In 2023, the China automobile market is like a fierce arena, and all major automobile companies have shown their unique skills in order to stand out in this "crazy involution". Roewe D7 DMH, as a star model of SAIC, has become a clear stream in the market with its excellent technical strength and excellent cost performance.

　　In the current market environment where price is king, Roewe D7 DMH provides consumers with a high-quality choice with its affordable price and excellent quality. It has not only been fully upgraded in configuration, but also made great efforts in technology. CPIU, the first powertrain brain in the industry, is adopted to integrate key components such as motor, engine, battery, transmission and air conditioner, which greatly reduces redundant components and improves the performance and efficiency of the whole vehicle.

　　In terms of battery life, Roewe D7 DMH also performed well. In the endurance limit challenge, it ran an amazing 1704 kilometers with a box of oil, which fully demonstrated its excellent endurance and fuel economy. This is undoubtedly a great attraction for those consumers who pursue long-distance driving and energy conservation and environmental protection.

　　In addition to the advantages in technology and endurance, Roewe D7 DMH has also done quite well in comfort. Its length of 4890mm and wheelbase of 2810mm provide passengers with spacious and comfortable seating space. Both front and rear passengers can enjoy enough legroom and comfortable seat support. The chair is made of nine layers of composite materials, which is soft and comfortable, just like sitting on cotton, giving people a feeling of being at home.

　　In terms of design, Roewe D7 DMH is also atmospheric and fashionable. The front face part adopts the extension design elements of left and right expansion and up and down support, showing a strong sense of strength and steady visual effects. The headlight design is simple and smart, and the daytime running lights make the front face look full of spirit and have great brand recognition. The side lines of the car body are smooth and dynamic, and the waistline outlines a light and beautiful balanced aesthetic feeling, which is unforgettable at first sight with the elegant and fashionable slip-back car body.

　　In the face of fierce market competition and price war, Roewe D7 DMH provides a reliable choice for consumers with its excellent technical strength and excellent quality. It tells us that real competition should not be a simple price war, but a contest between quality and technology. Only by building high-quality cars at affordable prices can we win the real recognition and trust of consumers.

　　Generally speaking, the Roewe D7 DMH is an excellent model integrating technology, endurance, comfort and appearance. It not only meets the basic needs of consumers for automobiles, but also innovates and upgrades in many aspects. In the future, Roewe D7 DMH will continue to win the favor and love of more consumers with its excellent quality and excellent performance.

　　Author: Zhang Jun (research fellow of Socialism with Chinese characteristics Thought Research Center, the supreme leader of the Party School of the Central Committee of the Communist Party of China [National School of Administration], and deputy director of the Department of Literature and History Teaching and Research)

　　In his important speech at the forum on cultural inheritance and development, General Secretary of the Supreme Leader profoundly pointed out that the vastness of Chinese civilization has benefited from the open attitude and inclusive mind of Chinese culture since ancient times. Civilization is colorful because of communication, and civilization is enriched because of mutual learning. The exchange of civilizations and mutual learning is an important driving force to promote the progress of human civilization and the peaceful development of the world, and the only way to make the world more beautiful and the people of all countries live a better life. We must uphold the spirit of openness and tolerance, learn from all the outstanding achievements of civilization created by human beings more actively, and promote the construction of modern civilization of the Chinese nation through the exchange and mutual learning of civilizations.

　　1. Diversity of civilizations is the prerequisite for exchanges and mutual learning.

　　The world is rich and colorful. Just as there cannot be only one color in the universe, there cannot be only one civilization, one social system, one development model and one value concept in the world. All countries and nationalities have contributed to the development of human civilization. We must fully respect the diversity of different nationalities and civilizations.

　　Respecting the diversity of civilizations and treating the civilizations of different countries and nationalities correctly are the premise and cornerstone of civilized exchange and mutual learning. There are 8 billion people in the world today, more than 200 countries and regions, more than 2,500 nationalities and more than 5,000 languages. Different nationalities and civilizations are colorful and have their own characteristics. There are similarities and differences between civilizations, mixed rather than single, interdependent rather than alone. In the course of its development, every civilization is inseparable from exchanges and interactions with other civilizations, and it will retain some elements of other civilizations in its internal structure to varying degrees.

　　Marxism scientifically expounds the connotation of the diversity of human civilization from the perspective of the dialectical relationship between productive forces and production relations, economic base and superstructure by using historical materialism. As a concept corresponding to barbarism and ignorance, civilization is the product of the development of social economy and human rationality to a certain extent. The diversity of human civilization reflects the characteristics and ways of social progress in various regions, ethnic groups and countries, and also reflects the richness and diversity of human social life. The overall content and value of world civilization are not only composed of the common values of various civilizations, but also enriched, integrated, promoted and developed by the colorful diversity of different civilizations. Human civilization is the unity of universality and diversity. Universality lies in diversity, and diversity cannot be separated from universality. Human civilization exists in diversity, develops in diversity and advances in diversity. Meng Ziyun: "The husband and things are not uniform, and the feelings of things are also; Or double, or a hundred, or ten million. " The diversity of civilization is the driving force for the progress of human civilization. It is precisely because of the diversity of civilizations that the world is full of vitality.

　　2. Highlight the distinctive characteristics of Chinese civilization in exchanges and mutual learning.

　　Only through exchanges and mutual learning can a civilization be full of vitality. Chinese civilization is a civilization born on the land of China, and it is also a civilization formed by continuous exchanges and mutual learning with other civilizations. A 5,000-year history of Chinese civilization is itself a history of exchanges and mutual learning. General Secretary of the Supreme Leader profoundly pointed out that Chinese civilization has outstanding continuity, outstanding innovation, outstanding unity, outstanding inclusiveness and outstanding peace. These "five outstanding characteristics" fundamentally determine that the Chinese nation must go its own way, that the Chinese nation is not conservative and enterprising, that national unity will always be the core interest of China, and that Chinese culture is open to all kinds of world civilizations. China, as a responsible big country, upholds the concept of global governance, advocates the democratization of international relations, follows the common values of all mankind, adheres to the principle of sovereign equality, always stands on the side of international morality, insists that all countries, big or small, strong or weak, rich or poor are equal, advocates seeking common ground while reserving differences, openness and tolerance, and learning from each other. It will always be a builder of world peace, a contributor to global development and a defender of international order, and will continue to contribute to world peace and development and win-win cooperation among countries.

　　There is no distinction between high and low civilization and good and bad civilization. The exchange and mutual learning of civilizations requires respect for the unique value of each civilization and the inherent relevance between civilization and a specific nation and country. Chinese civilization is the only great civilization in the world that has continued to develop in the form of a state. It emphasizes unity and concentration, and it is firmly United even if it encounters major setbacks. In the historical changes, it has formed a common belief that the country is inseparable, the country is inseparable, the nation is inseparable, and civilization is unbreakable. Chinese civilization advocates traffic harmony and opposes isolation and occlusion; Advocate symbiosis and oppose self-reliance; Advocating harmony and opposing the law of the jungle. In today’s world, these unique values of Chinese civilization are of great significance to promoting the exchange and mutual learning of civilizations and promoting the historical overall progress of human civilization.

　　To build the modern civilization of the Chinese nation, we must have a comprehensive and in-depth understanding of the history of Chinese civilization. Only in this way can the creative transformation and innovative development of Chinese excellent traditional culture be promoted more effectively, and the cultural construction of Socialism with Chinese characteristics can be promoted more effectively. The Chinese civilization with a long history has nurtured the precious spiritual character of the Chinese nation and cultivated the lofty value pursuit of the people of China. Never forget history to open up the future, and be good at inheritance to be good at innovation. To build the modern civilization of the Chinese nation, we must "create our own life according to the rules of the ancients", grasp the outstanding characteristics, grasp the essence, make the past serve the present and bring forth the new.

　　3. Strengthen cultural self-confidence and consolidate cultural subjectivity.

　　To build the modern civilization of the Chinese nation, we need to hold an open attitude, absorb excellent foreign cultures, promote the localization of foreign cultures, and promote the exchange and integration of different civilizations; On the other hand, we should strengthen our historical confidence and cultural confidence, base ourselves on the great historical practice and contemporary practice of the Chinese nation, profoundly grasp the development law of Chinese civilization, and constantly create new glories of Socialism with Chinese characteristics culture.

　　Strengthening cultural self-confidence is related to the rise and fall of the national movement, cultural security and the independence of the national spirit. Cultural self-confidence is a more basic, broader and deeper self-confidence, and it is the most basic, deepest and lasting force. General Secretary of the Supreme Leader profoundly pointed out during the sixth collective study in the Political Bureau of the Communist Party of China (CPC) Central Committee: "Strengthen historical self-confidence and cultural self-confidence, persist in making the past serve the present and bring forth the new, comprehensively excavate the treasure house of Chinese civilization for more than 5,000 years under the guidance of Marxism, activate the vital excellent factors in Chinese excellent traditional culture with Marxism and endow it with new connotation of the times, inject the great spirit and rich wisdom of the Chinese nation into Marxism at a deeper level, and effectively link the essence of Marxist thought with the essence of Chinese excellent traditional culture and fuse it into a new theory. Cultural confidence is the source of national confidence. Socialism with Chinese characteristics Road is deeply rooted in the unique history and culture of the Chinese nation, and cultural self-confidence is the best interpretation of "China characteristics". The Communist Party of China (CPC) combined Marxism with the 5,000-year-long and profound Chinese civilization, and constantly promoted the modernization of Marxism in China. Adhering to and developing Socialism with Chinese characteristics, combining the basic principles of Marxism with the concrete reality of China and the excellent traditional Chinese culture is the only way. The modern civilization of the Chinese nation itself is an organic and unified cultural life created by "two combinations".It is the cultural form of Chinese modernization.

　　The modern civilization of the Chinese nation has turned from historical precipitation and realistic observation to future development, and innovation is the inevitable choice and the only choice. "Two combinations", especially "the second combination", is the innovative road for the development of modern civilization of the Chinese nation. "Two combinations" is innovation in itself, which opens up a broad space for theoretical and practical innovation. "The second combination" allows us to master the ideological and cultural initiative, "allowing us to make full use of the valuable resources of Chinese excellent traditional culture in a broader cultural space and explore future-oriented theoretical and institutional innovations". The modern civilization of the Chinese nation inherently contains the unity of inheritance and development. Inheritance is to continue the historical context, and development is to write the chapter of the times, which provides inexhaustible motive force for the evolution of civilization.

　　It is the key to build the modern civilization of the Chinese nation, stick to the standpoint of Chinese culture and stick to the road of cultural development in Socialism with Chinese characteristics. Emphasizing the position of Chinese culture is to highlight our cultural subjectivity. Any culture must have its own subjectivity in order to stand up and go far, and to have leading, cohesive, shaping and radiating power. Cultural confidence comes from our cultural subjectivity. With cultural subjectivity, there will be a firm self in the cultural sense, a fundamental support for cultural self-confidence, and a powerful cultural force leading the times in the Communist Party of China (CPC). On this basis, we can further broaden the vision of civilization, learn from all outstanding achievements of human civilization with an open mind, and draw excellent ideological and cultural resources from the "sum of human knowledge" to innovate and develop the party’s theory, so as to form an inclusive and comprehensive theoretical pattern. Therefore, we must speed up the construction of China’s discourse system and narrative system, tell the story of China well, spread the voice of China well, show the credible, lovely and respectable image of China, show the long history and humanistic details of Chinese civilization, and urge the world to understand China, China people, the Communist Party of China (CPC) and the Chinese nation. In-depth cultural exchanges and cooperation with other countries, extensive participation in the dialogue of world civilizations, deepening exchanges and mutual learning among civilizations, and promoting Chinese culture to the world better.

　　4. Promote the creative development of human civilization.

　　General Secretary of the Supreme Leader pointed out: "Different civilizations condense the wisdom and contributions of different nationalities, and there is no difference between high and low, let alone between good and bad. Civilizations should have dialogue, not exclusion; Communicate, not replace. Human history is a magnificent picture of the exchange, mutual learning and integration of different civilizations. We must respect all civilizations, treat each other as equals, learn from each other, and be eclectic to promote the creative development of human civilization. " In today’s world, the exchange and development of civilizations are more and more extensive and in-depth. Due to the expansion of cultural exchanges between countries, the improvement of transportation and communication tools, and the rapid transmission of information, cultures of various countries learn from each other and learn from each other, and there is a trend of accelerated integration. The essence of world civilization continues to spread to all corners of the world and is shared by all mankind. To build the modern civilization of the Chinese nation, we should not only base ourselves on China, but also look at the world. We should absorb the essence of world civilization, dedicate our achievements in cultural innovation and creation to the world and make new and greater contributions to the progress of human civilization.

　　The best inheritance of history is to create a new history, and the greatest respect for human civilization is to create a new form of human civilization. Chinese modernization has created a new form of human civilization. In the face of the great changes in the world that have never happened in a century, our party insists on keeping the world in mind and paying attention to the future and destiny of mankind with a world vision and a civilized vision. On the one hand, with China approaching the center of the world stage day by day, Chinese-style modernization has expanded new ways for developing countries to modernize; On the other hand, the prosperity of civilization and the progress of mankind have also made the outstanding achievements of all advanced civilizations in the world provide reference for the sustainable development of modern civilization of the Chinese nation.

[TechWeb] On December 18th, according to foreign media reports, more than a month after the opening of the first store, there was also news that Tesla had built its first super charging station in the Philippines, with four V4 super charging piles deployed, just in the Shangcheng Shopping Center of bonifacio Universal City in Taguig, Manila Metropolitan Area, where the first store was located.

Although Tesla’s first store in the Philippines has been opened for more than a month and the first super charging station has been built, their electric cars will not be delivered in the Philippines this year, and the first batch is expected to start delivery early next year.

As for the electric vehicles that Tesla will sell in the Philippines, some foreign media reported that they only sell Model 3 and Model Y, two Model S with high output and more competitive prices, Model S and Model X, which will not be sold for the time being.

In addition, foreign media also mentioned in the report that Model 3 and Model Y sold by Tesla in the Philippines will be imported from Shanghai Super Factory.

As the Shanghai Super Factory with the highest production capacity under Tesla, it is the closest factory to the Philippines and has sufficient production capacity to meet the demand of the Philippine market, so it is not surprising to export to the Philippines.

However, foreign media also mentioned in the report that Tesla, which has a leading market share in many electric vehicles around the world, may still encounter some challenges in the Philippines. Electric vehicles are still new products in the Philippines. Tesla needs to deal with local car owners’ misunderstandings about electric vehicles, including misunderstandings about power, cruising range and reliability.

Although Tesla may face some challenges in the Philippine market, foreign media also mentioned that their electric vehicles have development advantages in the Philippines. Because the country area of the Philippines is relatively small, it is also composed of many islands. The cruising range of Model 3 and Model Y is enough to meet the needs of local users. (Hailan)

　　CCTV News:On December 29th, the seminar on "Protecting the Liberation of the West" was held in Beijing. This series of films is not only loved by young netizens, but also received rave reviews from leaders of relevant authorities and experts and scholars in the field of communication. How to create a film? What difficulties did you encounter in the filming process? At the seminar, the creative team answered relevant questions. "The project starts from politics and the operation starts from the market." Guarding the Liberation of the West, with a kind of subversive innovation, has brightened the police propaganda in the new era, and recorded a warmer never to lose in a panoramic view. It shows the hard work and no regrets of local public security in safeguarding fairness and justice, maintaining social stability and ensuring the people to live and work in peace and contentment, and shows a good image of the public security team.

　　Planning and positioning, highlighting the new, true and warm

　　In February 2019, Changsha Municipal Public Security Bureau, Zhongguang Tianze Media Co., Ltd. and Changsha TV Political and Legal Channel began to plan and plan to jointly launch a documentary police program. Through more than three months of continuous discussion and deepening creativity, the two sides reached an agreement on the program form, core content, production method and broadcast platform.

　　First, the positioning of the program form highlights "new" and opens a precedent in China.Different from the previous "high-ranking" police propaganda, the program was positioned at the beginning of its conception to show a more grounded and humane image of the people’s police with a "small incision". The presentation form of the program made a bold breakthrough on the basis of traditional news documentaries, and incorporated a large number of variety elements, which was the first in China.

　　Second, the location of the shooting content highlights the "truth" and adopts real-life recording.The main shooting location of the program will be determined as the most famous punching place in Changsha, online celebrity — — Jiefang West Road, where shops gather, entertainment venues abound, and crowds surge day and night, is the most prosperous area in Changsha and even in Hunan. The program shows the daily work of the police in Pozi Street Police Station of Tianxin Branch of Changsha Public Security Bureau. No actors are invited, no scripts are set, no lines are written, no rehearsals are conducted, and the content is carefully selected on the basis of massive materials, and then post-editing. In the choice of core content, we don’t pursue thrilling confrontation between police and robbers, but focus on the mediation of disputes in scenes; We don’t pursue the investigation of major cases with twists and turns, but focus on the short and ordinary police in parents again and again.

　　Third, the orientation of the ideological core highlights "warmth" and touches the depths of the soul.In the ideological core, the program highlights "depicting human warmth and coldness with real stories, interpreting life with documentary means, and conveying humanistic care with empathy effect". The image of the public security police portrayed is not a serious and rigid law enforcement machine, but a flesh-and-blood and reasonable guardian of peace, which makes the image of the people’s police who are responsible, rational and more humane jump through the network and be accepted by the audience, especially young netizens.

　　The material has reached more than 30,000 hours, and the public security on-the-job civilian auxiliary police have appeared in the true colors.

　　After more than three months of intense planning and preparation, on May 9, 2019, "Guarding the Liberation West" held a launching ceremony at the Pozi Street Police Station, officially launching the filming of the program.

　　The creative team set up a studio in Pozi Street Police Station, carefully selected the backbone forces with rich experience in political and legal police programs as producers and general directors, set up a filming team of more than 40 people to settle in the police station, and took turns to shoot with the police 24 hours a day, and installed 35 fixed-position surveillance, OSMO, drones and law enforcement recorders throughout the institute, shooting 776 police officers and collecting video materials for more than 33,700 hours. Strive to restore the most authentic police affairs from multiple angles and in all directions, and boldly draw lessons from the narrative expression and special effects packaging of international excellent police programs when editing, which enhances the appreciation and artistry of the programs.

　　The Political Department of Changsha Public Security Bureau participated in the whole process of program planning, directing and film review, and at the same time integrated the overall police resources to serve the shooting work — — All police officers of Pozi Street Police Station of Tianxin Public Security Bureau participated in the filming. According to the actual requirements and the needs of the program, a number of police officers from the city’s public security organs, such as criminal police, public security police, special police, patrol police, traffic police, marine police and anti-drug police, participated in the filming. More than 300 people participated in the filming, more than 30 police cars and more than 2,100 pieces of police equipment. All the civilian auxiliary police officers in the program appeared in Changsha Public Security Service.

　　The "phenomenal" masterpiece police station became the punching place in online celebrity.

　　After the program was broadcast on September 14th, it quickly became popular, and gained favorable comments from online and offline users, especially young netizens. It became a "phenomenal" masterpiece with screen-grabbing, drama-chasing and rave reviews.

　　First, the hit was like fire, and the program ratings soared.At present, the film has been played more than 37 million times in bilibili, with more than 605,000 barrage comments and more than 794,000 people following the drama. The rating in the station is 9.8, ranking first in the documentary channel of bilibili. In Douban, which is praised by netizens as a word-of-mouth weather vane, the program is also well received, from the initial high opening of 8.3 points to 8.6 points, ranking third in the domestic word-of-mouth variety list.

　　Second, it received rave reviews and was unanimously praised by all sectors of society.Since its launch, the relevant information content of the program has been forwarded by more than 100 media platforms across the country, and related short video content has sprung up on video websites such as Weibo, Tik Tok, Aauto Quicker and Tencent. The reading volume of Weibo Topic # Defending the Liberation West # and the short video playback volume of vibrato have both exceeded 10 million. The program has been unanimously affirmed by leaders at all levels and widely praised by all walks of life. The mainstream media, party and government organizations such as the Central Political and Legal Committee An Jian, Legal Daily, People’s Public Security Daily, Guangming. com, Sina, Tencent, Radio and Television, and entertainment have spontaneously commented and recommended from Media V, and many tweets have quickly gained 100,000+readings. For example, when "An Jian of the Central Political and Legal Committee" introduced this program, he said, "Use ‘ Not serious ’ The way to record the daily work of public security is easier for the public to like. "China Youth Network commented that" the personal image behind the police uniform and the police image in the new era are truly and comprehensively displayed "; Guangming. com commented that "Guarding the Liberation West has given the audience a new understanding of the police profession and resonated through its younger production concepts, techniques and feelings."

　　Third, it is typical as a flag, and it is positively motivated.Not only did it arouse a strong response from all walks of life, but "Guarding the Liberation of the West" also caused a heated discussion in the police camp and produced a good positive demonstration effect. Through the original ecological record, the police handled the case, so that the police involved in the filming used to enforce the law under the camera, which forced the law enforcement norms, enhanced the credibility of law enforcement and improved the satisfaction of the masses; With the popularity of the program, Pozi Street Police Station has become a punching place in online celebrity. Every day, several waves of netizens go to the gate of the police station to take photos and punch cards. Several "online celebrity" civilian auxiliary police officers created by the program are more familiar and recognized by the people in the jurisdiction. They also won more understanding and support from the masses when they were on duty. The program also makes the families of the police have a more intuitive feeling of the busy and hard work of the grassroots police, so that they can better understand and support the public security work undertaken by their relatives, and further enhance the professional honor and sense of belonging of the civilian auxiliary police. Nowadays, this positive incentive effect is becoming more and more obvious, and it is radiating from Pozi Street Police Station to Changsha Public Security Police.

　　Dig deep into subversion, reshape non-mainstream and express mainstream values

　　As an important branch of public security propaganda, movies and TV works on police themes have emerged in an endless stream in recent years. As a documentary with no flow stars and original ecology recording the daily work of police, Guarding the Liberation of the West has been able to break through the tight encirclement, gaining a win-win situation in ratings and word of mouth, and also bringing enlightenment and thinking for how to tell never to lose well in the new era.

　　The deep excavation of the police theme has subverted the image of the people’s police in the new era.From helping the octogenarian unlock the lock at four o’clock in the morning to insisting on discouraging young men who want to commit suicide for five hours, from mediating emotional disputes between young couples to helping the lost children find their parents at the fireworks party, from a bowl of "longevity noodles" sent by the police for their birthday colleagues to a video call with their wives when the police didn’t come home for three days on duty … … A case (event) close to life, with scenes of fireworks, truly restored the daily work of the police at the grassroots police station, allowing the audience to intuitively feel the day and night guards of the police who don’t fight, and also let everyone see the true heroes in ordinary life. The image of public security police created by the program is not only a righteous incarnation with a strong sense of responsibility and excellent professional ability, but also an ordinary person with flesh and blood, affection and righteousness. It is these that refresh the public’s cognition of the police, narrow the distance between netizens and the public security, give the fairness and justice represented by the people’s police a real sense of landing, and become a weapon of the program.

　　The accurate positioning of differentiated communication conveys the mainstream values with non-mainstream expressions.Doing a meaningful program that young people like is the original intention of the program "Protecting the Liberation of the West". The program abandons the mainstream expression of traditional police themes, such as blood, bravery and hardness, but chooses to capture the hearts of young netizens with real shots, online language, funny plots, second-dimensional packaging and variety editing, and "grounding gas", "close distance", "realism" and "positive energy" have become the universal evaluation and cognition of the program. The audience group of the premiere platform is consistent with the younger expression and audience positioning of the program, and the barrage is open and interactive, which allows the public to openly discuss law enforcement behavior and also expresses the concept of public security organs facing the public, civilized law enforcement and transparent law enforcement.

The contradiction between the grandfathers and grandmothers who danced in the square dance and the young people who played basketball has always existed, and this time it finally broke out.

On the morning of June 1st, a video was circulated on the Internet: In the basketball court of Luoyang Wangcheng Park, young people playing basketball and grandmothers dancing in the square dance had conflicts and even physical conflicts because of the venue problems. It is reported that the local police have been involved in this matter and the basketball court has been closed.

In the end, are the grandfathers and grandmothers who dance in the square dance leaning on the old and selling the old, or are the young people who play basketball too serious? At least for now, neither side of the conflict benefits.

A martial arts drama triggered by basketball field.

From the video provided by local media in Luoyang, we can see that in an outdoor basketball court, a group of grandfathers and grandmothers dancing in the square dance surrounded a shirtless young man.

As the emotions of both sides became more and more excited, the conflict also evolved from verbal confrontation at the beginning to a big fight.

In this physical conflict, at least five or more uncles and aunts chose to shoot and pushed a shirtless young man to the corner to punch each other. One of the old men in red punched the young man several times, and the young man then tried to fight back.

Finally, under the dissuasion of both sides, they chose to stop.

It is reported that,The conflict between the grandfathers and grandmothers in the square dance and the young people playing basketball has been going on for many days. Netizens uploaded videos of the scene conflict earlier, which also attracted the attention of the local police.

Luoyang City Public Security Bureau once wrote a message below Weibo: "Where is the specific location? Does this basketball court have a clear management organization? " The police also came to the scene for adjustment in the next two days, but it did not achieve good results.

It was not until the evening of May 31 (the day of the incident) that the conflict finally broke out when the two sides competed for the venue again.

Young people want to play a little longer, and old people want to jump a little longer. Verbal coordination has no effect, and eventually it has become a violent martial arts drama.

A netizen who often plays here also explained the cause of the conflict: "Wangcheng Park basketball court is also one of the few stadiums in Luoyang City. Every 19 o’clock in the afternoon, it is also the office worker who just got off work. It is the time to play. The aunts who can dance square dance come to the stadium on time every day. "

"We lost, and justice is on the side of the elderly."

In fact, this confrontation about the venue competition has been going on for many days.

As early as May 26th, a user named "Brothers Basketball 008" in Weibo posted the first Weibo about this matter. He is also one of many young people who often play ball here.

In Weibo, he wrote: "Square dance, this is not a square, this is a stadium, where young people exercise. I hope the relevant departments can pay attention to it and rectify it. The park is so big that you can’t jump there. You have to occupy the court with young people. (It is estimated that this is a common problem in many places). "

In the following days, he successively published Weibo: "The basketball court plays basketball, and you go to the square to dance in the square dance"; "No negotiation, and finally the police were driven away by the aunt. Relying on the old and selling the old, the park is so big, we must seize the basketball court to dance square dance "; "We just want to find a place where we can play. Is it so difficult?"

Weibo of Dahe newspaper Luoyang News also released a video before the incident, and the two sides also had a consultation on the use of the stadium. Several young people tried to communicate with their uncles and aunts to share this venue.

"Why don’t we go half way?" Some young people made such a request, but the square dance team with a scale of over 100 did not agree. Finally, this communication was lost.

It is reported that after the incident was exposed, many Luoyang basketball fans spontaneously went to the Wangcheng Park basketball court where the incident occurred, but there were more uncles and aunts dancing in the square dance.

Netizen @ Brothers Basketball 008 wrote: "Well, we lost, and justice is on the side of the elderly."

However, there are many voices supporting young people online. "Is it reasonable to dance square dance on the basketball court?" "It is understandable for the elderly to exercise, but they can’t sell their old age by their old age. It is not appropriate to dance in the square dance to the square, and it is not appropriate to dance in the basketball court. Young people should also exercise"; "Remembering what Aamir Hussain Khan said on the program, respecting the elderly should respect his behavior, not his age."

The lack of square dance venues is once again highlighted.

From this conflict, the problem of "square dance space" mentioned by the media many times before was once again highlighted.

With the accelerating aging of China, square dance has gradually become the topic of relevant national ministries and commissions. In September 2015, the General Administration of Sport, together with the Ministry of Culture and other ministries and commissions, jointly issued a notice, indicating that they would work together to guide the development of square dance.

As early as March of that year, at the 2015 National Square Aerobics Dance Conference, the General Administration of Sports indicated that it would launch 12 sets of outstanding square aerobics dance works nationwide for promotion and training.

But with the continuous development of square dance, there are more and more problems caused by square dance. The core of these problems is the lack of square dance venues.

The elderly need social public space to find their own leisure ways, but at present, the uneven distribution of public resources can not meet their needs.

Because the "demonized" square dance has a tendency to disturb the people, it has been reported many times, and various places have set guidelines for square dance, including time limit and place.

In February 2015, Xi ‘an, Shaanxi Province implemented the Regulations on the Prevention and Control of Environmental Noise Pollution, which defined the disturbing time of square dance as 9: 00 pm to 7: 00 am the next day; The Regulations on Urban Landscaping in Nanchong, Sichuan Province explicitly prohibits square dancing in urban green spaces.

However, the People’s Daily published in March this year that square dance should not be "stigmatized", and it is necessary to give space while setting rules.

Guangming Daily is even more blunt. The conflict of square dance is actually caused by the uneven distribution of public resources, which highlights the shortcomings of national fitness at this stage.

"We also can’t, who doesn’t want to go to the park to jump? The environment and air in the park are much better than here. But how many parks are there? We are all people in their seventies and eighties. It is impossible to run so far to find the park every day. "

We can read more helplessness from the words of an old man who often dances square dance but has been repeatedly restricted.

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(This article was transferred from the People’s Daily client; Editor’s Email: shguancha@sina.com Title Source: vision china Photo Editor: Yong Kai)

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The design of FAW-Volkswagen CC is original, showing a fashionable and dynamic style. The front face adopts a family-style design language, equipped with a large-size air intake grille, which is integrated with the sharp LED headlights to create a strong visual impact. The body lines are smooth and the outline is elegant, which shows the perfect combination of luxury and sports. In addition, the waistline design on the side of the car body is simple and powerful, and with large-size wheels, the sense of movement of the vehicle is further enhanced. On the whole, the design of FAW-Volkswagen CC not only meets the aesthetic needs of young consumers, but also has a sense of luxury.

FAW-Volkswagen CC has a length, width and height of 4865mm, 1870mm and 1459mm respectively, and a wheelbase of 2841mm, showing a spacious interior space. The body lines are smooth and elegant, showing a sense of movement and fashion. The front and rear wheel tracks are 1586mm and 1572mm respectively, which ensures the stability and handling of the vehicle. Equipped with 245/45 R18 tires, combined with dynamic rim design, the visual attraction and driving performance of the vehicle are further improved.

The interior style of FAW-Volkswagen CC is both luxurious and sporty, and it adopts high-quality leather /Alcantara mixed seat, which provides excellent wrapping and support. The main and auxiliary seats have heating function, and support front and rear adjustment, backrest adjustment, height adjustment and lumbar support to ensure that passengers are still comfortable during long-term driving. The steering wheel is made of leather, equipped with manual up and down+front and rear adjustment function, and the center console is equipped with a 9.2-inch central control screen, which supports voice recognition control of multimedia system, navigation, telephone and air conditioner. Multimedia and charging interfaces include three USB and Type-C interfaces in the front row and two Type-C interfaces in the back row, which is convenient for passengers to charge and use multimedia equipment at any time. The overall interior design pays attention to practicality without losing high-end quality.

FAW-Volkswagen CC is equipped with a 2.0T L4 engine, with a maximum power of 137kW and a maximum torque of 320 N m. With the 7-speed wet dual-clutch gearbox, it provides drivers with abundant power output and smooth shifting experience.

Car home car owner’s evaluation of FAW-Volkswagen CC fully shows his love for this car. He believes that "the face value is satisfactory, and the overall look is very fashionable". It is slender from the front to the rear, and the body lines change smoothly. Together with special colors and lighting decorations, it perfectly presents the shape of the coupe. At night, the special lighting effect adds mystery and distinctiveness. Overall, the design of FAW-Volkswagen CC is really eye-catching.

Welcome to car home, let me reveal the mystery of 2024 Nissan TIIDA, the latest masterpiece of Dongfeng Nissan. This new car has been officially staged, offering three different configurations at a price of 89,900 yuan to meet the diversified needs of consumers.

In terms of design, the new car introduces a fresh and refined "worry-free green" body color scheme, which brings more personalized choices to consumers.

The perfect combination of 1.6L naturally aspirated engine and CVT gearbox releases the maximum power of 90KW and brings a smooth driving experience. The V-shaped blackened air intake grille on the front of the car complements the chrome-plated decoration, and the headlight group uses LED and halogen light source according to different configurations, showing the coexistence of fashion and practicality.

The body lines are smooth, and the double waistline outlines a dynamic outline. The wheels are available in 16-inch and 17-inch sizes, which can show excellent stability and comfort in both urban streets and suburban roads.

In terms of size, the body with a length of 4393mm, a width of 1766mm and a height of 1539mm has a wheelbase of 2700mm, which makes it a compact car suitable for daily commuting and short trips.

In terms of interior, the center console is simple and practical, equipped with a three-position steering wheel and a 5-inch LCD instrument, and the 8-inch central control panel provides rich functions, such as remote monitoring, online navigation and voice control. The high-profile models are additionally equipped with front seat heating function to improve the driver’s comfort.

The seats are arranged in five seats, wrapped in fabric or imitation leather, which supports manual adjustment, while the top models bring extra heating function. At the same time, the rear seats support a 4/6 ratio, which guarantees the flexibility of the interior space.

In terms of power performance, the combination of 1.6L engine and CVT gearbox brings 12.1 seconds of zero acceleration, and the maximum speed can reach 179 km/h. Under the working condition of WLTC, the comprehensive fuel consumption is only 6.1L, which not only saves energy and protects the environment, but also ensures the economy of daily driving.

In short, the 2024 Nissan TIIDA, with its excellent cost performance and practical configuration, undoubtedly provides consumers with more choices, and expects it to write a new chapter in the automobile market.

In fact, the fuel consumption or battery life of the same class models are not much different now, so the high configuration is often more attractive to consumers. The competition in the automobile market is still very fierce. What Xiaobian brings today is. Let’s take a look at it next.

Let’s take a look at the appearance of the dark blue G318. The design of the dark blue G318 front is relatively simple and very recognizable. The headlights are hard-core and full of visual impact. Coming to the side of the car body, the car uses solid lines, and the car body feels very capable. With large-sized thick-walled tires, it looks full of movement. Looking back, the rear of the car looks very cool, and the taillights look very fashionable and simple, very clean and refreshing.

Sitting in the car, the dark blue G318 interior is softer and has a good visual effect. The steering wheel of the car has a good design and a full and delicate grip. Let’s take a look at the central control. The design of the center console is reasonable, which makes the interior style impressive and looks elegant. Next, let Xiaobian introduce the dashboard and seats. The dashboard of this car presents a capable design style and the display effect is excellent. The seat wrapping is in place, which further improves the comfort of drivers and passengers.

This car has been introduced almost before, and I believe many users who buy a car have taken a fancy to its comfort and practicality. If you go offline and actually experience it, it is estimated that there will be many new gains.

() The operating comments of the Board of Directors in 2023 are as follows:

　　I. Discussion and analysis of business conditions

　　In 2023, faced with the complex situation of global economic recovery and the urgent need to boost domestic consumer demand, the Chinese government adopted a series of accurate and effective policies and measures, which effectively promoted the recovery of the consumer market. In 2023, the total retail sales of social consumer goods in China was 47.15 trillion yuan, a year-on-year increase of 7.2%; The contribution of final consumption to expenditure and economic growth reached 82.5%, which became the main driving force of economic growth. For leisure and snack enterprises, 2023 is a year connecting the past with the future, and market products and channel innovations emerge one after another. After experiencing the rapid expansion of channel brands, the industry will enter the stage of intensive cultivation, which also puts forward higher requirements for snack enterprises to find a correct strategic direction and seize development opportunities.

　　1. The snack food industry has great potential and broad development space.

　　Leisure food is the food that consumers eat in leisure and rest, which has the characteristics of wide coverage, rich consumption scenes, long user life cycle, low customer unit price and high consumption frequency. According to the latest data from China Commercial Industry Research Institute, the market size of leisure snacks in China was 928.6 billion yuan in 2023, and it is estimated that the market size will exceed one trillion yuan in 2024. In terms of consumption, the per capita consumption of leisure snacks in China is only 1/2 of the global average, 1/3 of Japan and 1/5 of the United States, and the market space is broad. Because the entry threshold of snack food industry is relatively low, there are many industry participants and new players appear constantly, and the brand concentration is low, showing a completely competitive market state. With the increasing market competition, enterprises with advantages in brand, channel, product and supply chain will be able to adapt to consumer demand and occupy a competitive advantage position.

　　2. Offline stores are the main circulation channel of snack food and the main position to form brand mind.

　　According to the data of Euromonitor International in 2023, offline channels account for 82.6% of the circulation share of snack foods, and modern channels such as snack specialty stores and convenience stores continue to occupy the market share of traditional couples’ stores, and the trend of channel upgrading continues; Online channels accounted for about 17.4%, the growth of traditional e-commerce platforms slowed down, and online traffic shifted to high-quality products and content-based e-commerce platforms. Because snack food has the characteristics of impulse buying and what you see is what you get, whether it can be seen and bought everywhere has become an important factor for brands to attract consumers. In recent years, convenience stores and snack discount stores, which mainly serve community users, have achieved rapid growth with richer products, better consumption experience and higher cost performance, and become an important force to promote the development of the snack industry. Close to consumers, opening stores intensively around target consumer groups, providing consumers with convenient, diverse and high-quality products and experiences, has become an important driving force for the growth of offline stores.

　　3. Generation Z has become the main consumer, and brand rejuvenation is the inevitable choice for snack food brands.

　　Generation Z is becoming the main consumer of snack food. According to the data of the seventh census, there are 223 million people born after 1980s, 210 million people born after 1990s and 163 million people born after 00 in China. Among them, the total number of generation Z is about 260 million, accounting for about 19% of the total population. Generation Z consumers have stronger spending power, more diversified and personalized consumer demand, and are more easily influenced by social media. From the perspective of consumption preference, delicious taste, safety and health, cost performance, brand, functional components and packaging value are the most important factors for young consumers to consider when purchasing snack food. To satisfy more critical and changeable young consumers, it is the basic action to maintain high quality and high value in products, and to impress young consumers and satisfy emotional value in expression and communication.

　　4. Consumers’ demand for snack foods is diversified, and high quality and health are long-term and sustainable needs.

　　On the whole, consumers’ demand for snack food with good ingredients, good taste, low burden, nutrition, freshness and face is widespread and increasing continuously. In the leisure snack industry facing the whole country and the whole customer group, the differences of consumers’ consumption preferences also exist objectively. Low sugar, low salt, low fat and no additives have become the necessary options for most family consumers, but the mixed flavor, stimulating taste and novel taste are deeply loved by young consumers, and it is the common demand of most consumers that they are convenient to buy, economical and diverse. Facing the increasing diversified demand, snack food enterprises must develop products accurately according to the diversified demand, form a diversified product matrix, and pass on the value to consumers in the most efficient way. No matter how the consumer demand changes, higher requirements for product quality and making consumers eat healthier are always the most basic guidelines for the brand management of leisure snacks.

　　During the reporting period, the company’s operating measures are as follows:

　　1. Continuously optimize the omni-channel layout around consumer demand.

　　(1) Store business focuses on single store promotion: amplifying brand value and market competitiveness.

　　In 2023, the store business actively expanded cooperation with local life platforms, such as Tik Tok and Meituan, aiming at expanding market coverage and improving business capabilities. By establishing diversified marketing models, including "city matrix live broadcast", "talent with goods" and "official number live broadcast", the store business has effectively improved the efficiency of product promotion and enhanced the ability to attract customers into the store.

　　The store business adheres to the price strategy of "good goods are not expensive". By lowering the prices of more than 300 products and setting up characteristic display areas in the store, the market competitiveness of products has been enhanced. At the same time, through the continuous promotion of WeChat private domain and local life platform, the store business has achieved significant growth in sales of various single products.

　　At the same time, the store business continues to explore new category models and pilot fresh and short-term snacks in stores to better meet the diversified needs of customers. In addition, through the seasonal introduction of ready-to-eat frozen products and freshly baked foods, such as frozen durian, frozen chestnut, frozen bayberry, etc., the customer unit price and sales of the store in the current season have been effectively improved.

　　The company’s store business has made positive progress in improving product value, improving consumers’ cognition and meeting customers’ differentiated product needs, and the number of customers has steadily increased year-on-year.

　　(2) E-commerce business restructuring business competitiveness: focusing on product innovation, new channel development and user stickiness improvement.

　　In 2023, the company actively adjusted its online business strategy, and rebuilt the new competitiveness of e-commerce business development by optimizing product structure, enhancing user experience and strengthening marketing innovation. And continue to tap the user’s scene demand, innovate all kinds of scene product portfolio sales programs, focus on the user’s consumption demand for "nature, health and nutrition", and actively market and promote products with "clean formula and rich nutritional elements". By accurately matching the needs of users, the company successfully achieved a breakthrough in the sales scale of scene combination products; At the same time, the light-weight series products with 0 addition and 0 sugar have also been favored by consumers. The company has further strengthened cooperation with emerging e-commerce, actively expanded new e-commerce channels, and achieved rapid growth in sales scale on real-time retail platforms such as Meituan, Pupu and Yonghui. On the social e-commerce platform, the company makes full use of the content creation ability of platform experts to interact and communicate with consumers through short videos, live broadcasts and other forms, effectively enhancing brand awareness and user stickiness.

　　Looking forward to the future, the company’s e-commerce business will continue to maintain the trend of innovation and development, strengthen the research on the purchase scenarios and behavior habits of users on various platforms, and provide natural and healthy snacks for users’ various consumption scenarios around the new trend of consumers pursuing natural and healthy consumption; Strengthen the integration of (), improve the marketing efficiency of customer acquisition and reduce the cost of customer acquisition through omni-channel integrated marketing; Strengthen the application of new AI technology in product content creation, innovate the content quality of product "page, video and live broadcast", and improve the user’s shopping experience.

　　(3) Broad performance prospects for group buying business: channel expansion and New Year Festival marketing promote sales profit growth.

　　In terms of distribution channels for group buying gifts, the company has established a wide network covering five strategic regions, namely Central China, South China, North China, West China and East China, providing services to agents in 42 cities across the country. The company’s group purchase products and services are widely used in various scenarios such as employee welfare, business gifts and high-end club entertainment in terminal enterprises. Aiming at different user groups, the company has formulated and implemented accurate marketing promotion strategies, and won wide recognition from customers in the industry by providing high-quality products with high cost performance and differentiation and a perfect marketing system. These efforts have significantly enhanced the company’s brand image and market reputation, and further consolidated its leading position in the group buying gift market.

　　During the New Year Festival in 2024, the company further expanded the super-customer network of distributors in Northeast China, North China and Northwest China, and actively explored and implemented diversified marketing strategies for gift box products. In close cooperation with major supermarkets, the company not only enriches the sales channels of products, but also innovates the marketing forms of gift box products, which meets consumers’ demand for high-quality gifts during festivals, effectively enhances the market penetration rate of the company’s products, and enhances brand visibility and consumers’ willingness to buy.

　　In 2024, the company will continue to deepen the expansion of group buying channels, optimize product structure and improve service quality in order to achieve more stable performance growth. In addition, the company will continue to pay attention to market dynamics and flexibly adjust its marketing strategy to cope with the ever-changing market environment and consumer demand.

　　2. Focusing on the diversified and multi-scenario product needs of users, we will continue product innovation and enhance competitiveness.

　　In 2023, the company’s gift box product line achieved good results. Sales of gift boxes for new year’s goods increased by 25% year-on-year. Among them, canned nut gift boxes have been further consolidated with their leading position in the market, achieving a year-on-year increase of 158%. In addition, the company also launched an IP gift box co-branded with Wutai Mountain and the movie "Three Wan Li in Chang ‘an", as well as a series of high-protein gift boxes, which not only met the diverse needs of consumers for holiday gifts, but also deeply explored the emotional value and blessing meaning. Once these products were launched, they received enthusiastic response from the market, and their sales increased by 160% year-on-year.

　　In the supply chain management of gift boxes, the company has effectively improved its operational efficiency through refined management and cost control. The company has deeply integrated and optimized the supplier system, reducing the operating cost of the whole chain of gift boxes. In the field of marketing, the company adopted the strategy of combining online and offline, and effectively expanded the brand influence and increased the interaction with consumers through online channels such as social media, live broadcast and offline promotion of ground media. Relying on all-round marketing strategy, it not only enhances consumers’ perception of good shop brands, but also lays a solid foundation for the continuous growth of gift box product line. Looking forward to the future, the company will continue to devote itself to product innovation and market expansion in order to maintain its dominant position in the gift box market and achieve sustained growth in sales performance.

　　3. Integrate supply chain resources, and reduce prices without degrading quality.

　　During the reporting period, the company "actively strives for change and faces the competition", first of all, from the aspect of supply resources, integrating the global high-quality supply chain resources, only to provide users with more products with the ultimate quality-price ratio.

　　In the pot-stewed category, the company fully took advantage of the high-quality supply chain system to build a research and development center with industry leaders. The two sides shared R&D resources and technical advantages, and launched a variety of explosive products covering chicken feet, air-dried beef and other varieties. In vegetarian food, the company developed bean skin with chickpeas instead of soybeans as the core raw material around the changes of users’ needs, and gave full play to the advantages of suppliers in raw materials and technology, and promoted the high-temperature puffing process to replace the traditional frying process, making the bean skin as thin as cicada’s wings and crisp in taste, thus meeting consumers’ needs for zero trans fatty acids and reducing oil and fat. In order to better meet the young customers’ demand for novelty-seeking with new tastes and emotional value of snacks, the company cooperated with international suppliers to introduce foreign high-quality goods such as well-known wafer biscuits and drinks into the company’s offline stores.

　　In addition, in order to ensure stable product quality and higher quality-price ratio, the company continuously monitors dozens of food raw materials throughout the year, gives full play to the advantages of the source of the supply chain, promotes the distribution of direct mining resources at home and abroad, and continues to deliver more delicious and better quality-price ratio snacks to consumers, truly achieving "price reduction without quality degradation".

　　Ii. the industry in which the company is located during the reporting period.

　　(1) The industry in which the company is located

　　According to the Guidelines for Industry Classification of Listed Companies issued by China Securities Regulatory Commission (Announcement [2012] No.31 of China Securities Regulatory Commission), the company belongs to retail industry (classification code: F52). Judging from the main products and business model of the company, it is generally believed that the company’s business belongs to the snack food industry.

　　(B) Industry development stage and trend analysis

　　1, industry characteristics and development stage

　　Leisure snacks are foods that consumers eat in leisure and rest, which have the characteristics of wide coverage, long life cycle of users, low unit price of customers and high consumption frequency. Snacks are rich in consumption scenes, diverse in product forms, diverse in varieties and specifications, delicious in taste, safe and healthy, cost-effective, brand, functional components and packaging value are the most important factors for consumers to consider. The characteristics of consumers’ diversification, changefulness, early adopters and impulsive buying make the product change and channel change of snack industry faster, and each round of big product change and channel change corresponds to huge industrial development opportunities.

　　According to the latest data from China Commercial Industry Research Institute, the market size of leisure snacks in China was 928.6 billion yuan in 2023, and it is estimated that the market size will exceed one trillion yuan in 2024. In terms of consumption, the per capita consumption of leisure snacks in China is only 1/2 of the global average, 1/3 of Japan and 1/5 of the United States, and the market space is broad. Because the entry threshold of snack food industry is relatively low, there are many industry participants and new players appear constantly, and the brand concentration is low, showing a completely competitive market state.

　　From the perspective of product changes, the growth rate of new categories such as packaging, baking and meat snacks is more than 1.5 times that of the industry market, which is the most noteworthy market. Sugar Qiao, biscuits, puffs, packaged nuts, ice cream and other categories are growing at a slower rate than the industry market. New brands are constantly opening up new market space through new value propositions, and there is room for category innovation.

　　From the perspective of channel changes, according to the data of Euromonitor International in 2023, offline channels account for 82.6% of the circulation share of snack foods, and modern channels such as snack specialty stores and convenience stores continue to occupy the market share of traditional mom-and-pop stores, and the trend of channel upgrading continues; Online channels accounted for about 17.4%, the growth of traditional e-commerce platforms slowed down, and online traffic concentrated on high-quality products and content-based e-commerce platforms.

　　Generally speaking, the leisure and snack industry is in the stage of medium and high-speed growth, full competition in the market, and endless innovations in products and channels. Enterprises that can accurately grasp consumer demand and create consumer value will gain competitive advantages in the future.

　　2. Industry development trend

　　On the whole, the consumption classification trend of snack food industry is obvious, and the demand is diversified. Consumers’ demands for good ingredients, good taste, low burden, nutrition, freshness and face are widespread and increasing. In the leisure snack industry facing the whole country and the whole customer group, the differences of consumers’ consumption preferences also exist objectively. Low sugar, low salt, low fat and no additives have become the necessary options for most family consumers. Mix and match flavors, stimulate tastes and novel tastes are deeply loved by young consumers, and convenient purchase, economy and variety of choices are the common needs of most consumers. Because of the huge consumer base in China, there is a huge market behind any kind of consumer choice. Facing the increasing diversified demand, snack food enterprises must develop products accurately according to the diversified demand, form a diversified product matrix, and pass on the value to consumers in the most efficient way.

　　Infinitely close to consumers has become a key element, and the near-field and content-based formats have developed rapidly. Because leisure snacks have the characteristics of impulse purchase, what you see is what you get, etc., whether consumers can see and buy them everywhere has become an important factor for brands to attract consumers, and both online and offline have obvious characteristics of near-field and content. Online, convenience stores and snack shops that mainly serve community users have achieved rapid growth in recent years with richer products, better consumption experience and higher cost performance, and have become an important force to promote the development of the snack industry. Close to consumers, opening stores intensively around target consumer groups, providing consumers with convenient, diverse and high-quality products and experiences, has become an important driving force for the growth of offline stores. From the perspective of online format, the instant retail platform has developed rapidly, effectively expanding the coverage radius of stores, and providing a foundation for leisure snack brands to obtain new traffic and better serve users; Content-based and socialized platforms are attracting more young consumers and providing a broader position for casual snack platforms to interact with consumers.

　　Facing the Z generation group, which has gradually become the main consumer, is both an opportunity and a challenge for the snack food industry. Generation Z consumers have stronger spending power, more diversified and personalized needs, and are more easily influenced by social media. In order to meet the ever-changing and iterative consumption demand of the main consumer groups, leisure and snack enterprises should not only adapt to the fresh and healthy life concept pursued by young people, but also use brand expressions that young people are willing to accept, and more importantly, control the product quality and delivery quality of the whole chain, which puts forward higher requirements for the resource integration ability and operational efficiency of leisure and snack enterprises in all channels and the whole industry chain.

　　(III) Industry status of the company

　　Liangpin Shop has been deeply involved in the snack food industry for 17 years. It is a well-known brand in China and one of the snack food enterprises with omni-channel development. Its sales scale is in the forefront of the snack food industry. In 2020, as the first "cloud-listed" enterprise in Shanghai Stock Exchange, the company landed in the A-share market and became the "first share of high-end snacks" in China. According to the data of "2022 Snack Market Research Report" of China National Business Information Center, good shops led the national sales of high-end snacks for eight consecutive years from 2015 to 2022.

　　Iii. Business of the Company during the reporting period

　　(a) the company’s main business

　　As a platform-based, digital and innovative retail enterprise driven by product innovation and channel development, operating all kinds of snacks, multi-brand operation, balanced omni-channel layout and coordinated industrial chain, the company is mainly engaged in the research and development, procurement, sales, logistics and distribution and operation of snack foods, and is committed to providing consumers with higher quality products and services to meet users’ needs for different healthy and nutritious ingredients, different purchase tasks and different use scenarios.

　　During the reporting period, the company’s main business has not changed.

　　(II) Main products of the company

　　1. The company has a rich product line.

　　In order to meet the needs of different users in different scenarios, the company has set up a rich product line, including meat snacks, seafood snacks, vegetarian delicacies, preserved preserved preserved plum, dried red dates, nuts, roasted seeds and nuts, drinks, candied fruit, canned jelly, scented tea, baked cakes, biscuit puffing, instant food, gift boxes, children’s snacks and other product lines.

　　2. The company provides a variety of products based on the user’s segmentation needs.

　　The company continues to adopt the product strategy of customer demand-oriented and creating value for customers, upgrade to the direction of "natural and healthy new snacks" and continuously improve the product matrix. For school-age children, fitness people, beauty lovers, white-collar office workers, enterprises and institutions, the company has launched a variety of products, such as children’s snacks, fitness snacks, collagen candy snacks, breakfast and dinner meal replacement, holiday gifts and so on.

　　(III) Main performance drivers of the company

　　During the reporting period, the company researched and developed products around the needs of users, and continued to explore product innovation in market segments. By optimizing the product operation mode, it helped new products to be new, and created a number of tens of millions of new products; Continue to deepen the supply chain and improve the efficiency of production and sales; In-depth omni-channel operation, refined operation, and promote continuous optimization and improvement of business.

　　(4) The business model of the company

　　The company carries out product innovation guided by users’ subdivided needs, and supports with leading food health and nutrition technology, formulates quality specifications and standards of raw materials, product processes and formulas, purchases products from upstream suppliers, and carries out actions such as receiving, warehousing and delivery after completing strict product quality inspection, and finally sells products to users through a perfect omni-channel network to provide users with high-quality products and services.

　　1. R&D mode

　　The company studies the different needs of segmented users in market insight, and at the same time, according to the new technologies in the market, it selects the segmented product categories to be included in the annual R&D plan to form product R&D needs, and supports and responds to the needs quickly by adopting independent in-depth R&D and outsourcing cooperative R&D according to the demand categories. Independent in-depth R&D is led by its own scientific research team, which independently or integrates domestic and foreign external scientific research forces to research and develop new raw materials, new formulas and new technologies for R&D innovation, and outputs products with better nutritional and healthy value and taste, which can meet the needs of users. Outsourcing cooperative R&D means that the company invites enterprises with rich industry experience and innovative ability to participate in the development, and sets up an evaluation expert group to evaluate the technology and products, which is mainly suitable for iterating over existing products, increasing the taste of products to meet the needs of customers with multiple tastes, improving the taste of products to bring customers a better experience, and innovating product forms to make customers feel more pleasant. At the same time, supported by food science and technology, the company has carried out work such as process improvement, environmental protection, product standards improvement, cost reduction and efficiency improvement, and quality improvement around R&D and innovation.

　　2. Product operation mode

　　The company’s product operation mode is based on the company’s strategic intention, market analysis and customer demand insight, with the operation of new products and cooked products as the core, including seven business processes: product development planning, single product planning and design, research and development, product testing and testing, listing and delivery, mature operation and product delisting, which provides strong support for meeting the different needs of different consumer groups for snack food.

　　3. Supply chain management mode

　　The company has established a supply chain management mode with supply planning as the control hub, logistics management as the supply guarantee and quality management as the safety guarantee, and controls and manages the whole process of product procurement, warehousing, logistics and delivery.

　　In the supply planning stage, according to the sales history and trend forecast of each channel, the company decomposes and forecasts the sales and supply of goods in different periods, formulates the procurement plan and improves the procurement efficiency.

　　In the procurement process, the company cooperates with excellent suppliers and takes measures such as locking in global high-quality bulk raw materials to ensure product quality and optimize procurement costs. The company also implements the mode of "purchasing by sales" to purchase customized and non-customized products accurately and in a planned way, greatly reducing the inventory turnover rate and ensuring the freshness of products reaching consumers.

　　In the warehousing and logistics link, the company manages the inventory in omni-channel sharing mode, and after receiving the order, it can deliver the order logistics from the nearest warehouse in an optimal way. The EWM system applied by the company also realizes data sharing with the systems of various logistics carriers, which enables the company to monitor the real-time status of orders and control the orders in a timely and abnormal manner.

　　In terms of product quality assurance, the company has established a comprehensive product quality control system, ensuring food safety in the whole link through regulatory measures such as supplier access management, supplier evaluation and elimination management, factory quality management, and food safety inspection management. In order to ensure the stability and high standards of product quality, the company has formulated strict product production quality standards and multi-dimensional acceptance standards, and established its own product testing center. It has passed CNAS certification, covering all the links from product warehousing to marketing, and constantly improving the whole process quality control process according to business changes, forming a whole process product quality and safety control system.

　　4. Sales model

　　The company adopts an omni-channel sales model with stores as the core, and provides products and services to users through various online and offline channels. At present, the company has laid out store channels, platform e-commerce channels, social e-commerce channels and group purchase channels, built all-round contacts to interact with users, responded to users’ needs in a timely and accurate manner, and intelligently pushed information matching users’ needs, upgrading to the omni-channel layout of "constantly approaching the terminal and providing services at any time".

　　(1) Store channels

　　The company has a mature and well-developed store channel, which is divided into direct stores and franchise stores. Direct-operated stores are chain-type snack food stores with the brand of good shops opened by the company in the offline market. The company is the sole investor in the store, and the assets, liabilities and profits and losses of the store belong to the company, which is under unified management and directly sells goods to end consumers. Franchise stores are licensed by the company to use the company’s brand resources, technical resources and operational resources to open a snack food specialty store with a good shop brand online. Franchisees are investors in the store, and the assets, liabilities and profits and losses of the store belong to franchisees. According to the Franchise Contract signed between the company and franchisees, the company provides goods and management services to franchisees, and franchisees pay the company the purchase price of goods and franchise fees. Store business activities are not limited to in-store, but actively radiate the surrounding areas, extending to single-customer-leaving operation, relying on stores and link platforms, operating online resources and tools, providing differentiated business services such as home purchase, store group purchase, community group purchase and online interaction, and expanding and operating store circle traffic in multiple dimensions.

　　(2) Platform e-commerce channels

　　Platform e-commerce channel refers to the business channels that engage in B2B (such as Tmall Supermarket, self-operated by JD.COM, etc.) and B2C (such as Tmall flagship store of Liangpin Store and JD.COM flagship store of Liangpin Store, etc.) on the third-party e-commerce platform. Based on users’ shopping needs and online shopping habits, the company builds a global marketing data center, analyzes users’ different needs with data insight, accurately matches product content and access channels, and meets consumers’ online delicious shopping needs.

　　(3) Social e-commerce channels

　　Social e-commerce channels refer to the channels (such as Tik Tok and Aauto Quicker channels) that establish the interaction between fans and brands through new media content forms such as pictures and texts, short videos and live broadcasts, and realize the e-commerce activities of commodity sales through the cooperation of MCN institutions, talents and live broadcasts. The company interacts and communicates with consumers through shopping malls, self-broadcasting, cooperation with MCN institutions/talents and other forms, which effectively enhances brand awareness and user stickiness.

　　(4) Group buying channels

　　The company takes the city as a unit, develops group buying agents according to the group buying channels of users’ mass purchase or customized purchase needs, and carries out brand and product promotion, sales channel network construction and business service management. The group buying business has been deeply rooted in the city network and established a long-term good customer relationship network. Now it has formed a core explosion product pool and customized gift service, providing product solutions for scenes such as "employee welfare" and "business gifts".

　　During the reporting period, the company’s business model has not changed significantly.

　　Iv. analysis of core competitiveness during the reporting period

　　(A) the impact of high-quality snack brands on sophisticated users is very competitive.

　　Since its establishment, the brand "Liangpin Shop" has been carrying the pursuit of high standards of "conscience quality" and gradually gathered a customer group mainly pursuing high-quality products. In order to meet consumers’ demand for health and nutrition, following the strategic positioning of "high-end snacks" in 2019, in 2024, the company released a brand-new brand value proposition as "natural and healthy new snacks", and further expressed and interpreted high-quality snacks as "more natural, healthier and more new experiences". At the same time, the company promotes product upgrading with "good raw materials, good formula and good taste" as the anchor point. In 2024, more than 140 healthy snacks will be launched, covering cakes and biscuits, vegetarian food, dried fruits and preserved fruits.

　　In order to support the brand-new brand value proposition, as early as January 2023, the company participated in drafting the group standard "General Requirements for Healthy Snacks" (T/CAB0235-2023), which gave a clear definition of healthy snacks from sensory, physical and chemical dimensions. In order to further implement this standard, in 2024, the company took the lead in proposing and advocating "five reductions" of healthy snacks in the industry (namely, "reducing salt, sugar, fat, oil and food additives"), focusing on two research and development directions of natural healthy ingredients and reducing additives during production, and continuously providing consumers with delicious and healthy high-quality snacks, leading the high-quality development of the industry.

　　(2) The company already has the industry-leading in-depth R&D capability.

　　The company has a high-level R&D team and extensive external collaborative R&D resources. It cooperates with domestic food professional colleges and food research institutes to build R&D platforms, accelerate technology introduction and transformation, and support high-quality and efficient product innovation through collaborative in-depth research and development. At present, in-depth food research and development cooperation has been carried out with China Academy of Agricultural Sciences, China Food Fermentation Industry Research Institute, Hubei Academy of Agricultural Sciences, Wuhan University of Light Industry, Hunan University of Chinese Medicine and other scientific research institutes and universities, and seminars have been held regularly. These external R&D institutions will become solid support for the company’s technology R&D and product development. The company invested in the construction of six professional R&D laboratories, including meat, seafood, vegetarian food, candied fruit, beverage, packaging, sensory evaluation and pilot plant, established its own product testing center, passed the certification of National Laboratory (CNAS), and cooperated with a number of third-party testing institutions to continuously strengthen product quality and safety control.

　　(C) The company has a highly integrated omni-channel marketing network.

　　The company has a highly integrated omni-channel sales network. The company has about 3,300 stores in 23 provinces/autonomous regions/municipalities directly under the Central Government, which has achieved multi-level coverage from the core business circle to the community stores. The store business system is mature and developed steadily. Its business activities are not limited to in-store operations, but actively radiate the surrounding areas to single-customer departure operations, and expand and operate the store circle traffic in multiple dimensions; In terms of online channels, the company has platform e-commerce channels such as Tmall flagship store, Tmall supermarket, JD.COM flagship store and JD.COM self-operated, and social e-commerce channels such as Tik Tok and Aauto Quicker. At the same time, it arranges group buying channels for users to purchase in large quantities or customize their needs. Effectively meet the diversified snack food needs of different consumer groups in different scenarios.

　　(4) The company has industry-leading supply chain resources and an efficient collaborative supply chain system.

　　The company has industry-leading supply chain resources, forming an agile supply chain from raw materials to manufacturing to consumers. On the raw material side, with an extremely rigorous attitude, the company has continuously incorporated the characteristic raw materials from various regions into the supply system, selected the characteristic raw materials from dozens of producing areas around the world, and provided consumers with rich, fresh and healthy unique snack products. In terms of supplier resources, the company adheres to the concept of "win-win cooperation" and forms a good cooperative relationship with various categories of head suppliers. Through strict supplier access screening and supplier performance control, it constantly promotes product concept iteration, upgrades production facilities and process standards, and forms a high-quality and fast-response cooperation mechanism. The shortest time from product concept proposal to production delivery can reach 26 days.

　　The company’s inventory model is omni-channel inventory sharing, and the system automatically balances the inventory after identifying the relationship between inventory and demand among channels, effectively supporting the timely response of omni-channel demand. At the same time, the company continued to iteratively deepen the S&OP system, and managed the whole chain information from the annual, quarterly, monthly and Thursday levels, and established a supply collaborative management system with annual budget planning, quarterly capacity pulling, monthly plan adjustment and weekly supply and demand response. Based on new formats such as live broadcast, the company cooperates with suppliers to create a factory direct hair model. After two rounds of SRM system upgrades, the company further improved the whole life cycle management of suppliers, and realized the online data management of suppliers from demand confirmation, source matching, introduction of certification to dynamic performance and capability evaluation, performance and special improvement, replacement and withdrawal management and cost.

　　(E) The company has a solid first-Mover advantage in digital construction.

　　Adhering to the value-oriented digital investment, the company has successfully achieved efficient integration between core business systems. The foreground system has flexible coverage, the middle system has high integration efficiency, and the background system has stable support. At present, the company order system supports more than 3 million online single-day transactions and 1 million offline single-day transactions; The logistics system realizes the rapid delivery of more than 800,000 parcels per day, while the membership system operates the functions of points and stored value of tens of millions of members. This comprehensive digital support provides a solid backing for omni-channel operation. The back-office system integrates resources accurately, allocates resources efficiently, realizes the foresight analysis, real-time monitoring and careful inspection of the whole operation process, and constructs a scientific decision-making control mechanism based on data. With the support of intelligent digital logistics center, the company’s omni-channel supply realizes inventory sharing and integrated delivery sorting, providing reliable guarantee for strategic objectives. At the same time, the company is firmly committed to integrating AI technology into digital construction, and plays a huge role in business decision-making, data analysis, customer service and other fields.

　　In the future, the company will further integrate the application scenarios of AI. Further provide smarter member management and personalized services to create more valuable interactions for tens of millions of members; Further realize a more intelligent order processing and recommendation mechanism to provide users with a more personalized experience; Further optimize the distribution route and improve transportation efficiency, and improve the response speed and accuracy of the logistics system; Finally, we will consolidate the company’s digital first-Mover advantage, build a more intelligent and efficient digital ecosystem, and consolidate the company’s leading position in the industry.

　　V. Main operations during the reporting period

　　VI. The Company’s Discussion and Analysis on the Company’s Future Development

　　(A) the industry pattern and trends

　　From the demand side, the trend of consumption demand upgrading and consumption classification is becoming more and more obvious, and consumers’ consumption demand for snack food has changed from "full" and "safe" to "nutritious and healthy", "fun" and "emotional value". From the traffic end, the trend of traffic decentralization is obvious, new channels such as live e-commerce are booming, and an omni-channel digital retail ecology centered on consumers is initially formed.

　　(II) Company development strategy

　　Consolidate the brand positioning of high-quality snacks in good shops. Continue to strengthen investment in product research and development and build technical barriers to product research and development. Adhere to the mission of product quality first, strengthen product innovation, deepen market segmentation, provide differentiated product solutions for segmented people, and meet the needs of users for nutritious and healthy food. Take the operation and development of stores as the core to carry out omni-channel development, deeply explore the omni-channel development model supported by digital technology, face consumers and competition, and continuously improve the efficiency of the whole link. Insist on continuous investment in products, supply chain, organization and management system, and consolidate the competitiveness of good shops in all directions.

　　(3) Business plan

　　Based on the company’s strategic development vision, in 2024, the company will uphold the core concept of innovation and development, enhance brand value, further consolidate the company’s market position in the snack industry, and improve operational efficiency. The key business plans are as follows:

　　1. Improve the management efficiency and quality of store business. The company will continue its in-depth operation in brand building, product diversification and service quality to enhance customers’ willingness to go to the store and consumer satisfaction. Facing the rapid changes in the market environment, the company will constantly introduce new ideas, new elements and new values based on the characteristics and needs of different customer groups, and update and optimize the store model.

　　2. Strengthen the construction of product innovation system. The company will focus on cultivating product innovation ability, research and develop products with differentiated concepts based on the market development trend and the changing trend of user demand, and establish an integrated product management model with product innovation as the core, so as to realize the continuous output and iteration of differentiated products, optimize product structure and improve business profitability.

　　3. Actively transfer product value. All along, the company’s products have won a good brand reputation because of their quality and taste. While continuously improving the product innovation capability, the company will also pay more attention to the value transmission of products to ensure that distinctive differentiated products can be fully displayed and recognized.

　　(4) Possible risks

　　1. Seasonal risk of sales

　　The snack food industry has obvious seasonal characteristics. On the one hand, due to climatic reasons, consumers generally have higher consumption demand for snack food in the first quarter or the fourth quarter; On the other hand, traditional holidays such as New Year’s Day, Lantern Festival, Spring Festival and Mid-Autumn Festival are mainly concentrated in the first quarter or the fourth quarter, so the first and fourth quarters are usually the peak seasons for the snack food industry. In addition, in recent years, influenced by the sales model of e-commerce, the sales scale of snack food will also increase greatly during the discount promotion periods such as "618", "Double Eleven", "Double Twelve" and "New Year Festival" every year, resulting in certain fluctuations in the company’s performance during the year. Therefore, if the company can’t accurately grasp the market rhythm and arrange the procurement and distribution, inventory and stocking in advance, the company will face the operational risk of losing market share due to insufficient stocking or overstocking of some products.

　　2. Risk of raw material price fluctuation

　　The main raw materials of the company’s snack food include nuts, fruits, meat, aquatic products, grains and other agricultural and sideline products. In recent years, China’s snack food industry has generally maintained a good development momentum. However, because agricultural and sideline products are easily affected by natural conditions, market supply and demand and other factors, their prices fluctuate to some extent. Therefore, there is a risk that the company’s procurement cost will change with the market price fluctuation of agricultural and sideline products. Although the company has stabilized and improved its profitability by constantly improving the supplier introduction system, establishing a linkage mechanism between purchase price and product selling price, and conducting large-scale procurement, if the price of raw materials fluctuates greatly in the future and the company cannot eliminate the adverse effects caused by the fluctuation of raw material prices in time, it will have an adverse impact on the company’s profitability and financial situation.

　　3, industry competition risk

　　In recent years, with the continuous improvement of residents’ living standards, China’s snack food industry has continued to develop and the number of market participants has been increasing. At the same time, some regional snack food enterprises have gradually formed, and these enterprises have gradually developed and expanded with their advantages in brand, capital and regionality, and the competition in the snack food industry has become increasingly fierce. After years of development, the company has formed strong competitiveness in product research and development, omni-channel operation, supply chain integration, digital transformation, etc., and continues to consolidate its differentiated competitive advantage in terms of brand culture, product quality, omni-channel operation, big data application, etc. However, with the increase of new enterprises and brands entering the snack food industry, if the company cannot continue to maintain its leading position and differentiated competitive advantage in the industry, it may lead to a decline in product sales or lower price, thus affecting the company’s financial situation and operating performance.

　　4. Food safety and quality risks

　　The company is mainly engaged in the research and development, procurement, sales, logistics distribution and operation of snack food. In recent years, with the government and consumers paying more and more attention to food safety, food quality and safety has become the top priority for the survival and development of snack food enterprises.

　　The company continuously increased investment in product research and development, procurement, production, transportation, warehousing and sales, from system construction, hardware facilities to staffing, and constantly improved the whole process quality control process according to business changes, forming a perfect product quality and safety control system. The company has established multiple mechanisms of supplier introduction management, supplier production process control, product acceptance quality management and food safety management in storage, transportation and sales. In the introduction process, each new supplier has been strictly screened through the processes of hardware condition investigation, compliance review, sample testing, product evaluation and testing, and on-site audit; In the process of cooperation, the quality performance evaluation and risk grading dynamic management are carried out for suppliers, and annual inspection and flight audit are carried out accordingly to eliminate unqualified suppliers. In order to improve the quality management level of suppliers, the company formulated the supplier quality management manual, unified the quality and safety control requirements for suppliers, conducted training and supervised the implementation. In order to ensure the stability and high standards of product quality, the company has formulated strict product quality standards; For zero food with agricultural products as raw materials, we should adhere to strict quality control standards for raw materials, inspect the origin of raw materials with upstream suppliers, select high-quality raw materials, and always adhere to the formulation of food safety indicators stricter than national standards. The company has established its own testing center, passed CNAS certification, and continuously verified its ability, cooperated with third-party testing institutions, empowered suppliers, and established a "good product testing center as the leading factor, third-party testing institutions as the auxiliary, and laboratories of various manufacturers as the basis".The detection system. Strict inspection on arrival and monitoring of key quality and safety indicators during shelf life are implemented, and the five-link product acceptance process from arrival sampling to sample retention secondary inspection is implemented, covering all links from product warehousing to marketing and sales. At the same time, digital means are adopted in product acceptance, storage, transportation and sales environment, production and sales cycle control, disposal of unqualified products, and customer complaint reverse traceability, so as to deepen quality control with all factors, whole process and high standards.

　　Nevertheless, the quality of the company’s products is inevitably limited by the supply of raw materials for agricultural and sideline products, the production capacity of suppliers, the storage conditions during transportation and the climate and environment, and the risk of product quality problems caused by some unforeseen factors cannot be completely avoided. If the products sold by the company have food safety risks or even food safety accidents, it will adversely affect the company’s brand image and business performance.

　　5. Risk of brand counterfeiting

　　Brand is an important influencing factor for consumers to buy snack food. After years of efforts, the company has won honorary titles including "China Well-known Trademark" issued by the State Administration for Industry and Commerce, "Hubei Famous Trademark Enterprise" issued by the Hubei Provincial Administration for Industry and Commerce, and "E-commerce Demonstration Enterprise" issued by the Ministry of Commerce. The brand of "Liangpin Shop" has a high popularity and reputation in the domestic snack food market. However, with the expansion and development of snack food market, copying and forging products of well-known brands has become a means for some unscrupulous manufacturers to participate in market competition. The company has actively taken various measures to protect independent intellectual property rights, but there are also cases where all infringement information is not obtained in time. If the company’s products are copied in large quantities in the future, it may affect the company’s brand image and consumers’ willingness to consume the company’s products, which will adversely affect the company’s normal production and operation.

　　[car home Information] On December 18th, Chery New Energy (|) officially opened for pre-sale.The new car has launched a total of six models.The pre-sale price range is 129,800-185,800 yuan, and the pre-sale is delivered.The new car is an electric SUV designed with a "square box" shape, positioned as a "tidal box electric SUV" and has a very fashionable and tough visual experience. After getting used to the general family car, this model with unique shape and personality seems to be a good choice.

● New car information

　　In terms of appearance, Chery New Energy iCAR 03 is built in a fairly hard-core design language, and we can hardly see round line design on it. In the front part, the new car is equipped with a highly recognizable headlight group, and the internal light source layout is also very chic. In addition, the new car is equipped with a large front enclosure, and the overall gas field of the vehicle is suddenly raised a lot. It is worth mentioning that the new car will adopt all-aluminum multi-cavity cage body technology, which is rare at the same level.

　　In terms of body size, the length, width and height of the new car are 4406/1910/1715mm respectively, and the wheelbase is 2715mm. On the one hand, the unique body contour of the square box SUV can ensure the aesthetics of the vehicle, on the other hand, the straight roof line can also ensure the head space in the car. It is understood that the new car will introduce 18-inch and 19-inch wheels to choose from. In terms of appearance color matching, the new car will bring six body colors, such as really white, really black, a little gray, really annoying silver, I am so blue, and not banana green.

　　The "small schoolbag" at the rear of the car is very eye-catching, compact and exquisite. The taillights are designed vertically on both sides, and a similar "I"-shaped light source is integrated inside, which can form a good echo effect with its brand Logo. In addition, the rear enclosure of the new car is also quite wide, which can form a good echo effect with the front enclosure design. In addition, the new rear door has a side opening design and integrated electric suction function.

　　Entering the car, the new car also adopts a very hard-core design style. With the blessing of various colors and materials, the interior of the car shows a different overall atmosphere from that of the general family car. At the same time, the layout of the center console of the new car continues the current popular design idea, and the 15.6-inch central control screen occupies the C position. However, due to its unique positioning, the center console of the new car is designed to be thicker than the general household models, which also makes the center console with simple design look less thin.

　　On the configuration level, according to the information previously exposed, the new car comes standard with automatic headlights, automatic wiper, extended small backpack, roof rack, electronic handbrake, 6-way electric seat for main driver, dual-zone automatic air conditioning, tire pressure monitoring, ESP, 15.6-inch central control panel and 8 speakers.

"icar03 configuration information"

　　In the middle model, rearview mirror folding, panoramic sunroof, NFC key, 50W wireless charging, panoramic image, trunk electric suction door, 8155 chip and new car recorder are added. High-equipped models will have a better car experience, including steering wheel heating, seat heating, memory function, co-driver’s electric seat, side air curtain, Yanfei Lishi 12 speaker, 64-color ambient light, main driver’s seat massage and ventilation, co-driver’s electric leg rest and DJI Zhijia. In addition, the new car will also be equipped with L2+ pure vision high-order intelligent driving assistance system.

　　In terms of power, the new car is available in single/double motor versions, of which the maximum power of the single motor version is 135 kW (184 HP). In addition, the new car will be equipped with iWD intelligent electric four-wheel drive and adopt H-arm multi-link and hydraulic bushing chassis structure, which can provide a variety of driving modes to meet various car scenes.

● Competitors

　　In the same price range, Chery new energy iCAR 03 seems to be a very unique existence, because it is not easy to collect elements such as "square box" and "pure electric". Therefore, we can regard Chery new energy iCAR 03 as a pioneer in a market segment. However, in the plug-in hybrid market with the same price, there are still several products with similar prices and styles, such as Haval Raptors equipped with 1.5T plug-in hybrid system, and Haval Second Generation Big Dog New Energy, etc. If you want to buy a hard-core new energy SUV, you may have to make a choice among these models.

● Edit comments

　　In recent years, the trend of the automobile circle seems to be changing all the time, such as coupe SUV, seven-seat SUV, mini-car, new energy, MPV … In the next stage, the square box SUV with hard-core design style is expected to dominate the trend, because the former square box SUV was almost the representative of the "oil tiger", but with the arrival of the new energy era, plug-in hybrid system or pure electric drive can well avoid the pain of using the square box SUV. At the same time, this kind of car has a unique design, which can form obvious style differences with ordinary family cars. For those friends who don’t want to buy a "street car", the square box SUV will undoubtedly become a good choice. (Text/car home Duandi)