The rapid development of online financial services How to take the road of transformation of bank outlets？

2024年1月13日 | admin | C3

　　Source: China Banking Association.

　　Cartography: Wang Zheping

　　Zhang Jie, a 26-year-old Beijing citizen, recently went to a bank outlet to do business and found that the outlet downstairs of the company had closed down. "Take the subway to work in the morning, and you can enter the station by scanning the code with the mobile APP bound to the bank card. Shopping can be paid by online banking, and credit card repayment is also through the mobile banking APP. Now I am used to online financial services, and there are fewer and fewer banks. Although there are fewer outlets around me, it has not brought any inconvenience. " Zhang Wei said.

　　In recent years, banks have accelerated the development of online business, and the business volume of online banking and mobile banking has increased rapidly. According to the latest data released by China Banking Association, online banking transactions of banking financial institutions reached 163.784 billion last year, up 7.42% year-on-year, and mobile banking transactions reached 121.451 billion, up 38.88% year-on-year. At the same time, many people have found that the number of bank outlets around them has increased.

　　Under the trend that people are increasingly favoring online financial services, where is the value of offline banking outlets? How to realize the transformation and development of outlets and improve service quality and efficiency? The reporter conducted an investigation and interview.

　　Are bank outlets still important?

　　Bank outlets still play an important role in serving specific people and regions and handling non-standardized business.

　　Why has the situation of bank outlets closed increased? According to several bank managers, more and more consumers like online banking, mobile banking and other online channels, and the proportion of businesses that need to go to the counters of bank outlets is gradually decreasing. The abolition of outlets is mainly due to the lack of customers and low efficiency.

　　In terms of the total amount, by the end of 2019, the total number of outlets of banking financial institutions had reached 228,000, and the number of outlets actually abolished this year only accounted for a small proportion. To meet people’s diversified financial service needs, bank outlets still play an irreplaceable role.

　　Uncle Lu, who lives in Shifosi Village, Yufa Town, Daxing District, Beijing, is over 80 years old and wants to deposit a sum of savings on a regular basis. How many years of products do you have? What is the interest rate? How much interest is it every year? With full of questions, he came to Daxing Xinhangcheng Sub-branch of Ping An Bank not far from home.

　　After understanding Uncle Lu’s needs, the bank staff answered his questions one by one, figured out the fixed interest rate of each file and how much interest he could get each year, listed it in a table, and then explained it in detail.

　　While listening to the explanation and looking at the form, Uncle Lu chose a time deposit that suits him. "You’d better make it clear, but I can’t figure it out myself." Uncle Lu was very happy. "Moreover, I am old, and it is inconvenient to save money with the self-service deposit and withdrawal machine. With the assistance of the staff at the outlets, I am much more practical."

　　Aunt Hai runs a small shop in Yabao Road, Chaoyang District, Beijing. Every month, she goes to the bank outlets to handle business such as change. "Many customers choose to pay in cash. If there is more or less change, they must go to the outlets to exchange it."

　　Sun Anqin, vice president of Ping An Bank Beijing Branch, said that from the perspective of clients, for some elderly people who are not suitable for online banking or other customers who are not good at or willing to do business online, banks can provide them with more thoughtful services by relying on physical outlets.

　　From the perspective of business types, offline outlets still play an irreplaceable role in some non-standardized businesses. "For example, for the service needs of private bank customers’ financial consulting, financial managers need to communicate with customers face to face to meet their differentiated and personalized needs. In addition, due to regulatory requirements and risk prevention needs, bank card opening and enterprise opening bank accounts must also be handled at bank outlets. " Shen Chunhua, general manager of the channel management department of China Everbright Bank, said.

　　"In the past, bank outlets provided customers with a large number of transactional financial services. With the development of online channels and self-service channels, the transaction attributes of outlets have been gradually replaced, and now customers mainly come to outlets because of complex transactions and complex needs. The service of bank outlets is more intuitive, flexible, humanized and professional, and it is still the main channel for banks to sell products and maintain customers. " Wang Haiquan, general manager of the Channel and Operation Management Department of Bank of China, said that in recent years, the average number of customers served by outlets throughout the Bank has stabilized at around 200 million, indicating that outlets still play an important role.

　　From the perspective of regional layout, the coverage of bank outlets is still increasing in areas with weak financial services such as "agriculture, rural areas and farmers". By the end of 2019, banking financial institutions had covered basic financial services to 166,300 administrative villages in 832 key poverty alleviation and development counties through institutional outlets, machine services and mobile services, with a coverage rate of 99.3%.

　　Ceng Gang, deputy director of the National Finance and Development Laboratory of China Academy of Social Sciences, said that the sinking of bank outlets to the grassroots level has made up for the financial shortcomings in rural areas and can play a positive social benefit. At the same time, with the economic development in rural areas, the demand for financial services is increasing, and there is huge room for development in inclusive finance, and banks themselves will also reap good economic benefits.

　　How to better transform and develop?

　　Many banks are actively exploring in improving service efficiency, expanding service content and changing service methods.

　　People in the industry generally believe that in the future, bank outlets will still occupy an important position in people’s lives, and banks will also rationally adjust the layout of outlets according to actual operating conditions and local service needs. China Banking and Insurance Regulatory Commission clearly pointed out that banking financial institutions should fully investigate the financial market structure, supply and demand of financial services in the new and original locations before changing their business premises, so as to avoid creating a financial service gap.

　　How should bank outlets be transformed? The reporter learned from the investigation that many banks are actively exploring ways to improve service efficiency, expand service content and change service methods.

　　Intelligent, with higher service quality and efficiency — —

　　It used to be a very complicated thing for enterprises to open bank accounts. Prepare a lot of materials, queue up at the bank, fill out a lot of forms, and stamp a lot of official seals … … It often takes a whole day. The research and development of Sunshine E account opening system of China Everbright Bank was launched, which helped customers solve these troubles.

　　"Online booking application for account opening, filling in the industrial and commercial data system, and electronicizing the seal are optimized, which greatly saves the time for account opening." Sun Jihua, the financial controller of a company, said that it took only 40 minutes from entering the bank to opening an account, "much faster than I expected".

　　In recent years, the intelligent transformation of bank outlets is in full swing. You can withdraw money with your mobile phone without a bank card; The whole money and change can be stored together, and self-service equipment can also be handled; Bank card can realize fast card exchange with the same number & HELIP; … A variety of intelligent services constantly improve the customer experience of bank outlets. The insiders believe that making full use of scientific and technological means, developing intelligent equipment and tools, and upgrading offline outlets will improve the service efficiency and quality of outlets.

　　At the same time, the machine replaces the manual to complete some tedious processes, which is conducive to allowing more staff to walk out of the counter and provide accurate services according to the differentiated needs of customers.

　　Integrated and diversified services are introduced — —

　　While promoting intelligence, bank outlets are also paying attention to integrating into demand scenarios, expanding service content and giving full play to service functions.

　　"China Everbright Bank actively promotes the comprehensive transformation of banking outlets, giving outlets cultural services, tourism consultation, health management and other functions." Shen Chunhua said that Guangzhou Yuexiu Sub-branch of China Everbright Bank, as the host bank of medical insurance business in Guangzhou, has an average daily passenger flow of about 500 people, much higher than the average level of the whole bank. At present, the branch serves more than 10 million medical insurance customers.

　　Bank of China Guangzhou Lujiang Sub-branch cooperates with the local library to open a special reading area at the outlets, and books can be borrowed and returned at the outlets. In Jie Fangbei Business District, a tourist hotspot in Chongqing, Ping An Bank Chongqing Jie Fangbei Sub-branch has launched cultural and creative products, and will also introduce reading corners. Some rural bank outlets can also provide express delivery and other services.

　　"In the future, the spare space of outlets can be diversified and transformed into a place for customers to consult and exchange, share learning, share office, and carry out community activities." Wang Haiquan said.

　　Be more proactive, and banking services will go out — —

　　Not long ago, the Chinese Business School of Guangdong University of Finance and Economics ushered in the opening season. The staff of China Bank Guangdong Zengcheng Sub-branch took five mobile smart counters to the school to provide on-site financial services for teachers and students. Teacher Huang of the school said that in the past, card opening and mobile banking had to be handled at bank outlets, but now the bank provides on-site service, which can be completed in just a few minutes.

　　"With technical support, banking service equipment is more intelligent and portable, and it is possible to take it out, so that customers can enjoy more convenient financial services." Wang Haiquan said.

　　In order to let people in mountainous areas enjoy more adequate financial services, Fujian has explored the "backpack bank" business model. "Bank account managers carry backpacks, install equipment into the village, and promote financial services door to door." The person in charge of the Fuzhou Central Branch of the People’s Bank of China said that the "backpack bank" sent loans to the countryside and sent funds "timely rain" to the people.

　　How to collaborate online and offline?

　　The advantages of online business and offline outlets are complementary and integrated, and the efficiency of financial services is continuously improved.

　　For banks, it is an important problem to deal with the relationship between online and offline business. Ceng Gang believes that the rapid development of online business will not replace the important role of bank outlets. In the future, online business and offline outlets will complement each other and develop together to continuously improve the efficiency of financial services.

　　Online and offline collaborative development can make business handling more convenient.

　　In the past, the counting and identification of foreign currency cash had to be done under the witness of customers, and the staff of outlets had to complete a series of processes step by step, such as customer identity verification, cash withdrawal amount verification, money withdrawal, foreign management information registration and cash counting, which often took more than half an hour. At present, Bank of China has launched the foreign currency smart access service, and customers can make an appointment to withdraw foreign currency cash through online channels such as mobile banking and micro-banking. The back-office vault will immediately receive the order information, allocate foreign currency cash according to customers’ needs, seal it in a standard envelope, and deliver it to the appointment outlets. After customers arrive at the store offline, they can go directly to the smart counter for self-service without queuing to get the number, which takes only one or two minutes.

　　Online and offline collaborative development can provide customers with more choices.

　　"When issuing income certificates, asset certificates and other materials, customers can flexibly choose the handling method according to their own needs. If the customer does not have time to go to the bank outlet, he can apply for a certificate online and send it to the customer; If customers need to use it urgently or need an on-site seal, they can also go to the outlets to handle it quickly and collect it on the spot. " Sun anqin said.

　　"The rapid development of online business has greatly promoted the transformation and upgrading of bank outlets." Wang Haiquan said that on the one hand, online business can effectively divert the standardized business of previous outlets, so that the manpower of outlets can be invested in more professional and personalized services; On the other hand, the development of online business is conducive to enhancing user experience, increasing customer stickiness, enhancing brand influence and better promoting the development of offline business.

　　The insiders believe that no matter which channel customers access from online or offline, customers should feel the undifferentiated and integrated service experience. Through the integration and development of online and offline services, increasing data sharing, and combining big data, artificial intelligence and other technical means, it is conducive to building a more complete and three-dimensional customer portrait and achieving accurate and caring services.

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How can Zhejiang tea brands become ＂excellent students＂ and the top ten tea brands in the province set up ＂alliance＂

2024年1月11日 | admin | C3
Chao News Client Reporter Xu Zhixuan Xie Yanqing Huang Wangqiao
Zhejiang is the world’s tea town, and China’s tea fragrance floats in the world. On the afternoon of January 8th, as one of the important activities of the first annual meeting of China tea brand culture, the first tea brand development forum and Xinchang Tianmu Tea Party were held in Xinchang, Shaoxing. The guests at the meeting drank three good Xinchang teas and discussed the development of Zhejiang tea brands. This activity is sponsored by China International Tea Culture Research Association, zhejiang daily press group and Xinchang County People’s Government.
Forum site
As one of the major tea-producing provinces in China, Zhejiang is rich in tea resources, and the tea culture is rich in content, diverse in forms, long in history and profound in foundation. Over the years, Zhejiang Province has adhered to the concept of coordinated development of tea culture, tea industry and tea science and technology, and made great efforts to promote the high-quality development of tea industry. In order to further enhance the brand advantage and make Zhejiang tea brand famous, this forum invited representatives of famous tea brands in Zhejiang Province to share their experiences in brand development, build a big platform for Zhejiang tea brand promotion, and build a big stage for exchange, cooperation and sharing, so as to provide effective experience for the high-quality development of tea industry in Zhejiang and even the whole country.
"As the leading brand of tea in Xinchang County, Giant Buddha Longjing has won more than 100 national gold medals and was rated as’ the most spreading brand’." Yuan Zhenhua, president of Xinchang County Tea Culture Research Association and former vice chairman of Xinchang County Political Consultative Conference, introduced the course and effect of the brand development of Giant Buddha Longjing. Over the years, Xinchang has always practiced the development concept of "three teas as a whole", focused on the overall goal of "building a tea industry of 10 billion yuan and creating the first county of Longjing", strengthened policy support, strong scientific and technological support, strong brand cultivation and strong tea tourism integration. It is the main origin of Longjing tea in China, built the largest Longjing tea trading market in China, and formed the first batch of tea demonstration industrial chains in the province. In this context, the influence of the brand of Giant Buddha Longjing Tea is expanding, the marketing is improving and the brand value is rising.
Tea ceremony
Tea is one of the dominant industries with the widest geographical distribution and the strongest economic benefits in Zhejiang. There are 70 tea-related industries in 90 counties in Zhejiang. For a long time, Zhejiang has kept in mind the entrustment, adhered to the goal of "eco-efficient, characteristic boutique", and worked out how a veritable Zhejiang tea brand can become an "excellent student". Under the new background of "three teas" as a whole, how can Zhejiang tea last forever and continue to float around the world? At the event site, representatives of traditional famous teas in Zhejiang Province, such as Longjing Tea, Anji White Tea, Songyang Silver Monkey and Gold Award Huiming Tea, shared the "development secrets" of their respective tea brands.
"The key to the high-quality development of Longjing tea is to build a high-quality corporate brand cluster." Lu Debiao, chief tea expert of Zhejiang Provincial Department of Agriculture and Rural Affairs, believes that the core of a high-quality Longjing tea brand cluster lies in doing a good job of "soil, specialty and production", deeply rooted in "soil", growing stronger because of "specialty" and taking advantage of "production"; Focusing on industry leadership will make the road of tea farmers’ common prosperity more and more solid, focusing on standards will make the road of tea farmers’ common prosperity more and more stable, and focusing on brand promotion will make the road of tea farmers’ common prosperity wider and wider. Xiao Jiaqing, a member of the Party Group of Anji County People’s Government, used three "focuses" to reveal how Anji White Tea enriched one side of the people through "a leaf"; "40% of the population in Songyang County is engaged in the tea industry, 50% of farmers’ income comes from the tea industry, and 60% of agricultural output value comes from the tea industry. Liao Baoyun, the total chain length of tea industry chain in Songyang county and chairman of Songyang CPPCC, revealed the importance of tea industry to Songyang with "456" as the entry point, and introduced two county tea public brands: Songyang Yinhou and Songyang Xiangcha. Iterate the top-level design to fully unite the consensus of promoting tea together. Deepening the connotation of quality and improving the industrial chain, Zhang Lian, deputy head of the People’s Government of Jingning She Autonomous County, shared two "cheats" for the brand of Huiming Tea to become bigger and stronger.
"Zhejiang Tea Brand Alliance Seen from the World Tea Town" was established.
Over the years, Zhejiang Province has thoroughly implemented the concept of "three teas" as a whole, always adhered to the goal of "eco-efficient, characteristic boutique", devoted itself to promoting the cultivation of tea brands, and formed a unique brand cluster. Zhejiang’s outstanding tea brands have always played a leading and exemplary role, driving tea farmers to be rich together, leading the industrial upgrading and running out of the acceleration of common prosperity. At the event site, representatives of outstanding Zhejiang tea brands from Xinchang, Zhuji and Hangzhou started an exchange dialogue.
It is worth mentioning that in order to strengthen the development of famous tea brands, vigorously implement the "double strength" work of tea industry, and ensure the quality and brand of tea, this forum invited ten tea brands in the province to jointly establish the "Zhejiang Tea Brand Alliance in the World Tea Town". In the future, the alliance will further promote the overall planning of "three teas", "integration of three industries" and "six teas dancing together", comprehensively improve the quality and efficiency of the tea industry and the ability of sustainable development, and continue to polish the golden business card of "Zhejiang as a world tea town" to provide more Zhejiang experience for the overall development of "three teas" in China.
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The Shanghai Nightlife Festival kicked off, and 100 good places for nightlife were launched. Waterfront, neighborhood and neighborhood are all stages of night economy!

2024年1月9日 | admin | B2
Take a break when you visit the Huangpu River at night, enjoy a delicious midnight snack, listen to a piece of Shanghai jazz at livehouse, or experience a night "Lu Chong", go to a 24-hour gym and get sweaty … Capture the beautiful night along the river and feel the prosperous consumption format all over the city. The 2023 Shanghai Nightlife Festival will be unveiled as scheduled tonight, and 100 good nightlife places will be launched at the same time.
After three years’ development, Shanghai Nightlife Festival not only promotes the growth of night consumption and stimulates the vitality of night economy, but also fully demonstrates the unique charm of Shanghai as a 24-hour dynamic city.
Launch 100 nightlife places around the waterfront, blocks and neighborhoods.
In order to enrich new scenes and landmarks of nightlife, this year’s Nightlife Festival has released 100 good places for nightlife.
It is reported that the 100 nightlife spots are divided into three sections, among which the waterfront nightlife spots include 35 "one river, one river" coastal landmarks such as Shiboyuan, BFC Bund Financial Center, Putuo 88 Tribe, Suhewan Vientiane World, and West Coast Phoenix Nest. A good place for nightlife in Chaoliu District includes 35 characteristic commercial district landmarks such as Zhangyuan-Maoming North Road Time-limited Pedestrian Street, Daxue Road Time-limited Pedestrian Street, FOUND 158, Panlong Tiandi, Jinchao 8 Lane and Wupintian. Good nightlife places in the neighborhood include Yangpu Youmai Life Plaza, Chongming Haishanghua Island, Bailian Century Nightclub and a number of 15-minute convenient living circle landmarks, which provide citizens with more choices for night consumption.
As one of the best places for nightlife in the trendy neighborhood, FOUND158 "Shanghai 6.6 Night Entertainment Carnival" opened at the same time to create a retro party night, and invited Yu Ning, a well-known photography artist in Shanghai, to hold the international portrait photography exhibition "Focus on the Mind", so that entertainment, fashion, art and night economy can blend, and multiple cross-border release the vitality of Shanghai full of energy. Zhou Wen, general manager of FOUND158, revealed that this month, the mall will try to cross-border linkage with the e-commerce platform for the first time, and Tik Tok Life Service will settle in for live broadcast, making the mall a live show.
At present, Huangpu District is taking the lead in building "Shanghai Night Economy Fine Governance Demonstration Zone". Nine departments of Huangpu District, including commerce, public security and greening, jointly issued the "Implementation Plan on Promoting Night Economy Development in Huangpu District", focusing on planning guidance, market drive, standard docking and institutional innovation, and improving the management system and operation mechanism. In the near future, Huangpu District will also issue the "Pilot Guidelines for Exterior Placement" to improve the level of refined and intelligent urban governance and provide strong support for the sustainable development of the night economy.
"24-hour Shanghai" night consumption vitality guide released
At the opening ceremony, Shanghai also released the "24-hour Shanghai" night consumption vitality guide for the first time. Around the four sections of night food, night entertainment, night exercise and night reading, it launched a number of night trend consumption destinations with the characteristics of trendy gameplay, unique niche experience and 24-hour business, providing citizens with a good place for "fashion, fireworks and youth" in Shanghai during the nightlife festival, helping the quality night consumption supply to better integrate with the citizens.
"I have been to bars, 24-hour gyms and hot pot restaurants where you can play roller skating in the guide, which is very reliable." Mr. Xie, who lives in Jing ‘an District, is a "nightlife" expert, and he is quite familiar with all kinds of special night consumption in Shanghai. He said that the guide recommended cool car-themed restaurants and barbecues that can be eaten in the ocean with full projection effect. I haven’t been there yet, and I plan to punch in one by one when I have time.
According to the data of Meituan, night service consumption generally shows the characteristics of strong overall consumption recovery momentum, great potential for late-night consumption and active development of new formats. From January to May this year, the scale of online consumer orders for night service in Shanghai increased by nearly 40% compared with 2021. After 22 o’clock in Shanghai, the night life service consumption accounts for 22% of the late-night consumption period. Nanjing West Road-Jing ‘an Temple, Nanjing East Road-People’s Square, Disney, Lujiazui-Yaohan and Wujiaochang-Daxue Road are the top five business districts in Shanghai’s night life service consumption scale index. Shanghai’s nighttime consumer goods are diverse and rich, involving 10 categories such as catering, leisure and entertainment, sports and fitness, and new formats such as gymnasiums and study rooms, which are open 24 hours a day, are booming.
The city’s activities reflect international norms, Shanghai flavor, fashion trends and fireworks.
During this year’s nightlife festival, the moonlight economy will light up all urban spaces, and blocks, watersides and communities will shape the new "night" state of consumption with the backdrop of the night sky.
In terms of promotion, a series of coupons inject momentum into the night economy. Among them, Meituan will issue 10 million yuan coupons during the nightlife festival; For the first time, the credit card of Shanghai Pudong Development Bank launched a 10 million-level "Pufa 66 Nightlife Voucher", covering more than 500 merchants in nearly 20 shopping malls including BFC Bund Financial Center, Taikooli in Qiantan and Lujiazui Center. During the Jing ‘an Terrace season, CITIC Pacific Plaza, Suzhou Creek Vientiane World and Xingye taikoo hui will be organized, and a series of activities will be carried out around four aspects: linkage with art, integration with movement, integration with food and integration with purchase.
Compared with daytime, a city’s economic vitality and fireworks can be seen at night. Taking new customers, new supplies and new scenes as the starting point, Bailian TX Huaihai on Huaihai Road planned a "a little urgent city" party, and the terrace area on the third floor was opened to the public for the first time. Young consumers who came to experience it could experience DIY at the camping tent. Xu Wenjun, assistant general manager of TX Huaihai, told the reporter that this is a community brand incubating within TX Huaihai. Through more than 100 community activities, it has accumulated nearly 100,000 member bases. This year, a large-scale event was held at night for the first time, based on the community cultural ecology, helping the night economy to improve the consumption level.
Science and technology interact to light up the night trend. At the same time, the "Bailian Night" being held, innovation implanted technology into the night trend life, and Bailian Kechuang intelligent robot made its debut at the main venue of Shiboyuan. The reporter saw at the scene that the Qingbao engine robot hatched by Bailian Kechuang has been "employed" as a staff member, which can not only interact with on-site consumers, but also be responsible for issuing coupons and providing on-site information consultation. According to the relevant person in charge, this robot has core technologies such as cloud brain and voice model, and will help the new business service model with technology.
Author: Xu Jinghui
Editor: Zhang Tianchi
Editor in charge: Rong Bing
* The exclusive manuscript of Wenhui, please indicate the source.
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New rules for online catering are released： takeaway merchants should have physical stores, which will take effect on New Year’s Day next year.

2024年1月7日 | admin | C3

　　CCTV News:On the 10th, china food and drug administration issued the Measures for Food Safety Supervision and Management of Online Catering Services (hereinafter referred to as the Measures). The "Measures" stipulate that catering service providers should have physical stores and obtain food business licenses according to law, and must not operate beyond the scope.

　　There are 46 Measures, which will be implemented on January 1, 2018.

　　According to the Measures,The catering service provider shall have the entity to operate the store and obtain the food business license according to law, and engage in business activities according to the main format and business items specified in the food business license, and shall not operate beyond the scope.

　　The catering service provider shall publicize the names of dishes and main raw materials online, and the information publicized shall be true.

　　The measures also stipulate that catering service providers should process food in their own processing operation areas.The order shall not be entrusted to other food operators for processing and production.The catering food sold online should be consistent with the quality and safety of catering food sold in physical stores.

　　According to the Measures,The third-party platform provider of online catering service shall examine the food business license of the online catering service provider,Register the name, address, legal representative or person in charge and contact information of the catering service provider, and ensure the authenticity of the license information such as the business premises specified in the food business license of the catering service provider.

　　Third-party platform for online catering serviceThe provider shall set up a special food safety management organization and be equipped with full-time food safety management personnel.Training and assessment of food safety management personnel every year.

　　The third-party platform provider of online catering service and the catering service provider of self-built website should be on the main page of catering service business activities,Publicize the food business license of the catering service provider.

　　The third-party platform provider of online catering service shallSpot check and monitor the business behavior of catering service providers in the network.

　　Food delivery process: containers are cleaned and disinfected regularly to avoid direct contact with food by food delivery personnel.

　　The "Measures" put forward clear requirements for food delivery personnel and food delivery process.

　　The "Measures" stipulate that:Food delivery personnel should maintain personal hygiene, use safe and harmless delivery containers, keep the containers clean, and carry out regular cleaning and disinfection;

　　 Internet catering service providers shall use non-toxic and clean food containers, tableware and packaging materials, andPackage catering food to avoid direct contact with food by food delivery personnel.Ensure that the food is not contaminated during the delivery process;

　　Where food with special requirements such as preservation, heat preservation, refrigeration or freezing is distributed, preservation and distribution measures that can ensure food safety shall be taken. Encourage third-party platform providers of online catering services to provide degradable food containers, tableware and packaging materials.

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＂Changsha Nightlife＂ exposed night tour vlog YIN FANG was hit by Zhang Jingyi hanging Weiya.

2024年1月4日 | admin | A1


1905 movie network news Produced by, producer, screenwriter and director, starring,,,,, Wu Jun and Luo Gang, especially starring,, and friendship starring in the film release star Changsha Night Tour vlog. After the premiere on April 23rd, many viewers were very curious about night shooting. This vlog recorded all kinds of adventures of the actors in Changsha at night. YIN FANG was accidentally knocked down by a motorcycle when shooting the scene of crossing the road in Pozi Street. On the Orange Island Bridge, Zhang Jingyi first tried to hang Weiya at high altitude; Also carried out high-altitude challenges and climbed the Ferris wheel; The warmest scene should be that everyone is talking about powder together in Sister Li’s food stall. It should be really hungry to see everyone talking about powder. Let this bowl of powder draw a satisfactory end to Changsha’s night. In the Orange Island Bridge, Pozi Street Head, Changsha Ferris Wheel and Taiping Old Street, a story of its own is staged.


YIN FANG was knocked down by a car and frightened. Zhang Jingyi danced excitedly during the rehearsal in LAY.


At the premiere on April 23rd, many audiences at the scene praised the actors for performing the real state of Changsha nightlife. This video is to present the behind-the-scenes story of the film to everyone. In the film, Jing Wei (YIN FANG) walks through the crosswalk of Pozi Street with his suitcase, and he is accidentally knocked down by a motorcycle while shooting. Just when everyone is worried about trying to help YIN FANG up in the past, he stands up and continues to run happily, thinking about the trick well. "Brave" is the label that the audience put on Xixi (Zhang Jingyi) after the premiere. In reality, Zhang Jingyi, who hung Weiya for the first time, overcame her fear despite her fear of heights and bravely completed the filming, just like He Xixi who dared to love and hate.


Chen Qingzhi (Bai Yufan), a migrant worker in Changsha, poked the hearts of many strangers. As the guardian of the Ferris wheel, he climbed the Ferris wheel back and forth more than ten times during filming, even though his legs were weak. In the film, He An (LAY)’ s dream-chasing story touched many audiences at the scene, and the night in Changsha also opened up another side of him, making him dance vigorously on the set. In Sister Li’s food stall, the proprietress who greeted the guests and the diners who came to eat midnight snack, several shots showed the fireworks in Changsha. Guests from all corners of the country staged their own lives in Changsha.


Hot and bully is no longer the theme of Changsha. The nightlife under the lens of Zhang Ji is full of human feelings.


Most people think of Changsha as "overbearing and annoying" and the popular "online celebrity City" in recent years, but in this city full of love and tolerance, the director also left his own memories. During the post-screening exchange, the director shared the shooting story with the audience: "We filmed for 32 nights, and what we saw most was the fireworks and lights at night, but these fireworks and lights were not created by me, but by every ordinary person present, which can be comparable to the stars in the sky, so I dedicated this film to everyone. I feel luckiest that the audience in Changsha can see themselves in this movie, see the night in Changsha and see the night in China. " The audience also told me that they had not talked to their parents for two or three months after quarreling with them, but now they want to give my father a good call and apologize after watching this movie. Exchange a movie for a warm greeting.


The director selected several groups of characters in nightlife, dream catchers who insisted on their dreams, migrant workers who came to a foreign land, and dream catchers who were about to leave their hometown to embark on a new journey. Through their night life in Changsha, they showed the audience a city full of human feelings, and everyone living here was surrounded by love. On April 28th, it was released nationwide. During the May Day holiday, I walked into the cinema with my friends and let a movie take you to Changsha. From April 29th to May 13th, Changsha Joy City will hold "My Nightlife in Changsha — — Movie theme market ",friends in Changsha can also watch the movie and go to the field to punch in.


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On the first day of the New Year holiday, the country is expected to send 41.768 million passengers.

2024年1月1日 | admin | B2
According to CCTV news, yesterday (30th) was the first day of the New Year holiday. The reporter learned from the Ministry of Transport that on the 30th, the national railways, highways, waterways and civil aviation are expected to send 41.768 million passengers, an increase of 73.3% over the first day of the New Year’s Day holiday in 2023.
Among them, the railway is expected to send 15.8 million passengers; The highway is expected to send 23.487 million passengers; The waterway is expected to send 600,000 passengers; Civil aviation is expected to send 1.881 million passengers.
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Shanghai： the construction site will run faster without stopping during the New Year holiday.

2024年1月1日 | admin | C3

00:52
During the New Year holiday, workers in many construction sites in Shanghai took root and did not stop working.
With the completion of the basement main structure construction in S1 and S4 areas, the new project of Shanghai Songjiang Station Service Center, which was built by China Railway 24th Bureau, has entered the construction stage of the above-ground main structure in an all-round way, and it is planned to be opened simultaneously with the Shanghai-Suzhou-Huzhou Railway.
The reconstruction and expansion project of University of Shanghai for Science and Technology undertaken by East China Company of China Construction Second Bureau is in full swing. The total construction area of the project is about 60,000 square meters. The demolition of the first batch of buildings has been completed in the early stage. At present, the pile foundation work of student apartments and teaching buildings is being carried out on site. The builders will use holidays to speed up the construction progress and minimize the impact of pile foundation equipment noise on the teaching of teachers and students in the school.
Reporter: Di Chun
Produced by Audio and Video Department of Xinhua News Agency
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Chen Feng： The difficult stage of the Gaza war has just begun.

2023年12月26日 | admin | C3
[Text/Observer Network columnist Chen Feng]
After the failure to extend the ceasefire, Hamas resumed launching rockets, and the Israeli army resumed indiscriminate bombing and ground attack. The fighting continued, but the focus turned to southern Gaza. At present, the Israeli army has not completely controlled the northern Gaza, including the "Hamas town" jabari Ya refugee camp, and has not turned to large-scale anti-tunnel operations. But to destroy Hamas and control the north, the Israeli army must first control the south of Gaza.
The main purpose of the Israeli military action is to destroy Hamas, claiming that at least 10 of Hamas’s 24 combat battalions have been hit hard, and more than 50 middle-ranking commanders and about 5,000 militants have been killed. Hamas is still firing rockets and fighting fiercely with the Israeli army in Khan Younis. Obviously, Hamas is far from being destroyed. Even in order to find out the obvious main force of Hamas and completely eliminate the rocket threat of Hamas, the Israeli army must attack southern Gaza.
Hamas is highly dependent on the tunnel system, which can not only hide underground, but also attack and transfer through tunnels. Tunnels may be denser in northern Gaza, but only by controlling the whole Gaza can we talk about covering the whole tunnel system, and it is possible to systematically clear tunnels, otherwise it will become a whack-a-mole.
However, it can be seen that it took a long time for the Israeli army to finally March into northern Gaza, precisely because of the difficulty of combat operations. The fighting in southern Gaza will be more difficult, and civilian casualties are a big problem.
According to the data released by the health department of the Gaza Strip in Palestine on the 2nd, since the outbreak of a new round of Palestinian-Israeli conflict on October 7th, Israeli military operations in the Gaza Strip have killed more than 15,000 Palestinians, injured more than 40,000 people, and 75% of the victims are women and children.
During the humanitarian pause, a man took his children through the bombed area of Gaza.
The Israeli army’s indiscriminate killing of innocent people has also aroused strong opposition in Europe and the United States, especially among intellectuals who have traditionally favored liberalism. The US Congress actually needs to summon the heads of major universities to "crush" the anti-Israel sentiment in the school. The BBC is even more anti-biased towards Israel, reporting extensively on the atrocities committed by the Israeli army and the suffering of the people in Gaza.
From Biden and Harris to blinken and Austin, the United States has repeatedly put pressure on Israel, clearly pointing out that Israel has the right to self-defense, but it cannot arbitrarily expand the exercise of its right to self-defense, demanding that the Israeli army should exercise restraint in its actions in southern Gaza, delimit a clear operational area before its actions, and pay special attention to protecting civilians. Austin warned with his own experience as commander of the war on terror: "If civilians are pushed into the arms of the enemy, the result will not be tactical victory but strategic failure."
A large number of officials in the U.S. government believe that the Gaza war has brought policy disaster and moral disaster to the United States. The United States can neither give up its support for Israel, nor can it afford the pot of anti-humanity. At the same time, the failure of Israel is the failure of the United States.
European countries are more intense. UN Secretary-General Gutierrez from Portugal pointed out that Hamas’s attack was not without reason. Spanish Prime Minister Sanchez suggested that Israel might commit war crimes in Gaza, but the attitudes of other countries just couldn’t get through this hurdle.
From Israel’s point of view, the support of the United States and Europe is priceless, but the pressure from the United States and Europe is cheap. To destroy Hamas, only "I would rather kill three thousand by mistake than let one go". Senior Israeli military officials are complacent about "only two civilians are killed for every Hamas killed", which shows this mentality. This may be exactly what Netanyahu meant when he mentioned that the Gaza war was "Israel’s second war of independence": Israel would rather disobey the United States and Europe and kill Hamas completely.
But Israel also realizes that this cannot be achieved quickly. On December 2, the Financial Times reported that sources said that Israel was prepared to fight for a year or more. The Israeli army plans to go deep into southern Gaza, trying to kill three Hamas leaders: Yahya Sinwar, the supreme leader, Mohammed Deif, the commander of Hamas Kasang Brigade, and Marwan Issa, his deputy.
At the same time, even if according to the Israeli army’s estimate, 10 battalions of Hamas were badly hit and about 5,000 people were killed, there are 24 battalions of Hamas, with 20,000-25,000 members, and even an estimated 40,000. Senior Israeli military officials admitted in an interview that "this will be a long-term battle … we are less than half way to achieving our goal."
The next two or three months will be the most intense stage of ground operations, and then it will enter the stage of "transition and stability", which may last until the end of 2024. This stage will prepare for the establishment of a new post-war order in Gaza without Hamas.
"No Hamas" is the key word. How to prevent Hamas from making a comeback in Gaza after the war has always been Israel’s biggest problem. Netanyahu thought about occupying Gaza indefinitely, and Biden immediately warned clearly that "this matter cannot be done"! Israel still refuses to consider the Fatah-led Palestinian Authority to manage Gaza, but this is exactly what the United States is pushing hard.
Israel’s doubts are not unreasonable. The last general election in Palestine (including Gaza and the West Bank) was in 2006, when Hamas won 40% of the votes. It is generally believed that if it is re-elected, it will get more votes. Abbas repeatedly postponed the re-election with the acquiescence of the United States and Israel in order to avoid the embarrassment of being elected by Hamas. Therefore, any statement that Hamas does not represent the Palestinian people is untenable. Hamas does not represent all Palestinians, but it represents a considerable number of Palestinians, and may gain wider support after the raid on October 7.
Now Hamas has an overwhelming appeal not only in Gaza, but also in the West Bank. In the "hostage for ceasefire", Hamas used the release of hostages to force Israel to release a large number of Palestinian civilians, mainly Palestinians in the West Bank. If it weren’t for Hamas, many of them might be detained indefinitely by Israel and abused in Israeli prisons for a long time. Most of them have never been tried, so there is no sentence.
After the Gaza War, compared with Fatah, which was corrupt at home and did nothing about Israel, Hamas, which was clean and courageous, saw its prestige among Palestinians surge. It is not inconceivable that Hamas completely "subverts" Fatah’s rule, including the West Bank. This also means that Fatah not only can’t represent Gaza, but its rule in the West Bank is becoming more and more unstable. It is unrealistic to expect Fatah-led Palestinian Authority to control Gaza. It is the biggest nightmare for Israel and the United States that the Palestinian Authority will eventually be dominated by Hamas.
The United States is also aware that the Palestinian Authority is weak, but it is still trying to promote some kind of reorganization and "rejuvenation" while preserving the Palestinian Authority structure, because this is the most realistic and feasible power structure. However, before the reorganized Palestinian Authority takes over the governance of Gaza, international peacekeeping forces are still needed to take charge of public security, and who will send troops remains a big problem.
The invasion of troops by Europe and the United States is bound to be fiercely resisted by Gazans, and may even be attacked by the US Marine Corps Beirut Barracks. Arab countries not only have to bear the burden of "traitors" when sending troops, but also can’t pass the domestic customs at first, and when there is a conflict between Palestinians and Jews, no matter which side they stand on, they will be strongly condemned by the other side. The handing over of security in Gaza to international peacekeeping forces only hands over Israel’s unsolved problems to peacekeeping participating countries, which is doomed to be a big crime and thankless, and no one is stupid.
Israel has other plans, trying to get the cooperation of Egypt, Jordan, United Arab Emirates, Saudi Arabia and Turkey to establish a buffer zone along the Gaza border to block the infiltration of Hamas. This is wishful thinking. The buffer zone needs to have a certain depth, otherwise it cannot be buffered. However, Gaza has no depth at all, with a total width of only 6-10 kilometers, which is occupied by the buffer zone and has no living space. This is not allowed by international public opinion and the reality in Gaza.
If there are residents in the buffer zone, Hamas, which is hidden among civilians, can easily enter and leave, and no one can ensure the demilitarization of the buffer zone. If the buffer zone is a no-man’s land, where will the Gazans who are already seriously lacking living space go? The buffer zone also needs to be monitored by neutral armed forces, which is back to the international peacekeeping force. Nobody wants to be such a sucker.
Israel’s deadlock lies in the fact that Hamas is not so much an organization as an idea. Even if there is a miracle, the Israeli army will wipe out the Hamas personnel in Gaza, and it will not eliminate the influence of Hamas except creating a large number of martyrs. Not to mention the existence of Hamas outside Gaza, the ideas that Hamas represents cannot be destroyed by weapons.
In fact, the expansion of Hamas’s influence in the West Bank may be the most worrying thing for Israel. Once "Hamas", the West Bank is a more complicated security challenge than Gaza.
The West Bank of Jordan River is on the Arab side of the 1948 armistice line ("Green Line"), and it is also internationally (including the United States) recognized Palestinian land. However, the West Bank has been divided by a large number of Jewish settlements and Israeli-controlled corridors, and Palestinians are forced to huddle on "isolated islands", surrounded by Israeli-controlled areas and Jewish settlements, and "isolated islands" need to pass checkpoints controlled by the Israeli army.
At present, the situation in the West Bank of Jordan River is as follows: the dark green area is fully controlled by Palestine, the light green area is responsible for civil affairs and the Israeli army is responsible for public security, the light yellow area is fully controlled by Israel, the orange-red area is under the control of the Israeli army, the orange-red diagonal area is a shoot-to-kill area with the Israeli army, and the dark gray area is a Jewish settlement; The dark gray thin line is the 1948 ceasefire line ("green line"); In Hebron, the Palestinian authority is responsible for civil affairs, but half of the public security is in the charge of Palestine and the other half is in the charge of the Israeli army. What is not clearly marked is the whole of East Jerusalem, which was unilaterally annexed by Israel in disregard of international law.
Even in "peacetime", Palestinian residential areas and Jewish settlements are intertwined, and a large number of civil conflicts mainly involving land occupation, water resources and crossing rights occur. After the outbreak of the Gaza war, hatred between Jews and Palestinians surged and armed conflicts surged. Once the angry Palestinians are organized and armed by Hamas, a full-scale scuffle with armed Jewish settlers will be triggered.
Moreover, this is not a linear conflict along the border like Gaza, but an all-round flowering in the whole West Bank. It will be an incredible disaster for Arab residents who are all soldiers and Jewish settlers who are all soldiers to fight to the death.
The United States is not without worries about this.
Israel will not be destroyed, but the United States will definitely bear the burden of a long-term war. This is a heavier burden than Ukraine.
No matter whether it is reoccupation or blockade, Gaza is a complete piece, and the military issue is relatively simple. However, if the West Bank is to be fully occupied, the Israeli army does not have enough troops; It is necessary to divide the troops according to the status quo, and the Israeli army forces are more important. The reserve recruitment of more than 300,000 people is not enough, and the bigger problem is the need for long-term recruitment.
Israel’s economy has been shut down because of reserve recruitment, and long-term recruitment is unbearable. In 2021, Israel’s GDP was $488.5 billion. Even if the United States only needs to subsidize a quarter, it will be $120 billion a year. The population of Israel is smaller than that of Ukraine, but its living standard is higher and its expenses are higher. This has not been included in the cost of combat operations.
Statistical chart of Israel’s GDP and growth rate in 2011-2021
The United States has to bear the burden reluctantly, but this is also the last burden that the United States needs. The American economy is turning cold, and "Black Friday" is traditionally a popular moment before Christmas, but this year’s "Black Friday" performance is bleak. The biggest chill comes from employment. The salary increase in October is only 0.1%, which means that employment is getting colder, which is a precursor to the continuous cooling of consumption. American consumption accounts for 2/3 of GDP, and the cooling of consumption is no small matter.
2024 is an election year, and Ukraine has become a big burden for the United States, and the end of the war is far away. It may not be the direct focus of party struggle in Congress if Israel is carried on its back, but it is bound to be the focus of party struggle to make up for the western wall of Israel and which eastern wall needs to be torn down. Biden’s political capital is not enough, and it is really inappropriate to be "defeated" by Israel.
Due to the extensive domestic political pressure, it is difficult for Europe to help Israel like Ukraine, no matter how enthusiastic Ursula von der Leyen is to be the "Israelis tonight". Let’s just say that the huge Muslim population in Europe overwhelmingly supports Palestine and opposes Israel. The mainstream society in Europe also has a strong criticism of Israel in the Gaza War, not to mention that Europe’s economic difficulties are greater than those in the United States.
Japan and South Korea have been "apportioned" with the heavy task of assisting Ukraine and have no spare capacity to support Israel.
All this assumes that the Israeli army can successfully fight in southern Gaza, end major battles within a few months, and basically destroy Hamas’ tunnel system throughout Gaza. This is a huge assumption.
Hamas has long been prepared for a large-scale invasion by the Israeli army and is determined to die. Before the Israeli army controlled all the surface positions in northern Gaza, jabari Ya refugee camp did not enter, and its control over Gaza City was unclear. However, the fighting in southern Gaza is more complicated, and the problem of civilian casualties is unbearable.
The original residents in the north and refugees from the south may make civilian casualties far more than those in northern Gaza. Now that the international community has been highly angry about the civilian casualties in Gaza, this is a huge problem for Israel.
It is impossible to drive the refugees back. The median age of the population in Gaza is only 18 years old. If a large number of refugees return to northern Gaza, they will inevitably be mixed with a large number of Hamas personnel. Screening is impossible, and it is even more impossible to draw a line by age. What is lacking in the tunnel is people, not weapons. If unarmed Hamas in the south meets left-behind Hamas in the north, the Israeli army will have wasted all its efforts.
If Hamas does not hesitate to sacrifice everything, it will drag the Israeli army to Gaza and cause the greatest casualties. The situation facing the Israeli army in the coming months will be very arduous. Not only the increasing casualties have a great impact on the hearts of Israelis, but the martyred Hamas has actually achieved its ultimate goal: to awaken the Palestinian people with fierce resistance and sacrifice.
This is exactly what Austin warned: "Pushing civilians into the enemy’s arms will not result in tactical victory but strategic victory."
But the Gaza war is a war that Israel has to fight in and doesn’t know how to end it.
First of all, it’s about Netanyahu. As an Israeli leader who plays the national security card again and again, it is unforgivable to let Israel suffer such a sudden attack on October 7. In order to save his political life, he needs to avenge Israel and himself with a strong wartime leader attitude.
Netanyahu said that Israel will continue to fight until the goal is achieved (Source: Wall Street Journal)
But the Gaza war not only needs to destroy Hamas, it is immediate revenge; It is even more necessary to solve the Gaza problem once and for all, so that Israel will no longer be threatened by similar threats.
Hamas represents Palestinians’ anti-Israel thoughts and survival plots, which are widely distributed not only in Gaza, but also in the West Bank. It is useless to physically destroy Hamas, which was originally "made out of nothing" and was established in the first Palestinian uprising in 1987-91.
The first Palestinian uprising forced Israel to face up to the issue of Palestinian rights, which eventually led to the Oslo agreement in 1993. Rabin and Arafat achieved a historic handshake, but in the end they fell short. Since then, the Palestinian-Israeli conflict has been intermittent, and it is the latest and biggest outbreak.
When Netanyahu was re-elected as prime minister in 2009, he publicly promised not to repeat the "mistake" of unilateral withdrawal from Gaza (as required by the Oslo agreement) because "unilateral withdrawal has brought neither peace nor security". However, before the Oslo agreement, Israeli military control of Gaza did not bring peace and security, and the garrison and protection of Jewish settlements (there were 21 settlements and about 8,000 Jewish settlers in northern Gaza before the final dismantling) became unbearable.
More than a decade later, Hamas has been integrated with 2.3 million Gazans, and it can be rebuilt even if its military organization and political structure are eliminated. The source of Hamas’s strength is not a few people and guns, but anti-Israel thoughts and survival plots. Hamas or the "next Hamas" cannot be eliminated unless all Gazans are physically eliminated. Even if all Gazans are driven to Sinai, it will only push the conflict line in a limited way and not solve the problem. It was precisely because of this that the Israeli army withdrew from Gaza that it took a step back, disengaged and strictly controlled Hamas or similar threats. But the Hamas raid on October 7 proved that this is not enough.
In fact, this is not only a problem of Netanyahu, but also a problem of the whole country of Israel. The Gaza war only smeared this issue on the faces of all Israelis, and it can no longer be avoided.
The Gaza war can end the fighting, but it cannot end the war. This is the most difficult problem in the Gaza war.
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Domestic War Movies 2.0 Era： Deconstructing the Artistic Value from the Perspective of New Creation

2023年12月22日 | admin | A1

The three films, The Great Cause of Building the Army, The Battle of the Dragon and Wolf Warriors 2, have their own unique perspectives.

Special feature of 1905 film network Military has always been one of the fundamental forces of a country, while war often bears important historical significance. 2017 coincides with the 90th anniversary of the founding of the People’s Liberation Army of China, and a number of domestic films with military and war themes are released in cinemas one after another at the special time near August 1st. The stories told in these films span over a hundred years and have completely different styles, but they all have their own unique perspectives in the choice of artistic creation.

　

Whether it’s a little-known "new story" that has been put on the screen for the first time, a "new face" that restores youthful and passionate days of our lives, or a "new technology" that supports the grand scene and makes the film more visually impactful, all kinds of breakthroughs have helped domestic war movies stand on a brand-new height in this burning summer file and ushered in their own 2.0 era.

Zhu Yawen, a young actor in "Building the Army", plays Zhou Enlai.

New faces restore the history of youth and blood, rationally adapt and enhance the charm of genre films

　

As the final work of the trilogy of the founding of the People’s Republic of China, The Great Cause of Building the Army has chosen a completely different route in creation: giving up the more "safe" mature cast and boldly using young actors. These new faces have their own "flow" and "topicality", but they are also burdened with more controversy and doubt.

Liu Weiqiang insisted that "youth cannot perform"

But director Liu Weiqiang has always insisted on the idea that "youth can’t perform". After all, in the successful year of Nanchang Uprising, Mao Zedong was 34 years old, Zhou Enlai was 29 years old, He Long and Ye Ting were both 31 years old, the oldest Zhu De was only 41 years old, and the youngest Su Yu and Lin Biao were only 20 years old. When we see these young faces on the big screen, we can more intuitively appreciate the courage shown by our ancestors when they faced the major choices of revolution and the future. This kind of unrelenting youth and blood bring people shock, which can’t be given simply by acting.

　

The strong starring lineup has always been the characteristic of the "trilogy of the founding of the People’s Republic of China". In addition to the influence of actors, "Building the Army" also explores the content of the script, hoping to further enhance its appeal as a genre film through fascinating plots. As a mature commercial film director, Liu Weiqiang, together with producer Huang Jianxin and others, created a new role for the "Nanchang Uprising" within the scope of reasonable adaptation, and used him as a breakthrough point to detonate the tense confrontation atmosphere between the Kuomintang and the Communist Party. Let this already thrilling battle be more artistic and ornamental after being put on the big screen.

　

The rational adaptation of this artistic level, the costume action blockbuster "Battle of the Dragons" has also been tried. In the movie, Feng Xiangxian, the son of national hero Feng Zicai, is an original figure. Through this side story, The Battle of the Dragons not only depicts the father-son relationship between Feng Zicai and his beloved son, but also shows Feng Xiangxian’s bravery and bravery as a new generation of "elite troops", enriching the characters’ images, and even "achieves" the climax of Feng Zicai’s painful death of Feng Xiangxian in the latter part of the film.

The Battle of the Dragons is famous in Feng Zicai.

Develop ideas, explore new creative breakthrough points and play a role in the complexity of Mexican human nature

　

The Battle of the Dragons is the only war movie with a costume theme among several movies. The film is adapted from the famous "Great Victory in Zhennan" campaign in China’s modern history: in 1883, the Sino-French War broke out, when the Qing army was losing ground. In 1885, the French army invaded Guangxi from today’s Vietnam, and the Qing government used Feng Zicai, a 67-year-old veteran who had been demobilized, to lead the army against foreign enemies. With extraordinary courage and strategy, coupled with the indomitable resistance of the military and civilians, Feng Zicai finally led the Qing army to defeat the French army and won an "impossible victory" war, which is known as "a great victory in the town". This campaign fundamentally reversed the Sino-French war situation and added a lot of color to China’s modern history of anti-aggression.

Feng Zicai led the extraction army against the invaders.

All of us who know the history know that "the town is a great success", and Feng Zicai, a national hero, is famous abroad. But this important battle of great significance in the history of modern anti-aggression is presented on the big screen for the first time. By opening up a new historical theme and with the help of film art, Battle of the Dragons shows the mainstream thought of China’s current cultural self-confidence. While carrying forward the national spirit and establishing the subjectivity of the national spirit, it also gives a rare rational communication to our complex mentality of fierce collision between backwardness and progress in modern humiliating history.

　

In the past, domestic war movies always focused on the whole theme, and rarely touched on the description of "people" under individual units. With the development of the times, our creative style is constantly changing. Nowadays, "individual" has begun to occupy an increasingly critical position in domestic war-themed works. In addition to simply portraying characters, creators have also begun to pay more attention to the "human complexity" of characters.

　

Feng Zicai in Battle of the Dragons is a national hero who bravely fought against the French invaders, but combined with the atmosphere of the historical environment, this veteran is also a full-fledged tragic figure. At an advanced age, he had to fight with his bare hands against the strong French-French tough guy, and at the same time he had to lead the extraction army of the short-staffed Major General to face the invaders who were strong in Ma Zhuang … … These plots can not only reach the audience better, enhance the emotional connection between the audience and the characters, but also make the characters more multifaceted and three-dimensional. Wolf Warriors 2 also spent a lot of ink on the characters. Apart from the steely military will of Lengfeng, we can see that he is helpless and fragile when suffering from illness, persistent and single-minded when facing love, and full of blood when helping his compatriots, all of which make this role more attractive.

Wolf Warriors 2’s hardware and equipment upgrade

New technology supports the production of special effects and large-scale scenes to explain military affairs and war from multiple angles.

　

With the continuous development of the industry, the demand for the quality of works in the market is increasing day by day, and the production level of war films naturally needs to be upgraded simultaneously. Special effects scenes are an important part of most military and war-themed works. In the past, we all talked about the visual and sound effects of "five hairs", and the backward technology and lack of funds were the root causes of these regrets.

The domineering fire dragon produced by the special effects of Battle of the Dragons ignited the momentum for the decisive battle.

When this theme began to gain more and more recognition in the film market, the production of the work gradually entered a virtuous circle. With more financial and technical help, Jason Wu was able to find an international team to make special effects and design actions for Wolf Warriors 2, and at the same time upgrade the hardware to the level of tanks, helicopters and warships. In the battle of the dragon, the domineering fire dragon produced by special effects ignited the momentum for the decisive battle, and the design was ingenious and had a visual impact. Liu Weiqiang filmed the important war scene of "Battle of Sanheba", which created a record of 200 explosion points in a single shot.

　

Of course, the shock of war scenes and the amazing production of special effects are important for a military and war film, but they are by no means all the values it pursues. Every work and the creator behind it are exploring the spiritual connotation and the pulse of the times through historical events and stories.

The great cause of building the army leads the audience to relive history

As a tribute film for the 90th anniversary of the founding of the People’s Republic of China, The Great Cause of Building the People’s Republic of China leads the audience to relive this period of history and remember the ancestors who bled and sacrificed for the revolution by presenting such major events as the April 12th counter-revolutionary coup, the Nanchang Uprising, the Battle of Sanheba and the joining forces in Jinggangshan. In the new era, the special forces cold front used the thrilling story of African evacuation to interpret the connotation of the times that "those who commit crimes against China will be punished far away"; The historical background of The Battle of the Dragons is quite special. We have left too many humiliating memories in the history of modern anti-aggression. This tragic and cruel battle against foreign aggression will always remind us that we yearn for peace but always remember history.

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Guo Fanli is quite! The exposure special of ＂Desperate for Danger＂ reproduces Chongqing’s ＂Jianghu＂

2023年12月22日 | admin | C3

1905 movie network news Produced by Cao Baoping, directed by Jacky Gan, starring Dapeng, Oho Ou and Li Meng, and starring Cao Bingkun, Cao Weiyu, Sha Baoliang, Ulantoya Duo, Shane, Terry and Li Shengye, the film was fully released on August 30th. Recently, the film "Desperate" also exposed the director’s special edition of "Folding Mountain City". In the special edition, not only does Jacky Gan, a director born and raised in Chongqing, tell about the "rivers and lakes of Chongqing" in his eyes, but the audience can also see how various Chongqing elements collide with the director.

In the first weekend after the film "Desperate" was officially released, it still showed great potential in the case of less than 20% of the film. Faced with the relatively tight film arrangement space, people in the industry who love "Desperate" have also called for more film arrangement, and Frant Gwo, the director of the film, also voiced support: "This is an underestimated film, and I hope more people can enter the theater to support it."

In the special edition, the winding roads and buildings with uneven heights in the mountain city provide an excellent place for the characters in the film to trade, hide and escape. At the same time, the "lost" atmosphere created by scenic spots such as light rail and river-crossing cableway, which are full of mountain city characteristics, is more conducive to the presentation of the film’s screen temperament. The looming road and light, just like the hidden desire in the hearts of the characters, also have the emotion and goodwill that have not been extinguished, and the sense of loss in the city has realized the maximum interaction with the characters. As director Jacky Gan explained: "The complexity of Chongqing’s spatial structure will bring a sense of loss. The film also tells the story of some characters who step into an environment and lose themselves, and then find their way again. "

　

In the special edition, through the use of Chongqing as a characteristic element under the lens, the director’s good potential as a young director is highlighted. Dapeng commented on the director: "The director has a kind of modesty and gentleness when creating, and will actively listen to the opinions of the actors." Li Meng also recalled: "He will let the actors enter his world in his own unique way." On the set, Jacky Gan will repeatedly instruct the young actor Ulantoya Duo’s acting skills, and often exchange experiences with experienced actors. In addition to accepting suggestions with humility and tolerance, the other side of director Jacky Gan is persistent in pursuing detail and perfection, as Cao Bingkun explained: "If the final effect of the film is one to twenty, then he doesn’ t want any two or nineteen, just one and twenty." Multi-faceted director, what remains unchanged is the diligent pursuit of loving his career, which makes producer Cao Baoping see his potential: "Jacky Gan firmly knows his own direction and works hard for it. Under the shortage of domestic commercial film directors, as long as he works hard, I believe his road will be wide."

　 　 　 　

The film "Desperate" was officially released on August 30th. Not only did the professional film platform rank first in the film released in the same period, but also the box office performance exceeded the forecast of the ticketing platform for two consecutive days. Faced with the shortage of film arrangement, people in the industry who love "Desperate" have also called for more film arrangement to support new films. Frant Gwo, the director of The Wandering Earth, voiced his support: "Throughout the whole article, the director is steady in scene control and scheduling and skilled in techniques. This is an underestimated movie, and I hope more people can support it. " Director Rao Xiaozhi also appealed to more audiences to enter the cinema to support the new director’s new work: "The director has a high ability to control the film, and has his own style among many films set in Chongqing. The excellent performance of the actors also makes the film more distinctive, so the sincere film deserves more encouragement and appreciation. I look forward to more audiences entering the theater. "

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