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On December 20, Meituan’s drug-buying home inspection service was launched in Shenzhen. Today, at 10 o’clock, the store in Nanshan District opened on time and ushered in the first order. According to Meituan’s drug-buying news, today is the first day of Shenzhen’s launch. It is expected that the coverage will be expanded from Nanshan, Baoan, and Futian districts to the whole urban area this week, so that users can test at home according to their own situation.

Guangdong cliff cooling, Shenzhen Sufuda search week increased more than 4 times

According to Meituan’s drug-buying health index, the growth rate of drug orders related to influenza A in Shenzhen has slowed down slightly recently, but the search volume is still in a high and volatile trend. This week, the search volume of Sufuda in Shenzhen has increased by more than 4 times. Combined with the impact of the recent super-strong cold air, it is judged that there will be some room for growth in influenza. Home express inspection is also in a high-demand stage.

According to reports, there are currently two ways to place an order for home express inspection: the first is to search for "home express inspection" to enter the detection special page on the "see a doctor and buy medicine" channel of Meituan and Meituan takeaway apps, and click Detect Now to enter the purchase page; the second is to search for "Meituan buy medicine" Mini Program or scan the Mini Program QR code through WeChat to enter the order page. It takes about 3 hours from order placement to sampling to report. In addition to the test results of viruses and bacteria related to 12 respiratory tract infections, there will also be content such as virus and bacteria science popularization and medication rehabilitation suggestions.

There are various types of flu test kits on the market, and doctors say nucleic acid is still the "gold standard".

During the flu-prone period, there are a wide variety of test kits on the market, and some netizens have spontaneous experience. The three common test kits on the market are compared: Meituan Home Quick Test, for example, the nucleic acid test has high sensitivity and strong specificity, which can help early detection and accurate identification of viruses and bacteria; antigen detection is fast and simple, generally results can be obtained within 15 to 30 minutes, but the sensitivity is low and may miss detection; compared with antigen detection, antibody detection overcomes the problem of low sensitivity, but for individuals with low immunity, it may not be able to produce enough antibodies for detection, and there is a chance of false positives, which is still not stable enough.

In this regard, Li Dong, director of the general department of infection at Beijing You’an Hospital, said in an interview with the People’s Daily that nucleic acid testing is the gold standard for pathogen detection, and it is meaningful to clarify the pathogen at this stage.

Recently, the temperature across the country has dropped sharply, and the epidemic period of influenza disease has not yet come to an end. The relevant person in charge of Meituan Pharmacy Service Center reminded that if you feel unwell, you can first test to determine the cause, then consult online or offline, and follow the doctor’s instructions. Do not buy or take medicine blindly. At the same time, pay attention to maintaining healthy living habits, try not to go to crowded places, wear a mask when you go out, and do a good job of disinfection and personal protection.

Note: This article belongs to the industry information published on the Central Broadcasting Network. The content of the article does not represent the views of this website and is for reference only.

　　The end of 2019 is approaching, and just as people who have been busy for a year begin to lament that "the dead are like a husband", the broadcast of the online drama "Qingyu Nian" (director: Sun Hao; screenwriter: Wang Tie; original novel: cat; starring: Zhang Ruoyun, Li Qin, Chen Daoming, Wu Gang, etc.) leads people’s thoughts to a farther past and future, and leads them to experience an adventurous journey of choice and change. The word "Qingyu Nian" alone is enough to hit the hearts of people who have no time to think about themselves. It is not a witty and funny character name, but a real theme expression. The thirst and hope for life are contained in the three words "Qingyu Nian".

　　Of course, the reason why "Qingyu Nian" is popular is not only the depth of the theme, but also the experience that its quality "emotion" gives the audience. In fashionable words, this drama is "interesting and informative".

　　The concept of "emotion" is found in the classical literary theory "The Heart of Literature and the Carving of a Dragon". The author Liu Xie proposed "writing for the sake of love". "Love" is a word with rich connotations, which not only includes human emotions, but also contains the meaning of "emotion", which refers to the ideological content or values contained in the work.

　　On the emotional level, the creators of "Qingyu Nian" are not satisfied with telling a simple love story that transcends time and space, but strive to show various emotions in life. For example, the main character Fan Xian’s teacher-student relationship with the ancient people, love, friendship, family affection, etc., these emotions show the complexity of life, making the assumed situation of the story have a sense of reality. What is commendable is that the "love" in the play also rises to the level of "emotion". The opening scene of the first episode was told by Zhang Qing, a college student, to establish a higher concept for the story: "The true meaning of this story is: cherish the present and live for the good." The content of the story "The collision of modern ideas and ancient systems" is essentially the collision and confrontation of values. " This conflict of values in "Qingyu Nian" becomes the biggest driving force for the plot. The protagonist, Fan Xian, is a small character with big feelings. He upholds the self-awareness and modern concept of "finding what you want to do and living for yourself" and "everyone is equal", and fights against the oppression and inequality under the ancient system. The expression of ideas and values determines the height of a work. On the other hand, there are too many online dramas in the market, but they have been destroyed by low ideas, single values and even barbarism.

　　The interesting thing about "Qingyu Nian" is not only that it is rich in emotions and lofty in concept, but also that it gives full play to the expressive power of audio-visual means, providing the audience with a rich audio-visual feast. Expressing meaning through sound, color and picture is the basic function of film and television art. While wrapping emotion and meaning, the pictures and sounds of film and television dramas will also form an aesthetic characteristic in audio-visual, just like the literary talent of articles, which is the "acquisition" of film and television art. It plays a very important role in the situation creation and the transmission of "emotion" in film and television dramas. If there is "emotion" but not "acquisition", the work will inevitably be preaching, making people feel dull. A film and television work can only give people a beautiful enjoyment and inspire profound thinking if it is "full of emotion". "Qingyu Nian" is a work that radiates audio-visual "talent". The scenes, props, and costumes in the film are beautiful and have a great sense of history, which lays the foundation for the audience to enter the real experience of the assumed situation; the camera shoots from a variety of angles, and more motion lenses are used, which makes the picture more dynamic; the lighting layers are clear, and the character’s sense of shape is prominent; among them, the action design and lens performance of the chasing and martial arts scenes are very impactful. There are also the exquisite performances of old actors, young actors, and young actors, as well as the carefully produced and designed voices. These factors combine to give this online drama a very strong "cinematic feeling", and the audience can experience the visual beauty at the same time, as if they were on the scene.

　　As an online drama that focuses on audience experience, "Celebration of More Than a Year" combines elements such as travel through time, science fiction, suspense, martial arts, Machiavellian, comedy, etc., setting a benchmark for the creation of online dramas. However, looking at its details, there are still many shortcomings. For example, the screenwriter uses modern and ancient concepts or language differences to create a humorous effect, but some homophonic stalks inevitably make people feel that they are not very advanced and ingenious enough. Another example is the character of the protagonist Fan Xian, who has modern advanced concepts and three views, but his literary talent is displayed by writing a shocking novel "Red House", and copying Du Fu’s entire poem "Climbing High" at the Poetry Competition. Although the other characters in the play lived in an era earlier than Cao Xueqin and Du Fu, the audience can understand their astonishment and amazement, but for the protagonist with modern concepts, such "unscrupulous" trampling on other people’s intellectual property rights is obviously not logical. For example, perhaps because there is a huge adaptation plan behind it. After the first season is played, the key plot has not yet appeared, and it has been laying the groundwork for the later plot and explaining the characters. For the audience who has not read the original novel, it seems too verbose and the progress is slow.

　　The first season of "Qingyu Nian" has not yet been broadcast, and it is too early to say for sure. But what is certain is that it has taken the first step to success by introducing most viewers to a different experience situation by radiating emotion. Through this drama, we can see the characteristics of a "popular" online drama: interesting and informative. "Interesting" does not mean blindly catering to the audience, relying on vulgar humor to win attention. "Material" refers to expressing rich and real emotions and values with the spirit of the times through beautiful and eye-catching audio-visual "entertainment".

　　"Qingyu Nian" is not over yet. Whether for the people in the play or the audience, there are still many unknowns, and the adventure continues.

The latest information of China Automobile General Duty Free Vehicle:

VOLVO XC40 S90 XC60 S60

The price of 2023 Volvo duty-free cars for international students has been updated.

XC60 XC40 S90 S60

[All departments are lowered]

The new discount is more favorable!

Returned overseas students also enjoyA variety of exclusive gifts

?Enjoy lifetime free maintenance service.(Only for the first car owner)

?Give away a value of 30,000 V.(Worth 1w Yuan)

?Pick up the car and give away a box of gasoline.

?Official delivery ceremony of Volvo

?Twelve major service commitments

?At present, 24 /36 issues of zero-interest finance have been resumed, and there is no pressure to buy a car.

2023 VOLVO XC40

New design, compact SUV

■ Better looking:

newheadlightMore agile and young

“surface of a mirror"Volvo logo, more advanced atmosphere.

Four speciesThe new car is new in color,5 modelsHub styles are optional.

New colors: desert green, fjord blue, morning silver and starry sand.

■ Better driving

The whole system is equipped with 2.0TFour cylinderengine

matching7-speed wet dual clutchtransmission

New third-generation engine +48V mild hybrid system

■ Better use

Android nativeUpgrade of car operating system

lead into/introduceNew driver assistance system

supportMore comprehensiveActive braking scenario based on

XC40 exclusive gift for car purchase

① Place an order from August 1, 2022 to September 30, 2022 (subject to the time of reporting to the manufacturer), and enjoy.Lifelong free maintenance service(Only for the first car owner)

② Place an order before August 31st (based on the time of reporting to the manufacturer),Give away a value of 30,000V V.(The value is 10,000 yuan, valid for 2 years from the date of issuance)

2023 VOLVO S90

Brand-new luxury car, enjoy the comfortable space in Northern Europe.

Standard for all departments“Hi-Spring”Silent technical carpet

Some models are available in the rear.Privacy glass

The quietness and privacy of the cockpit are improved.

Refine and optimize the ride experience

equipFSD Variable Damping Vibration Avoidance Technology, and integrate the latest version 2.0 seats.

Headrest, cushionLengthening and increasingWhich is more in line with the actual riding scene of China users.

S90 exclusive gift for car purchase

Place an order before August 31, 2022 (subject to the time of reporting to the manufacturer).Give away a value of 30,000 V.(The value is 10,000 yuan, valid for 2 years from the date of issuance)

Nordic minimalism and detail first

2023 VOLVO XC60

XC60 exclusive gift for car purchase

① Place an order from August 1, 2022 to August 31, 2022 (subject to the time of reporting to the manufacturer), and enjoy.Lifelong free maintenance service(Only for the first car owner)

② Place an order before August 31st (based on the time of reporting to the manufacturer),Give away a value of 30,000V V.(The value is 10,000 yuan, valid for 2 years from the date of issuance)

2023 VOLVO S60

S60 exclusive gift for car purchase

Place an order before August 31, 2022 (subject to the time of reporting to the manufacturer).Give away a value of 30,000 V.(The value is 10,000 yuan, valid for 2 years from the date of issuance)

VOLVO exclusive gift

01 Give away the value of 1w Yuan V value.

Volvo models give V-value activities. Xiaobian found in the automobile world that the V-value of 3w can be exchanged for 6-7 maintenance (different regions).

Students can exchange and draw corresponding gifts in the "Auto World".

Including after-sales maintenance, business enjoyment, household daily use, life card coupons, etc. …

Convertible gift

02/Pick up the car and give away a box of gasoline.

03/Volvo Official Delivery Ceremony

04/12 service pledges

05/Resume 0-interest financial installment, and buy a car with 0 pressure.

In order to meet the demand of overseas students to buy cars by stages, China Automobile Corporation cooperated with Agricultural Bank, Bank of China, Bank of Shanghai, Bank of Nanjing and other banks to open the installment service for overseas students to buy cars nationwide.

Volvo has also launched a variety of discount financial schemes for duty-free cars for international students, including zero-interest loans and low-interest long-term installments.

In this season’s preferential activities, Volvo manufacturersResume 24 /36 zero-interest financial installments.To provide better car purchase services for returned overseas students.

06/Non-duty-free car purchase (imported and domestic models)

Preferential policies:

Returned students who have been officially certified by Volvo will buy imported or domestic models at Volvo authorized 4S stores, and they will enjoy an additional 5,000 yuan discount or 15,000 V value (worth 5,000 yuan) on the basis of bargaining.

Enjoy an extra 5000 yuan discount:

S60 (excluding T8)/S90/XC40 (gasoline version)

Enjoy 15000V value (worth 5000 yuan):

V60/XC40 (pure electronic version) /V90CC/ T8 in Shanghai, Hangzhou, Chengdu and Guangzhou (mixed)

Applicable models:

XC90, XC60, XC40, S90, S60, V90, T8 hybrid, etc.

Application conditions:

For the purpose of study and further education, you have enrolled in a regular foreign university for graduation or further education, and entered the country for the first time for more than one year after graduation or further education.

Registration code:

ZQZ

Frequently asked questions about foreign students’ duty-free car purchase:

(1) the validity period of the duty-free car application?

The application for duty-free vehicle index (customs seal) should be handled at the customs where the household registration is located within one year from the date of returning to China for the first time after graduation.

“First entry day"It’s very important to hear that many students around me are unable to buy duty-free cars because they have been back home for more than one year. Students who have returned to China for almost a year, in order to avoid being unable to buy a car beyond the time limit, please contact our company as soon as possible and go through the formalities of entrusted car purchase.

② Do you enjoy the preferential price of 4S shop? Where is the pick-up shop? How to guarantee the quality?

Do not enjoy. The policy stipulates that foreign students’ duty-free cars do not enter the market circulation field, and they must be invoiced directly by the original factory. The discount for retail vehicles in the market has nothing to do with duty-free vehicles and cannot be enjoyed at the same time.

Pick up the car at the 4s shop designated by your local manufacturer.

Duty-free cars are produced by various brand factories according to the requirements of national policies, and they are all original sources. The warranty of the whole vehicle and parts assembly will be implemented in accordance with the manufacturer’s warranty terms and the three-guarantee certificate, and enjoy the same warranty after-sales as the 4S shop car purchase.

　　　　　　　 Movie Network News"Future Police," directed by Wang Jing and starring Andy Lau, Big S and Fan Bingbing, is a brave attempt at sci-fi action films in the domestic film market. Although the box office after its release was not satisfactory, the film once became the object of attention because of its "unfinished". At 19:35 on September 11, the film channel premiered this controversial sci-fi film "Future Police", and audiences can see the heroic appearance of Andy Lau’s version of "Robocop" on the screen, as well as the hot scenes of his battle with the transformation man.

　　　　　　　 "Future Police" tells the story of 2085, Chinese scientist Dr. Ma’s solar energy invention solved the world’s energy problem, causing heavy losses to some oil merchants. They hated Dr. Ma to the bone and kept sending killers to remove this thorn in the side. The government immediately sent Liu Dehua’s police officer Zhou Renjie back to 2015 to protect the 12-year-old Dr. Ma. So he and the two highly lethal reformers sent by the oil merchants launched a life-and-death struggle through time and space.

　　　　　　　 Because the story takes place in the future, the scene design and weapons and equipment in the film are very avant-garde, and the futuristic aircraft shuttling between the universe is eye-catching; Andy Lau’s titanium alloy armor is completely comparable to "Iron Man"; and the weapons that can only be seen in "Star Wars" have been improved and upgraded this time in the hands of Fan Bingbing, whose valiant policewoman’s majesty is vividly displayed. The fighting scene between Andy Lau and the transformers is intense, and the two sides use all kinds of high-tech weapons, each of which brings surprises, and the fighting scene is dazzling.

　　　　　　　 "Future Police" was called by Wang Jing as a martial arts film packaged in future technology, focusing on action and warmth. Although there are a lot of fights and stunts in the film, the love between Andy Lau and his "wife" Fan Bingbing, as well as the father-daughter relationship with his "daughter" Xu Jiao, also shows a lot of romance and warmth. The film’s schedule has been pushed back and forth, and news from Hong Kong has even claimed that the film has become a "bad end" due to the sudden disappearance of the investor, and the stunts cannot achieve the expected effect. This statement was eventually denied by Wang Jing. It was clarified that the repeated delays were just to avoid "Avatar" and ensure the strategy adopted by the film’s box office. "The bad end" is purely a rumor, and the film has therefore attracted much attention.

　　　　　　　 If you missed watching the intense battle between "Robocop" Andy Lau and the transformation man on the big screen, and the emotional entanglement between Big S and Fan Bingbing, at 19:35 on September 11, you can still feast your eyes on the movie channel (CCTV6), and you will not miss the excitement again.

Next page More exciting stills

1905 movie network news Congratulations to Andy! The Toronto Film Festival has announced his "Special Contribution Award" and will present him with an award on September 15 during this year’s Toronto Film Festival.

Andy Lau deserves to be the first Chinese filmmaker to win the award, and he will also star in the director’s new film at this year’s Toronto Film Festival. The festival will be held from September 7 to September 17.

The movie "Mr. Red Carpet" mainly tells the absurd story of Hong Kong’s old star working with a mainland director in order to "turn red". Andy Lau has been popular for many years, and he is a national idol in the hearts of audiences. To a certain extent, this film also overlaps with his experience. I look forward to how he will play this role.

Original title: Rich cultural connotations, advanced technical level, precise demand control –

What do domestic games rely on to become popular overseas?

The overseas version of "Gu Jian Qi Tan" has been on the top of the international well-known game platform Steam hot-selling list for 3 days; "Yuan Shen" in the role of "Yun Jin" opera "Goddess Hack View" has been played on the overseas video platform YouTube for more than 7 million; mobile game PUBG MOBILE has set a record of 600 million downloads and 50 million active users in a week… In recent years, domestic games have been recognized and loved by more and more overseas users.

Which domestically produced games stand out better, how do they capture overseas user requests, and how can Chinese game makers go further as competition intensifies in the overseas gaming market?

"So beautiful it makes me cry"

At the exhibition site, there were people with golden wigs and vermilion masks diagonally, with cool shapes; some people had iconic red rabbit ear knots and waist-hanging prop bags on their heads, which were cute and full of vitality; some people wore gold, white, and black interactive robes, holding pipes, like noble and graceful gods… They wore exaggerated costumes and played the characters in the game "Yuan God" to express their love for this game.

In July this year, at the Japan Expo, a comprehensive animation exhibition held in Paris, France, the domestic game "Yuan Shen" was in the limelight, and there was an endless stream of animation enthusiasts and gamers in front of the booth. In order to get the peripheral gifts of the game, enthusiastic players lined up across half of the exhibition hall. The surrounding gifts were all sold out in just an hour, and those who came late could only regret returning.

In recent years, many domestic games have become popular overseas, from "Yuan Shen", which uses open-world role-playing as a selling point, to "Ghost Valley Eight Wilderness", which focuses on national style cultivation, and then to the martial arts style action game "Naraka: Bladepoint"… These works attract the attention of foreign players with unique and attractive Chinese cultural elements.

In the game character settings, "the original god" insisted on using Chinese names instead of English names, so that some overseas users impressed, and even set off a wave of learning pinyin overseas, YouTube a "original god" Chinese name pronunciation teaching video harvest over 2 million views.

"When our thousands of years of traditional culture is expressed through new technologies, it will become more intense and dynamic, and it will be more attractive to overseas people," said Chen Yu, vice-president of Tencent and president of the Photonics Studio Group. "In the past, we were improving our technical capabilities. The next step is to build our own IP universe to help game products continuously improve the breadth and depth of the IP matrix."

On Twitter, a Japanese user named "Harakami Kanji Research Institute" is very keen to explore the Chinese cultural elements in the game. What this player often does is to unearth some meaningful Chinese characters and sentences in "Harakami", and translate them into Japanese by looking up ancient books and combining his own understanding, so as to explain the meaning to more Japanese players.

The costumes, gestures, and lyrics of the game character "Yun Jin" integrate traditional Chinese opera cultural elements with the game’s own unique style. As soon as it was launched, it was deeply loved by young people at home and abroad, and it also made many overseas players interested in Chinese traditional opera.

"Her voice is so pure and peaceful. I like to listen to her sweet singing." "Chinese opera is music like gold."… The video has been viewed 7.22 million on YouTube.

"As a mass entertainment medium, it is difficult for games to carry the heavy accumulation of opera art over thousands of years," said the production team of Yuanshen. "But it is also very meaningful to let more people know traditional Chinese opera in a way that overseas players are willing to accept, and then to contact the true essence of opera culture."

"Continue to surprise users"

Behind the cultural appeal of the game is the continuous innovation of the research and development side. According to Liu Wei, president of miHoYo, the company that produced and distributed "Yuan Shen", "making works that can be loved by users from different regions and cultural backgrounds is itself full of challenges, and miHoYo’s approach is to keep up with market demand, continuously increase investment in technology and content, and continue to surprise users."

Disassembling the development process of "Yuan Shen", Liu Wei talked about that games as digital cultural products cannot be separated from the construction of an industrialization system. miHoYo has established a special research team within the company to undertake the responsibility of catching up with the industrialization level of international cutting-edge manufacturers and exploring new technologies. miHoYo has also established R & D centers in many countries and regions to attract global scientific research talents, build an industrialization pipeline, and improve product quality and production efficiency.

After long-term technical accumulation, "Yuan Shen" has made a breakthrough in client side technology, and pioneered the simultaneous launch of multiple platforms, which can be used on PS, iOS, Android, PC and other platforms to meet the usage habits of different game groups.

"Whether a game is successful or not, whether it is fun or not, and whether it can bring pleasure to players are the most direct criteria." Li Xuan, a game teacher at the Future Media Studio of the Central Academy of Fine Arts who has participated in the production of many games, believes that excellent gameplay design is an important prerequisite for a game to be "fun".

In terms of gameplay design, "Yuan Shen" transplanted the open-world characteristics of the computer and host to the mobile game, encouraging free exploration in the game world and greatly enhancing user stickiness.

Under the influence of factors such as the peak of domestic user growth and shrinking version numbers, going overseas has become an important source of growth for China’s game industry. Data show that the actual sales revenue of China’s self-developed games overseas market reached 18.013 billion US dollars last year, an increase of 16.59% year-on-year, of which mobile game revenue was 16.09 billion US dollars, an increase of 21.8% year-on-year.

"Going overseas is one of the hot topics in China’s game industry in recent years. The rapidly growing overseas market can bring many opportunities to China’s game industry. At the same time, the international market is relatively mature. Going overseas will force the domestic game industry to improve its independent research and development capabilities and improve product quality," Chen Yu said.

Chen Yu shared a story: PUBG MOBILE mobile game R & D team went overseas to participate in a campus competition. After entering the auditorium, the host introduced them as the developers of the game. The enthusiasm of the audience was quickly ignited, and the cheers went up and down. "Like a sports star entering the arena, I feel very excited." He said, "In the past, Chinese players played foreign games, but now many domestic manufacturers, including Photonics, have gradually gained recognition from global users. As practitioners, it is very fulfilling."

"And target a bigger market."

The group of players who invest more time and energy in games tends to be concentrated in the console and computer side, and foreign manufacturers have paid relatively little attention to mobile end gamers in the past few years. "The game needs of mobile end players with limited energy and more fragmented entertainment time have not been well met. Domestic game manufacturers have seized the opportunity and achieved breakthroughs in this part of the gamers first," Li Xuan said.

However, with the popularity of domestic mobile games overseas, more foreign manufacturers have begun to pay attention to mobile end games, and the market competition has become increasingly fierce. "It is not enough to only attract light players, but also to target a larger market and attract more heavy players," Li Xuan said.

Heavy gamers are known in the industry as core gamers, who usually have a "tricky taste" and have higher requirements for game quality. "It is the dream of many practitioners to get the recognition of core players and make a high-quality game. Almost every Chinese player and Chinese game producer is eager to see a high-quality masterpiece made in China," Li Xuan said.

"Overall, we still have a certain gap with the top R & D companies on the PC side and the host side. The improvement of R & D level cannot be achieved overnight, and it needs to be accumulated step by step." Chen Yu said, "The gap is gradually narrowing."

"The Dyson Ball Project," a domestic indie game released last year, is a rather "hard-core" sci-fi-themed business simulation game. Since the release plan was announced, many foreign users have been looking forward to it. This kind of game is not popular, but "The Dyson Ball Project" has proved itself to players around the world.

The game setting with the concept of physics, the realistic and elegant art style, and the abandonment of the game mode of "confrontation" that encourages players to actively explore… These characteristics have allowed the game to maintain a high praise rate of 97%, making it one of the most praised games on the Steam platform. Players from different cultural backgrounds did not hesitate to praise themselves, and left messages expecting the game to provide more language support and richer content gameplay.

He Wei, a professor at the School of Arts and Media at Beijing Normal University, believes that Chinese games have strong operating capabilities in overseas markets, while other links in the industry chain are relatively weak. Through the innovation and exploration of the profit model of mobile end game products, China’s game industry has achieved a curve in output value, but in other links of the game industry chain, such as software and hardware infrastructure, game research and development, distribution, channels, etc., it has not yet reached the leading level.

"This requires the upgrading of the game industry chain. In the past, our industry chain was still a relatively traditional production method similar to a manual workshop, but under the new global collaboration model, we need to set up different studios around the world to work together across types of work, countries and time zones to complete projects, which will help us continue to improve the team level." Chen Yu said.

Industry insiders point out that technological progress and cultural integration have brought the distance between global game enthusiasts closer, and also created more diverse demand. Chinese game makers must not only conduct in-depth research on overseas markets and gain timely insight into changes in target group preferences, but also be prepared to establish a global presence from the beginning of Product Research & Development, accumulate loyal users with stable product quality, and move towards the journey of upgrading from a single hit to a global IP.

2024-06-21 10:27:34 Author: Yao Liwei

AITO asked the new M7 Ultra models listed 20 days to break through 30,000 units, while the delivery has broken 10,000 units, creating China’s new power model delivery record. The car was released on May 31, providing four configurations, the official guide price 28.98-32 9,800 yuan, at the press conference last month, Huawei car BU chairperson Yu Chengdong said that in order to achieve the listing on the delivery, AITO has pre-produced 10,000 new cars.

The new M7 Ultra has a new upgraded Shuyun seat, made of Nappa leather, and supports double beach chair mode, large flat mode, etc. In addition, it is also equipped with "new star ring scatter" and flagship 192-line lidar and HUAWEI ADS 2.0 technology. It is expected to be upgraded to HUAWEI ADS 3.0 in the future.

There are four optional versions of the new car: the rear drive smart driving version has five seats (289,800 yuan), the rear drive smart driving version enjoys six seats (309,800 yuan), the four-wheel drive smart driving version has five seats (309,800 yuan) and the four-wheel drive smart driving version enjoys six seats (329,800 yuan).

There are many beautiful men in the entertainment industry who are suitable for ancient costumes, but there are not many who can still look good after taking off the ancient costumes. Marco is such a representative. In "Hua Qiangu", with the corner of the first beautiful man in the Six Realms "Killing Qianmo", Marco has attracted countless fans, but after a short period of glory, Marco has not caused more splashes in the entertainment industry. Now the dress is slightly thin, and it is not easy to create more glory from the appearance.

From the first time Hua Qiangu saw him, he could tell how amazing "Kill Qianmo" was. He directly shouted "Kill Sister" and muttered to himself, "Sister is so beautiful, but her breasts are so small." Such an evaluation would definitely make a man angry, but it was a rare compliment to Kill Qianmo, who was so beautiful, and because of this, he had a cold temperament and a little more pity for Xiao Gu.

But unfortunately, after the success of killing Qianmo, it was a temporary ceiling for actor Marco, and after that, all the labels about Marco could not be separated from "Sister Hua". After that, Marco also made different attempts, acting in the rich second generation in modern dramas, also acting in youth blood dramas, and also exploring in suspense dramas, but unfortunately there were no more splashes.

In the suspense drama "Breaking the Cocoon" that just went LIVE, Marco starred as a special character, playing the attending physician of neurosurgery, a handsome guy in the ascetic department, Wen Bai, and the forensic doctor Jin Lingyi’s teacher and friend have a little different feelings, but this time Marco has no aura, and can only play a supporting role for the newcomer Zhang Yao. After taking off the ancient costume, Marco’s shape is slightly thin, and there are not many eye-catching places. In addition, the character itself is a bit cold, and it is difficult to give people a good impression at first glance.

On the contrary, the role of Wenbai itself is full of expectations. Judging from the current broadcast plot, he and the male protagonist Tan Jingtian played by Zhang Yao have many common interests and hobbies, and even nightmares are similar, which makes people curious about their relationship. However, from the perspective of the debut time and status in the circle, it is indeed a bit overkill to let Ma Ke play a supporting role for the rookie actor Zhang Yao, which is probably why the drama specially marked the special role.

Regardless of Marco’s embarrassment in the play, "Breaking the Cocoon" is a slightly interesting suspense drama. The biggest selling point is naturally the insect crime-solving method, which finds clues related to insects from unremarkable cases and uses the professional knowledge of the male protagonist to assist the police in solving the case. This novel and fascinating way of expression is a big point to watch. But the stereotype that this drama does not escape is that it unilaterally exaggerates the role of this place from which direction, and treats other people as decorations. How to balance the weight of the play is still debatable.

In fact, many people only know the embarrassment of Marco after he became popular, but they don’t necessarily know the anecdote about his entry into the entertainment industry. Marco’s older brother, Maher, is also an actor. Although he has no particularly impressive roles so far, he is a supporting role in Guo Jingyu’s series. He has appeared in "Red Lady", "Dog Stick", "Brave Heart" and "Great Yangge". After his brother was admitted to the Beijing Film Academy, he accidentally took his younger brother to meet the director. He didn’t expect that Marco would be accidentally photographed and enter the entertainment industry. Before starring in "Flower Qiangu", he had played Xiaoxue’s "Gossip Boyfriend" in "Family with Children".

The two brothers bravely ventured into the entertainment industry, and it stands to reason that they could support each other, but their appearance was too different, and the pace of development in the circle was also inconsistent. Compared with his brother, Marco was obviously lucky, at least he had been a big hit, but unfortunately, the role of "Killing Qianmo" was not enough for him to eat for a lifetime, and the flat taste after the explosion was estimated to be not easy to endure. However, due to the limitations of his appearance, it was estimated that it would be difficult for him to become popular, so in addition to playing a small supporting role in a down-to-earth manner, he had already found his own happiness. In 2018, he successfully proposed in "The Most Beautiful Crew", and he had successfully hugged the beauty back. I don’t know if Marco can break through next, but I really look forward to him leaving the label of "beautiful" and "handsome" and relying on his acting skills to find a different path. Text/Red Queen

　　On August 29, Xiaomi co-founder, vice president, and head of Xiaomi TV, Wang Chuan, released an article today entitled "Why did Xiaomi TV take the lead in cutting prices?" Wang Chuan said that in the second half of this year, we found signs of a decline in upstream raw material prices. Our first reaction was to return the benefits to users and become the first TV brand to cut prices comprehensively.

　　It is reported that the categories of this price reduction include the comprehensive price adjustment of Xiaomi TV 4A from 43 inches to 65 inches, with a maximum decrease of 1,000 yuan.

　　Wang Chuan said that in the first half of this year, the entire TV industry’s overall market was declining, and the strong TV companies in the past also encountered various problems. However, Xiaomi TV has achieved frequent success and achieved rapid growth against the trend.

　　Wang Chuan said that at such a low price, Xiaomi TV is still making money, mainly for the following three reasons: first, in the upstream supply chain, we have more advantages than traditional manufacturers; second, Xiaomi’s self-built Xiaomi Mall and Xiaomi Home are very efficient channels; third, Xiaomi TV’s business model is a tipping model – internet service, Xiaomi TV is still profitable in the case of hardware not making money, forming a healthy business closed loop.

　　The following is the full text of Wang Chuan’s article "Why Did Xiaomi TV Take the Lead in Reducing Prices?":

　　Yesterday, we announced a price adjustment, becoming the first TV brand to cut prices across the board. As you may remember, the price of TV panels and other raw materials rose sharply in the second half of last year. Xiaomi persisted until the beginning of this year before it had to make a small price adjustment. It is the company that has raised prices the latest and lowest in the entire TV industry. In the second half of this year, we found that the prices of upstream raw materials showed signs of falling. Our first reaction was to return the benefits to users: Xiaomi TV 4A fully adjusted prices from 43 inches to 65 inches, with a maximum decrease of 1,000 yuan.

　　Adhere to high cost performance and grow against the trend

　　Does anyone say Xiaomi TV is crazy? No, insisting on high cost performance and saving every penny for users is the core value of Xiaomi. In May this year, we launched the world’s thinnest LCD TV, Xiaomi TV 4, with a thickness of only 4.9mm, 30% thinner than iPhone. The price of this top-of-the-line 55-inch TV is only 3,999 yuan, which is not much different from the price of an ordinary 55-inch TV. In March this year, when all the TV companies launched new spring products with sky-high prices, we launched a new cost-effective series – Xiaomi TV 4A, starting from 2,099 yuan, which is called the fighter in the TV industry.

　　Why did you set such a price? Mr. Lei has said many times that Xiaomi is a kind company, a company that follows cost pricing and pursues low gross margin. It is a company that has the ability to sell products to 9999 yuan but insists on pricing 3999 yuan. This TV is priced as much as we don’t lose money. Now that the price of raw materials has dropped, we continue to follow the cost and reduce the TV price as soon as possible.

　　Xiaomi is a company founded by a group of engineers. When other companies use technology as a selling point for them to obtain high gross profits, as engineers, our idea is very simple. The technology we have worked hard to develop is used to benefit millions of users, not a tool used by manufacturers to make huge profits. This is our dream when we created Xiaomi. "Let everyone enjoy the fun of technology."

　　We want to be friends with every user. Lei always said, if you think about how to earn 100 yuan more users every day, how can you be friends with others? You have to think about how to save 100 yuan every day.

　　In the past five years, Ray has never set a KPI for us. We have not discussed sales, sales volume, and profits. We believe that as long as we can make a good product, these things will follow, and the facts prove it.

　　In the first half of this year, the overall TV industry was in decline, and the strong TV companies in the past also encountered various problems. Xiaomi TV has achieved rapid growth against the trend. According to data from Zhongyikang, in the first half of 2017, Xiaomi TV’s online sales increased by 91.2% year-on-year; according to the "Analysis Report on Home Appliance Online Shopping in the First Half of 2017" jointly released by CCID Research Institute and China Electronics News, Xiaomi TV was the TV brand with the largest increase in online sales in the first half of this year; according to statistics from Aowei Cloud Network for the second quarter of this year, Xiaomi TV won the online sales championship of the two mainstream sizes of 49 inches and 55 inches. This year 618, we won the sales championship of 43 inches, 49 inches, 55 inches, 65 inches and other size segments on JD.com and Tmall platforms. These sales rankings are very exciting for us, but there is one ranking that makes me even more proud, that is, the repeat purchase rate of Xiaomi TV is No. 1 in the entire TV industry, including foreign brands, which fully shows that after experiencing Xiaomi TV, users know what TV is most worth buying.

　　Low prices can still make money, how did we do it?

　　So why is 2017 a cold winter for the TV industry, but spring for us? With such a low price tag, many people think we are losing money, but I want to tell you that we can still make money. Why is that?

　　As an Internet company, our huge core advantage in TV is emerging.

　　First, in the upstream supply chain, we have an advantage over traditional manufacturers. Today, the entire manufacturing industry has entered an era of overcapacity. Instead of building our own factories, we choose the best quality and most efficient manufacturers among the best foundries in the world to produce Xiaomi TVs. I can use Sony’s, Samsung’s, and Sharp’s foundries. We can use the best craftsmanship to build Xiaomi TVs.

　　Second, we have more and more advantages in sales channels. Xiaomi’s self-built Xiaomi Mall and Xiaomi Home are both very efficient channels. We are the first TV brand in the industry to achieve the same price online and offline; while traditional manufacturers hand over 40% of the cost to various offline channel providers. The same TV can only be made into two models. There is a big difference between one price online and one price offline. Bullying users who don’t know how to do it and relying on deception to obtain high gross profits. Industry insiders laugh at themselves as: "No pit, no deception, no color TV".

　　Third, our business model is the tipping model – internet service. If users like our products, we are confident that the experience will be good enough for users to be willing to tip. The average daily boot rate of Xiaomi TV is as high as 68%, far exceeding the industry level of 56%. This shows that users of Xiaomi TV prefer to turn on the TV, and Xiaomi has more than 20 million users on the TV side and more than 10 million monthly active users. It is the largest Internet TV platform in China. With a large and highly active user base, our Internet revenue such as e-commerce and membership has exploded. This has allowed Xiaomi TV to achieve profitability even though the hardware is not profitable, forming a healthy business closed loop.

　　Companies from the future

　　Xiaomi TV’s dream is to "make the best TV, so that everyone can buy it". The three advantages of supply chain, sales channels and business model make the two seemingly contradictory ideas of "best TV" and "everyone can buy it" unified, so that we can use a lot of energy to polish each product under the premise of insisting on high cost performance. In recent years, many companies have been busy grabbing the market, and we have improved our products little by little from image quality, sound quality, craftsmanship, content, intelligence and other aspects, each of which has reached the top level in the industry. For example, Chinese TV manufacturers do not pay much attention to sound quality, but we are willing to make great efforts to hire world-class acoustic experts, establish a first-class acoustic laboratory, and successively launch Soundbar speakers, independent subwoofers, surround sound home theaters, and the first Dolby Atmos cinema TV, allowing users to enjoy sound quality comparable to cinema without leaving home.

　　From the first generation to the fourth generation, each generation of Xiaomi TV has made great progress and is at the forefront of the TV industry. We are the first to create an artificial intelligence system that "understands the content and understands you better", so that users don’t have to struggle to find a large amount of TV content; the first to develop artificial intelligence voice TV, so that illiterate children and the elderly who are afraid of smart TVs can easily use smart TVs. We launched this year’s flagship product – Xiaomi TV 4, which looks like a borderless design of a piece of glass, a 4.9mm body that is 30% thinner than iPhone, and a price starting from 3499 yuan, all of which make the entire TV industry admire.

　　With the popularity of the Internet, users are becoming more and more experts and buying smarter and smarter. We firmly believe that the era of relying on fooling users to obtain high gross profits is over, and the future belongs to companies like Xiaomi that insist on "making products that move people’s hearts and are affordable." Xiaomi is a company from the future.

　　International Online auto channel News: At 10: 00 am on May 25th, Lin Jie, chief user rights officer of Geely, announced the pre-sale price of SUV disruptor Xingyue L in the form of short video, officially announcing the global pre-sale of Xingyue L in the official applet. This time, two kinds of power models with five configurations were announced, and the pre-sale price range was 148,000 to 188,000 yuan, among which, the Cuiyu magic color suit cost 5,000 yuan, including Cuiyu magic color special car paint+Cuiyu double suede interior+double five-spoke pulse wheels+magic color exclusive car keys. Based on the principle of truly being responsible for users, Xingyue L actively practices the promise of "no need for users to spend more money" in the action of SUV disruptors at Shanghai Auto Show, continues the innovative user experience of "no better than not trying and not selling", and introduces the exclusive rights of pre-sale.

Xingyue l pre-sale price

　　It is reported that the exclusive rights and interests of pre-sale are: 520 yuan deposit is 2,000 yuan; Buy a car at the pre-sale price, and retreat more and make up less after listing; 2-year 7.8% discount value-added repurchase; Up to 7000 yuan replacement subsidy; 36 zero-interest financial subsidies; 20% discount on Cuiyu Magic Color Suit; Blind subscription users also enjoy pre-sale rights.

　　Special note: to book Xingyue L, you need to book through Geely’s official pre-sale applet or official mall to enjoy the above rights and interests; Blind subscription users do not need to re-order, but no longer enjoy the pre-sale 520 deposit deduction rights; Value-preserving repurchase and finance, replacement of rights and interests, 2 out of 3; "More refund and less compensation" means that if the listing price is higher than the pre-sale price, the booking user does not need to make up the difference, and if it is lower than the pre-sale price, the manufacturer will return the difference.

Xingyue l

　　As a new compact SUV model under Geely CMA architecture, Xingyue L inherits the five global genes of "safety, health, intelligence, performance and energy saving" of CMA architecture, showing the powerful strength of SUV disruptors. In the world’s first test a few days ago, Xingyue L competed on the same stage with German Japanese benchmark SUV models. The field measurement of 100-kilometer acceleration in car home was only 7.45s, the field measurement score of 100-kilometer braking user jury was 34.9m, and the field measurement of Elk test in car home was 82km/h, which set a new record. The comprehensive mechanical quality of Xingyue L is ahead of the mainstream SUVs of strong joint venture brands such as Volkswagen Tiguan L, Honda CR-V and Toyota RAV4 Rongfang, with a product value of 300,000. It has the strength and confidence to redefine the highest value standard of compact SUVs and reshape the SUV market structure dominated by strong joint venture brands.

Xingyue l

　　Entering the era of Geely 4.0′ s comprehensive architecture, Xingyue L inherits CMA’s world-class performance and safety genes, and is born strong. In terms of safety, CMA architecture gives Xingyue L the world’s top safety genes and the highest standard of safety technology. Xingyue L has 24 environmental safety sensing sensor components, and its hardware system is equipped with the leading market, which meets the global five-star safety in China, Europe and America, and has nine large-area safety, creating a new safety standard in the digital age.

Xingyue l

　　In terms of performance, Xingyue L inherits the "world champion" driving control gene of CMA architecture, and the whole system is equipped with Drive-E 2.0TD high-performance powertrain, with a maximum power of 175kW and a maximum torque of 350N·m, subverting the compromise between sports and comfort. The braking deviation of 10 feet and 100 kilometers in a row is less than 1m, which brings good braking confidence. At the same time, Xingyue L launched Borgwarner’s latest generation of four-wheel drive technology in the world: the 6th generation Haldex, which greatly improved the performance of four-wheel drive, improved the response speed by 16.7%, and made the transmission more accurate and easier to get out of trouble. Xingyue L’s comprehensive mechanical quality is far superior to that of the same level, comparable to high-value luxury brands.

Xingyue l interior

　　Intelligently, Xingyue L has CMA intelligent evolvable electronic and electrical architecture, which is twice as fast as the mainstream cars in the market, and the data transmission rate is 200 times faster than the world-class architecture. It has a powerful brain and neural network in the industry. It is equipped with super-strong Qualcomm Snapdragon 8155 chip, which supports 5G high-speed network and drives multiple screens with one core. Xingyue L is the world’s first mass-produced global FOTA fuel SUV, which supports the global FOTA online upgrade technology of the whole vehicle. At the same time, it is also equipped with a new generation of intelligent digital system, AR-HUD reality augmented head-up display, 5G-AVP 1km unmanned parking system and other leading intelligent technologies.

　　In terms of health, Xingyue L has fully popularized all-round health vehicles, equipped with CN95 air conditioning filter +AQS air purification, PM2.5 monitoring and protection, fresh air system and G-clean scenario mode. In addition, the body size of Xingyue L subverts the traditional size of compact SUV, with a wheelbase of 2845mm, and the body size completely exceeds the level of joint venture brand SUV at the same level.

Xingyue l interior

　　In order to practice the promise of "SUV subversive action", "all good technologies are used on Xingyue L without reservation. Let users have a world-class good car that exceeds expectations without paying more costs. "Under the empowerment of CMA Super Matrix, Xingyue L deeply integrates global technology and user needs, and completely surpasses the joint venture brand value without users spending more money. It will lead the times with a subversive attitude.

Xingyue l

　　From the release of "SUV Subversive Action" at Shanghai Auto Show to the first test in the world to implement subversive action, Xingyue L has continuously brought subversion and surprise to the market and consumers with the product value of 300,000 class and the product strength of leading the mainstream SUV of strong joint venture brands. With the release of the pre-sale price, it also means that Xingyue L officially entered the countdown to listing. (Source: Geely Automobile)