Original title: Rich cultural connotations, advanced technical level, precise demand control –

What do domestic games rely on to become popular overseas?

The overseas version of "Gu Jian Qi Tan" has been on the top of the international well-known game platform Steam hot-selling list for 3 days; "Yuan Shen" in the role of "Yun Jin" opera "Goddess Hack View" has been played on the overseas video platform YouTube for more than 7 million; mobile game PUBG MOBILE has set a record of 600 million downloads and 50 million active users in a week… In recent years, domestic games have been recognized and loved by more and more overseas users.

Which domestically produced games stand out better, how do they capture overseas user requests, and how can Chinese game makers go further as competition intensifies in the overseas gaming market?

"So beautiful it makes me cry"

At the exhibition site, there were people with golden wigs and vermilion masks diagonally, with cool shapes; some people had iconic red rabbit ear knots and waist-hanging prop bags on their heads, which were cute and full of vitality; some people wore gold, white, and black interactive robes, holding pipes, like noble and graceful gods… They wore exaggerated costumes and played the characters in the game "Yuan God" to express their love for this game.

In July this year, at the Japan Expo, a comprehensive animation exhibition held in Paris, France, the domestic game "Yuan Shen" was in the limelight, and there was an endless stream of animation enthusiasts and gamers in front of the booth. In order to get the peripheral gifts of the game, enthusiastic players lined up across half of the exhibition hall. The surrounding gifts were all sold out in just an hour, and those who came late could only regret returning.

In recent years, many domestic games have become popular overseas, from "Yuan Shen", which uses open-world role-playing as a selling point, to "Ghost Valley Eight Wilderness", which focuses on national style cultivation, and then to the martial arts style action game "Naraka: Bladepoint"… These works attract the attention of foreign players with unique and attractive Chinese cultural elements.

In the game character settings, "the original god" insisted on using Chinese names instead of English names, so that some overseas users impressed, and even set off a wave of learning pinyin overseas, YouTube a "original god" Chinese name pronunciation teaching video harvest over 2 million views.

"When our thousands of years of traditional culture is expressed through new technologies, it will become more intense and dynamic, and it will be more attractive to overseas people," said Chen Yu, vice-president of Tencent and president of the Photonics Studio Group. "In the past, we were improving our technical capabilities. The next step is to build our own IP universe to help game products continuously improve the breadth and depth of the IP matrix."

On Twitter, a Japanese user named "Harakami Kanji Research Institute" is very keen to explore the Chinese cultural elements in the game. What this player often does is to unearth some meaningful Chinese characters and sentences in "Harakami", and translate them into Japanese by looking up ancient books and combining his own understanding, so as to explain the meaning to more Japanese players.

The costumes, gestures, and lyrics of the game character "Yun Jin" integrate traditional Chinese opera cultural elements with the game’s own unique style. As soon as it was launched, it was deeply loved by young people at home and abroad, and it also made many overseas players interested in Chinese traditional opera.

"Her voice is so pure and peaceful. I like to listen to her sweet singing." "Chinese opera is music like gold."… The video has been viewed 7.22 million on YouTube.

"As a mass entertainment medium, it is difficult for games to carry the heavy accumulation of opera art over thousands of years," said the production team of Yuanshen. "But it is also very meaningful to let more people know traditional Chinese opera in a way that overseas players are willing to accept, and then to contact the true essence of opera culture."

"Continue to surprise users"

Behind the cultural appeal of the game is the continuous innovation of the research and development side. According to Liu Wei, president of miHoYo, the company that produced and distributed "Yuan Shen", "making works that can be loved by users from different regions and cultural backgrounds is itself full of challenges, and miHoYo’s approach is to keep up with market demand, continuously increase investment in technology and content, and continue to surprise users."

Disassembling the development process of "Yuan Shen", Liu Wei talked about that games as digital cultural products cannot be separated from the construction of an industrialization system. miHoYo has established a special research team within the company to undertake the responsibility of catching up with the industrialization level of international cutting-edge manufacturers and exploring new technologies. miHoYo has also established R & D centers in many countries and regions to attract global scientific research talents, build an industrialization pipeline, and improve product quality and production efficiency.

After long-term technical accumulation, "Yuan Shen" has made a breakthrough in client side technology, and pioneered the simultaneous launch of multiple platforms, which can be used on PS, iOS, Android, PC and other platforms to meet the usage habits of different game groups.

"Whether a game is successful or not, whether it is fun or not, and whether it can bring pleasure to players are the most direct criteria." Li Xuan, a game teacher at the Future Media Studio of the Central Academy of Fine Arts who has participated in the production of many games, believes that excellent gameplay design is an important prerequisite for a game to be "fun".

In terms of gameplay design, "Yuan Shen" transplanted the open-world characteristics of the computer and host to the mobile game, encouraging free exploration in the game world and greatly enhancing user stickiness.

Under the influence of factors such as the peak of domestic user growth and shrinking version numbers, going overseas has become an important source of growth for China’s game industry. Data show that the actual sales revenue of China’s self-developed games overseas market reached 18.013 billion US dollars last year, an increase of 16.59% year-on-year, of which mobile game revenue was 16.09 billion US dollars, an increase of 21.8% year-on-year.

"Going overseas is one of the hot topics in China’s game industry in recent years. The rapidly growing overseas market can bring many opportunities to China’s game industry. At the same time, the international market is relatively mature. Going overseas will force the domestic game industry to improve its independent research and development capabilities and improve product quality," Chen Yu said.

Chen Yu shared a story: PUBG MOBILE mobile game R & D team went overseas to participate in a campus competition. After entering the auditorium, the host introduced them as the developers of the game. The enthusiasm of the audience was quickly ignited, and the cheers went up and down. "Like a sports star entering the arena, I feel very excited." He said, "In the past, Chinese players played foreign games, but now many domestic manufacturers, including Photonics, have gradually gained recognition from global users. As practitioners, it is very fulfilling."

"And target a bigger market."

The group of players who invest more time and energy in games tends to be concentrated in the console and computer side, and foreign manufacturers have paid relatively little attention to mobile end gamers in the past few years. "The game needs of mobile end players with limited energy and more fragmented entertainment time have not been well met. Domestic game manufacturers have seized the opportunity and achieved breakthroughs in this part of the gamers first," Li Xuan said.

However, with the popularity of domestic mobile games overseas, more foreign manufacturers have begun to pay attention to mobile end games, and the market competition has become increasingly fierce. "It is not enough to only attract light players, but also to target a larger market and attract more heavy players," Li Xuan said.

Heavy gamers are known in the industry as core gamers, who usually have a "tricky taste" and have higher requirements for game quality. "It is the dream of many practitioners to get the recognition of core players and make a high-quality game. Almost every Chinese player and Chinese game producer is eager to see a high-quality masterpiece made in China," Li Xuan said.

"Overall, we still have a certain gap with the top R & D companies on the PC side and the host side. The improvement of R & D level cannot be achieved overnight, and it needs to be accumulated step by step." Chen Yu said, "The gap is gradually narrowing."

"The Dyson Ball Project," a domestic indie game released last year, is a rather "hard-core" sci-fi-themed business simulation game. Since the release plan was announced, many foreign users have been looking forward to it. This kind of game is not popular, but "The Dyson Ball Project" has proved itself to players around the world.

The game setting with the concept of physics, the realistic and elegant art style, and the abandonment of the game mode of "confrontation" that encourages players to actively explore… These characteristics have allowed the game to maintain a high praise rate of 97%, making it one of the most praised games on the Steam platform. Players from different cultural backgrounds did not hesitate to praise themselves, and left messages expecting the game to provide more language support and richer content gameplay.

He Wei, a professor at the School of Arts and Media at Beijing Normal University, believes that Chinese games have strong operating capabilities in overseas markets, while other links in the industry chain are relatively weak. Through the innovation and exploration of the profit model of mobile end game products, China’s game industry has achieved a curve in output value, but in other links of the game industry chain, such as software and hardware infrastructure, game research and development, distribution, channels, etc., it has not yet reached the leading level.

"This requires the upgrading of the game industry chain. In the past, our industry chain was still a relatively traditional production method similar to a manual workshop, but under the new global collaboration model, we need to set up different studios around the world to work together across types of work, countries and time zones to complete projects, which will help us continue to improve the team level." Chen Yu said.

Industry insiders point out that technological progress and cultural integration have brought the distance between global game enthusiasts closer, and also created more diverse demand. Chinese game makers must not only conduct in-depth research on overseas markets and gain timely insight into changes in target group preferences, but also be prepared to establish a global presence from the beginning of Product Research & Development, accumulate loyal users with stable product quality, and move towards the journey of upgrading from a single hit to a global IP.

　　On August 29, Xiaomi co-founder, vice president, and head of Xiaomi TV, Wang Chuan, released an article today entitled "Why did Xiaomi TV take the lead in cutting prices?" Wang Chuan said that in the second half of this year, we found signs of a decline in upstream raw material prices. Our first reaction was to return the benefits to users and become the first TV brand to cut prices comprehensively.

　　It is reported that the categories of this price reduction include the comprehensive price adjustment of Xiaomi TV 4A from 43 inches to 65 inches, with a maximum decrease of 1,000 yuan.

　　Wang Chuan said that in the first half of this year, the entire TV industry’s overall market was declining, and the strong TV companies in the past also encountered various problems. However, Xiaomi TV has achieved frequent success and achieved rapid growth against the trend.

　　Wang Chuan said that at such a low price, Xiaomi TV is still making money, mainly for the following three reasons: first, in the upstream supply chain, we have more advantages than traditional manufacturers; second, Xiaomi’s self-built Xiaomi Mall and Xiaomi Home are very efficient channels; third, Xiaomi TV’s business model is a tipping model – internet service, Xiaomi TV is still profitable in the case of hardware not making money, forming a healthy business closed loop.

　　The following is the full text of Wang Chuan’s article "Why Did Xiaomi TV Take the Lead in Reducing Prices?":

　　Yesterday, we announced a price adjustment, becoming the first TV brand to cut prices across the board. As you may remember, the price of TV panels and other raw materials rose sharply in the second half of last year. Xiaomi persisted until the beginning of this year before it had to make a small price adjustment. It is the company that has raised prices the latest and lowest in the entire TV industry. In the second half of this year, we found that the prices of upstream raw materials showed signs of falling. Our first reaction was to return the benefits to users: Xiaomi TV 4A fully adjusted prices from 43 inches to 65 inches, with a maximum decrease of 1,000 yuan.

　　Adhere to high cost performance and grow against the trend

　　Does anyone say Xiaomi TV is crazy? No, insisting on high cost performance and saving every penny for users is the core value of Xiaomi. In May this year, we launched the world’s thinnest LCD TV, Xiaomi TV 4, with a thickness of only 4.9mm, 30% thinner than iPhone. The price of this top-of-the-line 55-inch TV is only 3,999 yuan, which is not much different from the price of an ordinary 55-inch TV. In March this year, when all the TV companies launched new spring products with sky-high prices, we launched a new cost-effective series – Xiaomi TV 4A, starting from 2,099 yuan, which is called the fighter in the TV industry.

　　Why did you set such a price? Mr. Lei has said many times that Xiaomi is a kind company, a company that follows cost pricing and pursues low gross margin. It is a company that has the ability to sell products to 9999 yuan but insists on pricing 3999 yuan. This TV is priced as much as we don’t lose money. Now that the price of raw materials has dropped, we continue to follow the cost and reduce the TV price as soon as possible.

　　Xiaomi is a company founded by a group of engineers. When other companies use technology as a selling point for them to obtain high gross profits, as engineers, our idea is very simple. The technology we have worked hard to develop is used to benefit millions of users, not a tool used by manufacturers to make huge profits. This is our dream when we created Xiaomi. "Let everyone enjoy the fun of technology."

　　We want to be friends with every user. Lei always said, if you think about how to earn 100 yuan more users every day, how can you be friends with others? You have to think about how to save 100 yuan every day.

　　In the past five years, Ray has never set a KPI for us. We have not discussed sales, sales volume, and profits. We believe that as long as we can make a good product, these things will follow, and the facts prove it.

　　In the first half of this year, the overall TV industry was in decline, and the strong TV companies in the past also encountered various problems. Xiaomi TV has achieved rapid growth against the trend. According to data from Zhongyikang, in the first half of 2017, Xiaomi TV’s online sales increased by 91.2% year-on-year; according to the "Analysis Report on Home Appliance Online Shopping in the First Half of 2017" jointly released by CCID Research Institute and China Electronics News, Xiaomi TV was the TV brand with the largest increase in online sales in the first half of this year; according to statistics from Aowei Cloud Network for the second quarter of this year, Xiaomi TV won the online sales championship of the two mainstream sizes of 49 inches and 55 inches. This year 618, we won the sales championship of 43 inches, 49 inches, 55 inches, 65 inches and other size segments on JD.com and Tmall platforms. These sales rankings are very exciting for us, but there is one ranking that makes me even more proud, that is, the repeat purchase rate of Xiaomi TV is No. 1 in the entire TV industry, including foreign brands, which fully shows that after experiencing Xiaomi TV, users know what TV is most worth buying.

　　Low prices can still make money, how did we do it?

　　So why is 2017 a cold winter for the TV industry, but spring for us? With such a low price tag, many people think we are losing money, but I want to tell you that we can still make money. Why is that?

　　As an Internet company, our huge core advantage in TV is emerging.

　　First, in the upstream supply chain, we have an advantage over traditional manufacturers. Today, the entire manufacturing industry has entered an era of overcapacity. Instead of building our own factories, we choose the best quality and most efficient manufacturers among the best foundries in the world to produce Xiaomi TVs. I can use Sony’s, Samsung’s, and Sharp’s foundries. We can use the best craftsmanship to build Xiaomi TVs.

　　Second, we have more and more advantages in sales channels. Xiaomi’s self-built Xiaomi Mall and Xiaomi Home are both very efficient channels. We are the first TV brand in the industry to achieve the same price online and offline; while traditional manufacturers hand over 40% of the cost to various offline channel providers. The same TV can only be made into two models. There is a big difference between one price online and one price offline. Bullying users who don’t know how to do it and relying on deception to obtain high gross profits. Industry insiders laugh at themselves as: "No pit, no deception, no color TV".

　　Third, our business model is the tipping model – internet service. If users like our products, we are confident that the experience will be good enough for users to be willing to tip. The average daily boot rate of Xiaomi TV is as high as 68%, far exceeding the industry level of 56%. This shows that users of Xiaomi TV prefer to turn on the TV, and Xiaomi has more than 20 million users on the TV side and more than 10 million monthly active users. It is the largest Internet TV platform in China. With a large and highly active user base, our Internet revenue such as e-commerce and membership has exploded. This has allowed Xiaomi TV to achieve profitability even though the hardware is not profitable, forming a healthy business closed loop.

　　Companies from the future

　　Xiaomi TV’s dream is to "make the best TV, so that everyone can buy it". The three advantages of supply chain, sales channels and business model make the two seemingly contradictory ideas of "best TV" and "everyone can buy it" unified, so that we can use a lot of energy to polish each product under the premise of insisting on high cost performance. In recent years, many companies have been busy grabbing the market, and we have improved our products little by little from image quality, sound quality, craftsmanship, content, intelligence and other aspects, each of which has reached the top level in the industry. For example, Chinese TV manufacturers do not pay much attention to sound quality, but we are willing to make great efforts to hire world-class acoustic experts, establish a first-class acoustic laboratory, and successively launch Soundbar speakers, independent subwoofers, surround sound home theaters, and the first Dolby Atmos cinema TV, allowing users to enjoy sound quality comparable to cinema without leaving home.

　　From the first generation to the fourth generation, each generation of Xiaomi TV has made great progress and is at the forefront of the TV industry. We are the first to create an artificial intelligence system that "understands the content and understands you better", so that users don’t have to struggle to find a large amount of TV content; the first to develop artificial intelligence voice TV, so that illiterate children and the elderly who are afraid of smart TVs can easily use smart TVs. We launched this year’s flagship product – Xiaomi TV 4, which looks like a borderless design of a piece of glass, a 4.9mm body that is 30% thinner than iPhone, and a price starting from 3499 yuan, all of which make the entire TV industry admire.

　　With the popularity of the Internet, users are becoming more and more experts and buying smarter and smarter. We firmly believe that the era of relying on fooling users to obtain high gross profits is over, and the future belongs to companies like Xiaomi that insist on "making products that move people’s hearts and are affordable." Xiaomi is a company from the future.

The release of Huawei Mate60 series has aroused widespread concern. Although Huawei has not made it clear, many news reports show that Mate60 series will be equipped with Kirin chips. This also shows that Huawei has got rid of US sanctions and returned to the right track. According to blogger @ Factory Director Guan, Huawei P70 series is expected to be released at the end of the quarter of 2024. Although there is no P70 series with Kirin chip, netizens speculate that Huawei P70 series will continue to use Kirin 9000s chip.

In addition, it is said that Huawei’s P70 series video system hardware has made progress, and it has started to use brand-new algorithms. It is expected that this generation of P70 series will bring surprises. The netizen also asked "whether the image algorithm of P70 will be decentralized to Mate60 series", and the blogger replied "No". Huawei P60 series is equipped with a brand-new super light variable main camera, and the physical aperture supports ten-speed adjustment. With the periscope telephoto camera and super wide-angle camera, it can meet various daily shooting needs. Huawei Mate60 is equipped with a super-light-changing main camera, and the physical aperture supports ten-speed adjustment. With a periscope telephoto camera and a super wide-angle camera, it can meet a variety of daily shooting needs.

(reporting)

BYD may be the brand with the most models on sale at present. As the leading brand of new energy vehicles, what is it like? Which cars are worth buying and which cars are IQ tax? This time to a comprehensive inventory:

First, it is not worth recommending series:

1. Tang Fuel Oil: This is the least recommended model in the whole department, with a price of 165,800 yuan, and the discount is less than 10,000 yuan, and the landing is 180,000 yuan smaller. The 2.0T+6AT seems to be quite satisfactory, but it is actually the engine of the previous generation, with only 192Ps horsepower and the maximum torque of 320Nm. To be honest, it is not as good as the excellent 1.5T model. Weak power and high fuel consumption, that is, the comfort space is still online, which is seven seats, and the configuration is not low.

In fact, this car BYD didn’t have any hope, and the whole department had one configuration, so it didn’t intend to sell it seriously at all. You might as well think about it in turn. If a car product is strong enough, will it only have one configuration? BYD, this is the rhythm of building a car, and you can buy it or not.

Compared with S7, which has been discontinued, this fuel Tang has not made obvious progress. Although the engine has been adjusted, the noise and vibration are small, but it is 10 horsepower smaller and the fuel consumption is higher. In addition to the configuration of an L2-level assisted driving, there is no bright spot. But how much does the old S7 cost? 2.0T engine +6-speed wet dual clutch only started at 120,000, but the top match was only 140,000.

2、F3F3 once created brilliance. It can be said that without the popularity of F3 in that year, there would be no BYD today. However, it’s 2022, and F3 can’t keep up with this era.

This car is like
(
get away
) Similarly, if you buy it now, there is nothing wrong with it. At a price of less than 50,000 yuan, the product is still worthy of the price. However, this car is really too low-end, and there is no ESP at the very least. Only the top is equipped with the front airbags of the main and co-pilots, and the safety cannot be guaranteed.

I’m not targeting F3. I’m targeting all cars without airbags and ESP, and I can’t buy them.

3、
Fuel editionIn fact, compared with other brands of fuel vehicles, this car is not inferior, but … it has a DM-i, and Song PLUS is not fragrant in an instant. In February, car owners engaged in things, all kinds of troubles, and said that they did not provide OTA upgrades. In fact, they were more unbalanced.

In fact, Song PLUS’s 1.5T Xiaoyun engine with 7-speed wet dual clutch is not weak in the field. And the same price H6, CS75p, also have the power of World War I.. It’s just … there’s nothing wrong with fuel cars in other people’s homes, but in BYD, there are hybrid owners, which is the original sin.

Let’s look at the price and performance of the two cars and know why it’s not worth buying-Song PLUS fuel version costs 1158-143,800 yuan, and if the purchase tax is included, it costs 130,000-160,000 yuan.
There is no purchase tax. Before the price increase, it was 146,800-169,800, which is basically 10,000 yuan more expensive than the fuel version. But what about performance? The Song PLUS DM-i accelerates 8.5 seconds at zero speed, and the long battery life version is 7.9 seconds. It can drive purely by electricity and discharge externally. If there is a charging pile, there is zero fuel consumption in the urban area. Even without charging, the fuel consumption of 4.4L per 100 kilometers is real. The Song PLUS fuel, the actual measurement is more than 9.5 seconds, and the fuel consumption is about 8. Regardless of the power and driving quality, the fuel consumption alone can be saved in almost a year and a half.

4、e3The first pure tram that is not worth buying is actually hard to get if you want to buy it. e3, e5 and e9 are all for online car rental, and e3 has also issued a driving test version that simulates manual transmission. In short, it is basically not seen in the market, but you should be careful when you meet the used car market, and check whether it is a vehicle. The only one that can be bought is e2, with a price of 90,000-116,000 yuan. The product of E platform 2.0 is also a blade battery, which belongs to a series that can be bought but is not recommended.

Second, you can buy a series that is no longer fragrant

1. Dynasty fuel series: including Qin, Song,
、
Other models, except the Xiaoyun version of Song Pro, are still the engines of the previous generation, with average performance. The reason why you can buy it is because the price is cheap enough and the product is still worthy of the price. Take Song Classic as an example. You only have a budget of 100,000 yuan, so it is not bad to buy a 1.5T+ wet dual clutch Song. The reason why it is not fragrant is because the same price is not an exclusive option, just like an SUV with a budget of 100,000 yuan, you buy Auchan X5,
、
It’s okay to do something.

Among them, in fact, Qin Pro and Song Pro should also be included in the ranks of non-recommendation. There is nothing wrong with the car, and the price/performance ratio is still very high compared with the fuel car of the same price. The bad thing is that there is
,
Zhuyu is in the front. but
Fuel version, because the price is cheap, personally feel that the cost performance is better than
Even higher.

2. Except
Non-e-platform 3.0 pure electric vehicles other than.: including
,
、
、
Such as pure electric vehicles.

In fact, they are all blade batteries, which are quite capable of playing in pure electric vehicles of the same price. However, the price advantage is not obvious, and the technical advantage is not obvious. Except for Tang EV, the power here is just enough, not strong. The product of the e-platform 2.0 era, the price has not dropped, just because the competitors are not strong, so BYD does not have much motivation to upgrade.

Tang EV, as a flagship model, is not as advanced as technology.
This is also a place worthy of criticism-there are advanced technologies that are not used for flagship models first, but for marginalized yuan.
Use it first. I really don’t know what BYD thinks.

In addition, Dolphin is the first car of E platform 3.0. Although it sells well, I still think it is expensive. It is also a series that can be bought, but it is not fragrant.

3. All plug-in models except DM-I.: including
、
、
Song Pro DM, in short, are all products of the DM3.0 era, and now it will be replaced soon. DM-i, as a branch of DM4.0, has been out for a year, and DM-p should not be far away. At least now, it is not a good time to start with the old models.

It is said that you can buy it because at present, Tang DM and Han DM are still ahead of all competitors at the same price, which is a blow to fuel vehicles. In fact, it is advantageous to realize the separation of oil and electricity with dual clutch and DM, such as Han DM, pure electric rear drive and hybrid four-wheel drive, which is extremely playable. However, the 2.0T engine is still the product of the previous generation, and there is a particle trap. Now Han DM-i four-wheel drive version, the 200-kilometer battery life is coming out, and it is still a little loss to buy these DM3.0 now.

Note, before I pushed Tang DM and Han DM, it was right to recommend them at that time, and it is not wrong to recommend them now-keep pace with the times. When there are more models worth buying and the cost performance is obviously higher, the choice will also change. In short, there is a reason to push, there is a reason not to push, and I always have a reason not to recommend it.

Third, recommended models:

1. Qin PLUS DM-iThis may be that BYD sold a car that lost a car. After the listing price, the raw materials went up, and then it had to go up by 3,000, and it was still hot. This car is earned when you buy it. Needless to explain, DM-i is the most worthwhile car at present, and now Qin PLUS DM-i has the highest cost performance in DM-i.

subsequent
, it should be a high-profile shell-changing car, and the price will definitely be higher than that of Qin Plus DM-I. Whether it is worth buying depends on the price.

2. Song Pro DM-i and Song PLUS DM-i:If Qin PLUS DM-i is the most worthwhile car, then these two SUVs should be the most worthwhile SUVs. In fact, these two cars are a bit of their own meaning, but also because they are taking different channels and have the meaning of competition. If Song Pro DM-i can take the economic route, the price will be reduced by one or two thousand yuan, and the configuration will be reduced, so its competitiveness will be stronger.

3. Yuan Pro: This is also a product of the E-platform 2.0 era. It is strongly recommended because the price/performance ratio is too high. Previously, it sold 131,400 yuan and 121,300 yuan. Later, I found that Ai ‘an Y was engaged in a price war, and it fell directly below 100,000 yuan, which made the old car owner curse this street. This car BYD really lost money, and it went up by 7000 yuan. To tell the truth, the cost performance is not as high as before, but it is still worth buying-raw materials have risen, and the prices of all brands have risen.

4. Yuan PLUSThis car is a pure tram instead of walking-there is no short board. E-platform 3.0 product-if you don’t know how much E-platform 3.0 is, please read my previous article. In short, it’s called Yuan. It’s actually a Song, and it’s more advanced than Tang Dou. The starting price of 130 thousand, the highest is 160 thousand, which is completely acceptable. Pure trams with the same price, as long as there is no absolute demand for space, so at present, its cost performance is the highest.

Fourth, it is worth looking forward to:

1. Seals: The target is Tesla Model3, and within 4 seconds of zero acceleration, E platform 3.0 has better workmanship and more solid battery life. If you know how advanced e-platform 3.0 is, you can’t help but expect it. When the seal came out, all BYD’s own pure electricity at the same price was not fragrant.

2. Chinese DM-iTo be honest, the 200Km battery life is meaningless, just the involution between car companies. But the acceleration of 3.7 seconds, four-wheel drive +dTCS, heat pump air conditioning, large space and low fuel consumption-this car is almost perfect.

3. Tang DM-p: I am right.
AWD doesn’t have much expectation. It’s no problem to use ecvt for cars driving in cities, but as an SUV, it has a mild off-road demand, and the power system of DM3.0 with oil and electricity separation is more solid. It is equivalent to two sets of power systems that are independent of each other. If the electricity is broken, it can be opened by pure oil. If the oil system is broken, it can be opened by pure electricity. I heard that Tang DM-p will upgrade its chassis and switch to a non-loaded body, so it can really be heavily off-road.

4. Summer?
?: It’s the MPV model that is widely rumored. I heard that it will go high-end, and I don’t know if I can afford it. At present, there is little news, only a spy shot of the road test.

To sum up, BYD’s fuel car is not advanced. Many products still use the engines of the previous generation, but it is cheaper. There are not many points to buy, and it can be used as a cheap choice at most. Pure tram, e platform 3.0 is the most advanced pure electric platform at present, and there is no one, so all pure trams of 3.0 are worthy of attention. Whether it is worth buying depends on the comprehensive product strength in combination with the selling price. In the hybrid field, in fact, DM3.0 can still play at present, but after all, it is the technology of the previous generation and the engine is not advanced. Compared with the fuel car with the same price, it is actually very competitive, but it has no advantage compared with its own DM-I. While DM-i is in the limelight. Qin, Song and Tang Dynasties, including the upcoming Han DM-i, are the best choices at the same price.

The new generation BYD Tang was officially launched in June this year, and the new car provided fuel version and plug-in hybrid version in advance. Recently, we obtained the declaration information of its pure electric version from the Ministry of Industry and Information Technology, and the new car is expected to be officially launched in December this year. Appearance, the pure electric version of Tang continues the design of a new generation of Tang, and adopts the latest Dragon Face design language of the family. Different from the chrome-plated transverse front face of the fuel version/plug-in hybrid version, the front grille of the pure electric version is lattice-filled, and the chrome trim strips running through the "Tang" LOGO extend above the LED headlights on both sides.

According to the application information, the suspended roof of the car body is optional, and the double five-spoke shape with outstanding visual effect is provided. The rear taillights are designed with through taillights integrated with LED light source.

In terms of interior, the new car is expected to be consistent with the new Tang fuel version/plug-in hybrid version that has been listed. The rotatable central control large screen is the biggest highlight in the car. It is reported that in the future, the Tang pure electric version will provide 5 seats /7 seats, of which 7 seats are expected to adopt the layout of "2+3+2".

In terms of power, Tangchun electric version will be equipped with a permanent magnet synchronous motor with the model "BYD-2018 TZ-XS-A/BYD-2018 TZ-XS-B". It is estimated that the acceleration time of 100 kilometers will be within 4.5 seconds, and the comprehensive cruising range will exceed 500km.

　　[car home new car listed] On August 25th, BYD’s (|)-p model was officially listed.The new car has launched three models.After subsidyThe price range is 289,800-329,800 yuan;At the same time,It will also launch a 252-kilometer exclusive DM-i model.After subsidyThe price is 279,800 yuan.Different from DM-i series, DM-p is more performance-oriented. In addition to the blessing of 1.5T hybrid system, the rear axle of its full-time four-wheel drive system is equipped with Eaton differential lock, which has better power distribution ability. The new car accelerates from 0-100km/h to 4.3s, while the pure electric battery life can still reach 215km. See the table below for detailed models:

● New car features

　　In terms of appearance, the new car still continues the Dragon Face 3.0 design language, and the design of the dragon face has made this generation of Tang series gain many fans. The front grille of the new car is designed in Long Lin style, and the penetrating silver decorative strip on the top is the embodiment of the dragon beard. The headlight groups on both sides are still very sharp, and the front enclosure design is more sporty, showing the performance spirit of DM-P.

　　Coming to the side of the car, the new car adopts the currently popular suspended roof design, and at the same time, the waistline design of the vehicle will become more fierce, making this medium-sized SUV look more agile. The sharp double-five-spoke rims can also play a relatively good role in embellishment. All in all, the new car tries its best to move towards a younger and more fashionable direction while ensuring its own gas field.

　　In the rear part, the new car adopts the design of penetrating taillights. At the same time, the line design on both sides of the rear enclosure is similar to that of the front enclosure, which can form a good echo effect. The wide rear fender can highlight the wildness of the vehicle. After all, as a medium-sized SUV, momentum is essential.

　　After entering the car, we can still easily identify that it is a BYD brand. The layout of the center console has not changed significantly. The exaggerated center console is very eye-catching. At the same time, the overall quality of the car has once again reached a higher level. The two-color design adopted in the center console and door panels can create a warmer cockpit atmosphere.

　　In addition, the launch of the six-seat model will undoubtedly enhance the competitiveness of the car system, not only the second-row passengers can have a more comfortable ride, but also the third-row passengers can get in/out of the back row more conveniently, which is undoubtedly more attractive for multi-person families.

　　At the configuration level, the new car will be equipped with HiFi-class custom Dana audio, smart fragrance and NAPPA leather seats. The six-seat model will also be equipped with 10-point massage in the first two rows of seats; The second row of independent seats is electrically 4-way adjustable, with 4-way lumbar support and adjustable headrest on the side; The second row of independent seats also has a cup holder, USB, mobile phone slot, wide-body reversible armrest and 220v mobile phone fast charging interface.

　　In terms of power, Tang DM-p is expected to be equipped with Xiaoyun 1.5T engine and EHS electric hybrid system, with maximum power of 452kW, 0-100km/h acceleration of 4.3s, and NEDC power loss and fuel consumption of 6.5L/100km. As for the battery, the new car uses the Ferrous lithium phosphate "blade battery" specially designed for hybrid, with a pure battery life of 215km and upgraded fast charging technology, which can charge the battery from 30% to 80% in 20 minutes.

　　In addition, the full-time electric four-wheel drive system responds more quickly, and the power is directly transmitted from the transmission shaft to the wheels, with shorter transmission path and faster response, which can further improve the stability of the vehicle and make driving safer. Of course, it can also become a "power supply" when you need it, and the maximum discharge power can reach 6 kilowatts, which can even satisfy the simultaneous use of multiple high-power appliances.

● Competitors

"Moka DHT-PHEV 2022 1.5T 0 Anxious Wisdom Edition"

　　With the announcement of the price of the new car, its competitors have surfaced, which is the Wei brand Moka DHT-PHEV model that has received much attention before. The two are similar in price and positioning. However, based on BYD’s profound knowledge in the field of plug-in hybrid, Tang DM-p seems to have a unique advantage. From the former "542" to today’s DM-p platform, BYD has obvious advantages in both market share and popularity in the plug-in hybrid market. At the same time, the longer pure electric cruising range and the existence of the six-seat model also make Tang DM-p full of confidence in the same level market.

● Editor’s summary:

　　With the deepening of the electrification process, the balance in many users’ minds seems to have begun to tilt towards the new energy market. However, due to the still-existing mileage anxiety of electric vehicles, many friends will naturally turn their attention to plug-in hybrid vehicles, and manufacturers are also very considerate to further subdivide the plug-in hybrid market. For example, friends who pursue fuel economy can choose DM-i, while those who want to feel the power output of electric motors can choose DM-P. (Text/car home graduated)

On January 29th, according to @ Digital Chat Station, Huawei P70 series models will be equipped with Kirin 9xxx chip, with 2.5D1.5Ltpo and other deep and micro quad screens of 6.5 inches and 6.8 inches, and the border control is good.

He also revealed before that this new machine is equipped with a 50Mp± IMX989 physically variable aperture main camera, a 50 MP super wide angle and a 50Mp± 4X periscope telephoto macro lens, which may be cut. In addition, the new machine is also expected to be equipped with a new version of satellite communication technology.

In addition, another model of Huawei P70 series is expected to adopt the Howell OV50H sensor, which supports physical variable aperture. It is also reported that the P70 series adopts a triangular Deco with a rear matrix, and is equipped with a headphone stereo double-lift, and the battery uses a high-density battery with a capacity of more than 5000mAh.

According to many reports, 1/1.3-inch OV50H sensor and 1-inch IMX989 sensor are expected to be applied to different models, which may be the difference between P70 and P70 Pro.

At present, Huawei officials have not announced the specific release time of the P70 series, but according to the blogger @ Wisdom Pikachu, this new machine is expected to be released in March.

Related reading:

It is reported that Huawei P70 series mobile phones are expected to be released in March, and the progress is very fast at present.

On April 28th, 2023, the delivery ceremony of Qin PLUS EV/ Qin EV Travel Edition Blade Battery New Energy Network was held in the new store of Anhui Xiangdi Business Department in Baohe District, Hefei. BYD delivered more than 100 new energy rental network cars this time, and guests and media friends from all walks of life witnessed this grand moment.

Leading representatives from BYD manufacturers, local mainstream media in Hefei and a large number of friends from online car drivers attended the event, which responded to the call for green development with practical actions, highlighting BYD’s "leader" position in the new energy market.

At the beginning of the event, BYD addressed the delivery ceremony to Mr. Wang Jun Bao, the general manager of the public business department, and Mr. Zhang Jian, the general manager of the Dynasty business department of Anhui Xiangdi Group, respectively, expressing heartfelt thanks to all the guests for coming, and at the same time, expressing that it will definitely provide the best service for all online car drivers.

In the next link, the leaders and guests cut the ribbon together, saluted and saluted, and announced the official launch of the delivery ceremony of the network car. Then the leaders delivered flowers and keys to the network car driver to celebrate this important moment!

The new energy vehicles delivered this time are the online car versions of BYD Qin plus EV and Qin EV, so how do they win the favor of online car drivers with their excellent performance? Many online car drivers at the scene gave us the answer.

Plus EV is equipped with 16-inch wheels, double airbags, tire pressure monitoring, body stability control system, rear parking radar, reversing image, driving mode selection, automatic parking, keyless start and one-button start, battery preheating, 3.5-inch LCD instrument, leather seat, 10.1-inch central control panel, car networking car, 4-speaker stereo, 4 USB interfaces of the whole car, LED headlight group, automatic headlights and automatic air conditioner.

The new car of Qin EV Travel Edition has a length, width and height of 4,675/1,770/1,500 mm and a wheelbase of 2670mm respectively. The car is equipped with ESP, tire pressure monitoring, uphill assistance and other safety configurations. In terms of power, the new car is equipped with a 100KW front-axle permanent magnet synchronous motor, and its pure electric cruising range can reach 400K K.

The rise of online car-hailing and the proposal of the national strategy of "carbon neutrality" can be said to have greatly stimulated the automobile market. As one of the important sales fields of new energy vehicles, BYD attaches great importance to it. BYD Auto has joined hands with other partners to jointly build the car-hailing market in hefei net, and is committed to providing better car services for automobile consumers and creating a more sustainable and green mode of travel. At this point, congratulations to the car owners who like to mention the new car. Your satisfied smile is the highest recognition of BYD. Service is eternal when the car is delivered. In the days to come, BYD will serve you wholeheartedly and accompany you on your car trip.

In [car home Hefei Discount Promotion Channel], there is a limited-time discount activity! As a high-profile luxury SUV, the price reduction of Zhiji LS7 in Hefei is as high as 10,000 yuan, allowing you to enjoy this high-performance and high-quality car at a lower price. The minimum starting price is only 319,800 yuan. What are you waiting for? Please click "Check the car price" in the quotation form to get higher discount and make your car purchase easier!

Zhiji LS7 is an avant-garde and dynamic SUV with a modern design. The front face adopts a unique closed design, and the air intake grille adopts a highly technical texture and lines, highlighting the high-end positioning of the vehicle. The body lines are smooth, the overall style is fashionable and dynamic, and it is full of futuristic feeling. The design of Zhiji LS7 is not only impressive, but also gives it an advantage in the market competition.

Zhiji LS7 is a luxury SUV with a body size of 5049*2002*1731 mm and a wheelbase of 3060 mm, providing passengers with spacious interior space. The front wheel track of the vehicle is 1700 mm and the rear wheel track is 1715 mm, which provides good stability and handling for the vehicle. The front tyre size of 255/55 R20 and the rear tyre size of 275/50 R20 provide excellent grip and comfort. The smooth lines on the side of the car highlight the sense of movement and luxury of the vehicle. The overall design is fashionable and atmospheric, and it is an eye-catching car.

The interior design of Zhiji LS7 is fashionable and simple, and the steering wheel is made of leather, which supports electric up-and-down and forward-and-backward adjustment, so that drivers can easily find the most comfortable driving posture. The 26.3-inch central control screen is very large, which can display a wealth of information. At the same time, it supports multimedia systems, navigation, telephone and air conditioning voice recognition control systems, providing a more convenient operating experience. The front seats are made of imitation leather and genuine leather. The main driver’s seat is also equipped with heating and electric memory functions. The co-pilot seat supports front and rear adjustment, backrest adjustment and height adjustment, and the rear seat supports proportional tilting to provide passengers with a more comfortable ride. Experience. The front and rear rows are equipped with Type-C and USB interfaces, which are convenient for users to charge and connect devices. Generally speaking, the interior design of Zhiji LS7 is very humanized, providing rich configuration and comfortable ride experience.

The engine of Zhiji LS7 has a maximum power of 250kW and a maximum torque of 475N·m, which means that it has excellent power performance and acceleration performance. This powerful engine can provide enough power for the vehicle to easily cope with various driving needs on the road. At the same time, the engine of Zhiji LS7 has been carefully adjusted to ensure a smooth driving experience and efficient fuel economy. Whether driving in the city or on the highway, the engine of Zhiji LS7 can provide reliable power output and bring you a pleasant driving experience.

In terms of appearance, Zhiji LS7 has undoubtedly been highly praised by car home car owners. He mentioned that the design of this car is very attractive and unforgettable. However, he also mentioned some minor problems, such as not being friendly in repairing cars. This may be related to the design of vehicle lines, because complex lines may make it more difficult to repair and replace parts. However, this has not affected @josephpu’s love for Zhiji LS7, and he thinks the appearance of this car is definitely worth buying. He even said that even if there is a small scratch, he will not hesitate to choose to go to the 4S shop for maintenance. This shows that the exterior design of Zhiji LS7 is really attractive, and even makes the owner willing to spend extra money to keep the perfect appearance of the vehicle. Overall, the exterior design of Zhiji LS7 is undoubtedly a highlight of this car, which is worth buying.

[car home Information] Tonight (May 18th), its Tiggo 8 PRO model will be officially launched. As the third model in the Tiggo 8 series, the new car will mainly promote the younger market. With its fashionable appearance, intelligent configuration and mixed power combinations, it will form a rich product line with the current Tiggo 8 and Tiggo 8 PLUS for consumers to choose from. Previously, the suspected new car price range was exposed, which is expected to be around 120,000-150,000 yuan.

Chery automobile tiggo 8 PRO 2022 390T two-wheel drive vault edition 7 seats ">

　　In terms of appearance, the new car adopts a large-mouth air intake grille, and the internal middle net adopts a dot matrix design, and the headlights on both sides are integrated to form an integrated shape, which improves the overall visual width of the front. The front enclosure of the new car is also decorated with polygonal heat dissipation openings on both sides, which form a good echo with the red decorative strips on the front lip, effectively improving the fashion and dynamic effect. In terms of body size, the length, width and height of the new car are 4745/1860/1745mm and the wheelbase is 2710mm respectively.

Chery automobile tiggo 8 PRO 2022 390T two-wheel drive vault edition 7 seats ">

From the side of the car body, the overall line of the new car is relatively flat, and the double waistline design is adopted. The front and rear fenders are slightly wider than the car body, and the generous wheel eyebrow trim, side skirts and chrome decoration under the door form a good layering. At the rear of the car, the new car is equipped with a small-sized roof spoiler and a through blackened taillight set, which is highly recognizable after lighting. In addition, in order to enhance the youthful sports atmosphere, the rear enclosure of the new car also adopts a bilateral exhaust layout.

Chery automobile tiggo 8 PRO 2022 390T two-wheel drive vault edition 7 seats ">

　　In the interior part, the new car is equipped with a double screen design with a full LCD instrument panel and a multimedia display screen. With the three-spoke multifunctional flat-bottomed steering wheel and an electronic gear shifting mechanism, the interior of the new car is full of science and technology. It is worth mentioning that the new car will also provide a five-seat version and a seven-seat version of the space layout, which meets the needs of consumers for multi-scenes.

Chery automobile tiggo 8 PRO 2022 390T two-wheel drive vault edition 7 seats ">

In terms of power, the new car will be equipped with a pure fuel vehicle with a 1.6TGDI/2.0TGDI engine and the latest Kunpeng DHT hybrid system. Among them, the 1.6T turbocharged engine has a maximum power of 197 HP and a maximum torque of 290 Nm. The 2.0T engine has a maximum power of 254 HP and a maximum torque of 390 Nm. Both power versions are matched with a 7-speed dual-clutch gearbox and a four-wheel drive system is available.

The model equipped with Kunpeng DHT hybrid system will provide "3 engines, 3 gears, 9 modes and 11 speeds" and "CHERY AWD" full-scene intelligent four-wheel drive system, so that the new car has six full-scene road conditions including economy, ordinary, sports, camping, skiing and cross-country. At present, the specific power parameters of the hybrid model have not been officially released, so let’s wait for the official information after listing. (Text/car home graduated)