have milk to eat. As long as you want to buy a Jianghuai Geer truck, you can choose the domestic engine, otherwise he will lose!

After the procurement of various parts was properly arranged, Liang Linhe, the chairman of Sany Heavy Truck, took the lead in pre-heating the release of new cars on the video social platform. If the market performance is as expected, the profitability will be greatly guaranteed. Of course, this is what Fukuda hopes to see.

Full competition among enterprises is conducive to the development of the industry, and monopoly can only make the industry go backwards. The entry of Sany truck will undoubtedly provide more choices for users and the market. The joining of the new army will inevitably prompt the old car companies to pay more attention to the industry and examine their own development. At the same time, I also hope that users who are optimistic about the Sany truck ready to start can live up to expectations! (Text/Truck House Contributor: Flower is not a flower)

Autumn and winter are coming, the climate is unstable, and it is time for sensitive muscle pain.

In daily life, excessive cleaning will be sensitive, and brush acid will also be sensitive if she is excessive, and sometimes she is sensitive even though she has done nothing.

In addition to repairing the skin wall (barrier), the nursing of sensitive muscles should also put out (suppress) the small fires (inflammatory factors) in the wall from time to time, otherwise, when the small fires become a prairie fire, it will cause thousands of miles of bare land (such as pigmentation and other problems).

Recently, there is an ingredient that is particularly hot-olive leaf extract, which claims to be a soothing and repairing "ceiling". What is the actual effect behind it? How can we choose so many related products? Today, I will take you through an article.

01

What is an olive?

First of all, let’s look at the olive leaf extract, which is actually not the same thing as the olive we eat every day, but the olive (Olea europaea) growing in the Mediterranean region, a famous subtropical fruit tree, which is a long-lived tree.

　

At present, olive leaf extract mainly has the following functions:

1 Soothes & reduces redness:

According to the data of Hallstar, a well-known raw material supplier, we can see that although it is inferior to dexamethasone (a synthetic corticosteroid), it also has a good inhibitory effect on the expression of IL-1α.

　

At the same time, from the data given by the supplier, we can see that 1% olive extract can improve the redness and oil secretion of acne muscle in 7 days, so the title of acne muscle mother is not random.

2 anti-oxidation:

Olive leaf extract contains high content of oleuropein (3%-18%), and oleuropein has been proved to have good antioxidant effect by many experiments. However, it should be noted that compared with the preventive effect (applied before being irradiated by ultraviolet rays), it has a better soothing effect (applied after being irradiated by ultraviolet rays).

Nowadays, many people are looking for a milder substitute for C (antioxidant) in morning C and evening A. Olive leaf extract here is not a good substitute, but it is a good hand when used for after-sun repair.

3. Repair:

This is actually the unknown killer of olive leaf extract, which can not only resist oxidation, but also promote PPAR up-regulation.

PPAR is a signal molecule, which is related to the synthesis of lipids and even collagen, thus increasing collagen IV (the main component of basement membrane) and repairing the inner wall of skin (basement membrane).

Of course, the repair of sensitive muscles should not only take care of the inner wall (basement membrane), but also the outer wall (stratum corneum), such as using products containing ceramide and squalane.

02

How to choose products?

There are many products containing olive leaf extract in the market. How to choose? Let’s talk about it one by one:

Although everyone adds olive leaf extract, their family has its own patent, which is mainly aimed at a series of optimization of the active substance of oleuropein mentioned above. After optimization, the oleuropein component in the raw materials can be stabilized at around 6-10%.

The dosage of the formula reached 10%, much higher than the 1% suggested by the raw material supplier, which may be the reason why it works so well. In addition, the formula also added zinc gluconate for oil control and a small amount of arbutin for whitening.

On the whole, this product is a good choice except that it is expensive and suitable for relieving acne muscles or for fear of causing post-inflammatory pigmentation after using heavy drugs.

　

CSS, an olive gel, is known as a flat version of Ou Ma. Although the core ingredient is not Omaqiang, the olive leaf extract is directly dried to 19%.

At the same time, Centella asiatica and various peptides are added, which will be more suitable for the soothing use of anti-aging people in general. For example, it is a good choice to form cp with alcohol A.

　

Yan Yan’s anti-oxygen mada combines soothing and anti-oxidation.

3% ethyl VC+ powder ergothionine (antioxidant devil) forms a circulating antioxidant effect in the epidermis, and you don’t have to worry about skin oxidation and dullness all day;

The callus extract and mosaic extract of Leontopodium alpinum are also added, which are rich in edelic acid and increase the anti-aging function in the direction of strengthening anti-oxidation; Under the action of olive leaf extract, this multi-channel antioxidant combination has become extremely gentle, and it has become a star anti-oxidation and brightening item that sensitive muscles can also use happily.

　

Mainly 3% tranexamic acid +2% olive leaf extract +1% rhamnose, on the whole, it will be more suitable for dealing with red acne marks, because tranexamic acid itself has a good repair effect, and it is a whitening raw material that Japan likes to use.

This small green bottle of Baizhu Extract is known as colorless and plain, which tastes like a cocktail formula. Anyway, this bottle has all the common soothing ingredients, including chamomile extract, β-glucan, olive leaf extract, etc., and it also adds PCA zinc, which is more suitable for soothing oil skin.

Ok, that’s all for today. What else do you want to dig into? Please leave a message in the comments section ~

References:

[1] Perugini P, Vettor M, Rona C, et al. Efficacy of oleuropein against UVB irradiation: preliminary evaluation[J]. International journal of cosmetic science, 2008, 30(2): 113-120.

[2] Majewski G P, Singh S, Bojanowski K. Olive leaf-derived PPAR agonist complex induces collagen IV synthesis in human skin models[J]. 2021.

[3] Kimura Y, Sumiyoshi M. Olive leaf extract and its main component oleuropein prevent chronic ultraviolet B radiation-induced skin damage and carcinogenesis in ha irless mice[J]. The journal of nutrition, 2009, 139(11): 2079-2086.

[4] Wanitphakdeedecha R, Ng J N C, Junsuwan N, et al. Efficacy of olive leaf extract–containing cream for facial rejuvenation: A pilot study[J]. Journal of cosmetic dermatology, 2020, 19(7): 1662-1666.

　

Graphic design: Wild Horse/Editor: cindy

Review: Yan ‘antang Research Institute

Some pictures come from the Internet.

This article was originally written by Yan Antang’s content team.

Support originality, plagiarism is shameful, please contact me for reprinting.

Directed by Wang Jun and starring Li Bin, Yu Feifei, Mao Child and Fei Long, the love movie about Tangshan earthquake was released nationwide today. Director Wang Jun, as a witness of the earthquake, truly restored a heart-wrenching love affair between life and death in Tangshan earthquake with delicate emotions. After many roadshows all over the country, it gained excellent reputation, set off tears in the audience, and made the audience feel the shocking disaster and the pure love in a special era in laughter and tears, and was praised as "the real Tangshan earthquake movie". Ma Dehua, Li Qinqin, Li Mengnan, Peng Yu, Liu Wei, Wei Qing and many other famous talents joined in, presenting the true feelings and humanity under the ruins to the audience.

Aspect 1: Remembering the past events of the earthquake, the sincere works of the witnesses of the Tangshan earthquake.

Wang Jun, the director of earthquake survivors, once witnessed the earthquake, put three real events in the earthquake on the screen, created the most grounded characters with memories, and truly presented what he saw and felt in the disaster. After 10 years of polishing and 42 years after the earthquake, the wish work will never disappoint the audience. "Wait for me in heaven" not only sincerely reproduces the true appearance of Tangshan earthquake in Tangshan people’s hearts, but also shows Tangshan people’s true protection in the disaster and their strong and brave Tangshan spirit, and revives Tangshan people’s collective memory. It is a movie about Tangshan earthquake recognized by Tangshan people.

Aspect 2: Return to the nostalgic era and experience the tear sadism in an unprecedented disaster.

"Wait for me in heaven" tells the story that the pure and beautiful love in a special era suffered a cruel earthquake and abused the heart to stage a true love guardian that lasted for a lifetime. Subverting the sad impression of traditional disaster films, the film focuses on the earthquake itself, but it does not exaggerate the pain too much, taking the audience back to the 1970s with delicate emotions and vivid details. Sea soul shirts and military cloth bags release nostalgia, allowing you to feel the innocence of a special era. With the slow progress of the camera, whether it’s watching fireflies under the moon or walking in the sea of sunflower flowers at noon, you can "personally" experience a different kind of romance. The life-and-death separation in the ruins makes the audience burst their tears, and at the same time, they feel the precious loyal love in the nostalgic era.

Aspect 3: Many powerful players are playing Li Bin on the same stage, and Yu Feifei’s acting skills are not lost to his predecessors.

Li Bin, a powerful acting school, returned to the screen. After Lu Xiaoqian’s "love across time and space", he turned into a young man Wang Xiaotu who returned to the city and staged a 40-year affectionate guardian. With years of solid acting skills, Li Bin interpreted the young people returning home who broke through the taboo of the era and were under great secular pressure. When they shed tears on the ruins, their feelings were rich and their performances made people cry. Ou Hailian, a small town teacher played by Yu Feifei, portrayed the refreshing innocence of girls in special times. In the film, Ou Hailian ignored her father’s opposition in pursuit of true love, and her rebellious and stubborn character showed her role charm and narrowed the distance with the audience. Her precise control of emotions vividly demonstrates the state of life and death in the disaster. In order to achieve better shooting results, Yu Feifei volunteered to fast on the set, which made his body close to the physiological limit many times, and his professional attitude did not lose his predecessors. This time, Li Bin and Yu Feifei joined hands to play life and death lovers, and their acting skills beyond their age were greatly recognized. With the participation of Ma Dehua, Li Qinqin, Li Mengnan, Peng Yu, Liu Wei, Wei Qing and many other actors, the film attracted much attention. Many powerful actors gathered on the screen to revive childhood memories, and many scenes were full of impressions.

Aspect 4: The word-of-mouth of multi-city roadshows was praised, and the students laughed and cried.

In addition to the innocent love story in the Tangshan earthquake, the film also has many emotional lines such as affection, brotherhood and friendship interspersed among them, which has a strong emotional impact. Wang Xiaotu’s "earth-flavored love-seeking tour" attracted the audience to laugh, and it was also very gratifying that Mao’s brother took good care of Xiaotu. In the second half of the film, cruel disasters and unsatisfactory reality are put in front of the audience, which tears people and causes people to think deeply about love and life. In roadshows around the country, the audience was deeply moved by the delicate feelings in the film, and it was hard to hide their tears when they laughed heartily, feeling that the film "A truly grounded disaster romance". At the Tangshan premiere, many survivors of the earthquake embraced the director in tears after watching the movie, thanking him for bringing this "real Tangshan earthquake movie". The film is cruel without losing its warmth, and it is moved by sadness, which makes people cherish the beauty of present life and be grateful for life.

Special topic: A major earthquake occurred in Wenchuan, Sichuan.

　　The latest news:

　　　 As of 12: 00 on the 5th, the Wenchuan earthquake in Sichuan has killed 69,127 people and injured 373,612 people.　

　　　As of 12: 00 on the 30th, the Wenchuan earthquake in Sichuan has killed 68,858 people, injured 366,586 people and left 18,618 missing.　

　 　Summary of the situation in Wenchuan, Sichuan, where an earthquake of magnitude 8.0 occurred:

　　　　Sichuan(Province)　　According to the report of the Ministry of Civil Affairs, as of 12: 00 on the 30th, the Wenchuan earthquake in Sichuan has killed 68,858 people, injured 366,586 people and left 18,618 missing. 15,146,840 people were resettled in emergency, and the cumulative number of people affected was 45,547,565.　

　　　　Chengdu　 4,179 people were killed and 21,703 injured.

　　　　(More than 3,060 people were killed and 3,210 injured in Dujiangyan)

　　　　(More than 870 people were killed and 5,580 injured in Pengzhou)

　　　　Mianyang city 15,976 people were killed and 106,330 injured.

　　　　(More than 8,600 people were killed and 9,690 injured in Beichuan County)

　　　　(More than 350 people were killed and 9,480 injured in jiangyou city)

　　　　Deyang city 11,588 people were killed and 68,037 injured.

　　　　(More than 6,750 people were killed and 31,560 injured in Mianzhu)

　　　　(More than 3,540 people were killed and 31,970 injured in shifang city)

　　　　Guangyuan city 4,488 people were killed and 24,100 injured.

　　　　(More than 2,670 people were killed and 12,980 injured in Qingchuan County)

　　　　ABA 4,464 people were killed

　　　　(More than 2,560 people were killed and 24,000 injured in Wenchuan County)

　　　　(One person died and eight people were seriously injured in Lixian County)

　　　　Suining city 27 people were killed and 402 injured.

　　　　Nanchong city Thirty people were killed and 7632 injured.

　　　　Yaan city 28 people were killed and 1351 injured.

　　　　Ziyang Twenty people were killed and 633 injured.

　　　　Meishan city Ten people were killed and 315 injured.

　　　　　Bazhong city　 Ten people were killed and 258 injured.

　　　　Ganzi Nine people were killed, 23 injured, Kangding 6 dead and 12 injured.

　　　　Leshan city Eight people were killed and 534 injured.

　　　　　Neijiang city Seven people were killed and 225 injured.

　　　　　Dazhou city　Four people were killed and 67 injured.　　

　　　　liangshan prefecture　 Three people were killed　 Zigong city Two people were killed and 87 injured.

　　　　Guang ‘an City　 One person was killed and 44 people were injured.　 Luzhou　 One person was killed and one person was injured.

　　　　(As of 16: 00 on the 21st, data source: Information Office of Sichuan Provincial People’s Government)

　　　　…………………………………………………………………………………………

　　　　Gansu 364 people were killed and 7560 injured.

　　　　330 people were killed and 3,368 injured in Longnan City, Longnan City.

　　　　…………………………………………………………………………………………

　　　　Shanxi(Province) 113 people were killed and 1920 injured.

　　　　…………………………………………………………………………………………

　　　　Chongqing Sixteen people were killed, with a total of 2,133,300 people affected by the disaster and 637 injured.

　　　　…………………………………………………………………………………………

　　　　Henan(Province) Two people were killed and seven injured.

　　　　…………………………………………………………………………………………

　　　　Yunnan(Province) One person died and 51 people were injured.

　　　　…………………………………………………………………………………………

　　　　Hubei(Province) One person died and 14 people were injured.

　　　　…………………………………………………………………………………………

　　　　Guizhou (Province) One person died and 15 people were injured.　　　　

　　　　…………………………………………………………………………………………

　　　　　Hunan One person was killed and 0 injured.

　　　　Description: Chengdu (urban area, Dujiangyan City, Pengzhou City, Shuangliu District (where the airport is located)); Aba Prefecture (Wenchuan County, Lixian County, Maoxian County, Marcand (state capital)); Mianyang City (Beichuan County, Anxian County, Pingwu County, Jiuzhaigou County); Deyang City (shifang city, Mianzhu City); Guangyuan City (Qingchuan County).

> > > Special topic: Earthquake in Wenchuan County, Sichuan Province < < <

Editor: Zhao Xuanxuan

　　Xinhua News Agency, Chengdu, November 6 (Yang Wenhao, Hu Xu) Shared office is booming under the wave of sharing economy and double innovation. Many shared office enterprises, including SOHO China, have recently set their sights on Chengdu. With a large number of projects landing one after another, the long-term surplus office market in Chengdu has also ushered in a "warm winter".

　　WORK+ joint office space located in Tianfu New Valley, Chengdu High-tech Zone, has become one of the hottest shared office projects in Chengdu at present because of cutting-edge and fashionable decoration design and housekeeper-style intimate service. Its two-story space of nearly 8,000 square meters provides more than 800 workstations, which have served more than 50 small and micro enterprises.

　　WORK+ is just a microcosm of shared office being sought after in Chengdu. In recent years, Chengdu’s "double innovation" policy has been further promoted, entrepreneurial groups have been growing, and a large number of small and micro enterprises have emerged rapidly. Start-up companies have small teams and insufficient funds, and the shared office with relatively high cost performance has become their first choice.

　　The increase in demand immediately leads to the expansion of supply. Many well-known shared office service providers, such as Dream Plus, Chivalrous Island, Sugar Cube Town and Walnut, have settled in various office buildings in Chengdu. The latest entrant is SOHO 3Q shared office project under SOHO China.

　　Pan Shiyi, chairman of SOHO China, believes that from the perspective of market acceptance, Chengdu’s main population has been on the same starting line as first-tier cities, and there are huge business opportunities for sharing office.

　　According to the data released by Colliers International, a real estate service company, the vacancy rate of Chengdu office market has remained above 30% for a long time due to long-term oversupply. In the third quarter of this year, although two new projects brought a huge supply of nearly 100,000 square meters, the average vacancy rate increased slightly by only 0.1% from the previous month.

　　In this regard, Colliers International reported that with the continuous optimization of the economic and investment environment, the upgrading of industrial structure and the expansion of the consumer market in Chengdu, a large number of domestic and foreign enterprises have expanded here, especially the rapid development of science and technology and joint office industries, which has led to a significant increase in the cases of bulk leasing and rent expansion in the Grade A office market.