The price of the wrong peak tour ticket hotel both dives: the ticket is cheaper than the high-speed rail, and the price is reduced by 30% with the group tour.
After the "May Day" holiday, the overall price of air tickets and hotels both plunged.
Since May 4th, the price of domestic multi-route air tickets has dropped, even lower than that of high-speed rail tickets. Ctrip data shows that from May 5 to May 19, the average booking price of domestic air tickets dropped by nearly 30% compared with the May 1 holiday, and the average booking price of domestic hotels and B&Bs dropped by over 20%.
The low-price cycle of air tickets will last until the beginning of June.
According to Ctrip’s report, judging from the price reduction of the top100 routes in the two weeks after the holiday, among the 20 routes with the largest fare drop, the routes with Sanya and Haikou in Hainan have taken the first six seats. Among them, the airline fare from Hangzhou to Sanya has dropped by nearly 60% compared with the May 1 holiday, and Beijing-Sanya, Chengdu-Sanya, Beijing-Haikou, Shanghai-Haikou and Shanghai-Sanya have also reduced their prices by about 50%.
The data of one-way travel also shows that after the May 1 ST, the ticket prices of major cities flying to Sanya, Xiamen, Kunming, Chengdu, Changsha and other popular May 1 ST tourist destinations plummeted, and the ticket prices of many popular destinations exceeded 30%. The cycle of relatively low prices is expected to last until the summer peak season in early June.
Among them, the lowest price of flights from Shanghai to Chengdu is concentrated at 600-700 yuan until the end of May, and it has risen to 900-1,200 yuan since June. The average air ticket price between Kunming and Shanghai during May Day was 1,269 yuan, but it was reduced to 832 yuan in the last week after the holiday, with a price reduction of more than 30%. The average price of Shanghai-Lijiang during the May 1 ST period was more than 1,194 yuan. At present, until the end of May, the average price has stabilized around 680 yuan, with a price reduction of nearly 43%. From June 1 ST, the average price of Shanghai-Lijiang air tickets will return to the thousand yuan file.
In addition, the price of outbound air tickets also dropped significantly in May. On the platform where to go, the tax-included price of direct flights between Shanghai and Bangkok dropped to 1234 yuan in May, the tax-included price of direct flights between Shanghai and Osaka dropped to 1747 yuan, and the tax-included price of direct flights between Beijing and Seoul dropped to 1477 yuan. Passengers with visas can "catch up".
Xiao Peng, a researcher at Qunar Big Data Research Institute, analyzed: "The rapid recovery of domestic travel demand has driven the increase of air ticket prices, and air tickets have once again become the most important expenditure item in travel consumption. Judging from the search volume of Qunar platform, there are still a large number of travelers who need to travel ‘ May Day ’ Unable to travel, which means, Dragon Boat Festival, summer vacation and ‘ Eleven ’ On the eve of the holiday, the ticket price will not drop sharply. It is recommended that passengers with travel plans compare prices and purchase tickets as soon as possible to reduce travel costs. "
Two weeks after the holiday, the average booking price of surrounding hotels dropped by over 40%.
Judging from the price reduction of hotels, the western and northeastern regions are characterized by "attractive prices".
Ctrip data shows that from May 5 to May 19, the average hotel booking price in Ningxia dropped by nearly 40% compared with the May 1 holiday. The average hotel booking price in Guizhou has dropped by more than 40% compared with the "May Day" holiday; The average hotel booking prices in Heilongjiang, Jilin and Liaoning all showed a double-digit decline. Judging from the growth rate of hotel reservations, compared with the same period in 2019, the growth rate of hotel reservations in northwest and northeast China after the May 1 holiday was significantly higher than that in economically developed provinces such as Guangdong, Shanghai, Zhejiang and Jiangsu.
When the travel radius is shortened with the end of the holiday, the preferential strength of hotel reservation is also tilted towards the scenes in and around the province.
According to Ctrip data, from May 5 to May 19, in the domestic hotel booking market, the average hotel booking price in the province dropped by over 20% compared with the May 1 period, and the average hotel booking price in the surrounding areas dropped by over 40% compared with the May 1 period.
It is worth mentioning that, with the price of theme house products falling, characteristic accommodation products continue to be popular in the market. In the same time dimension, the booking volume of "pet-friendly" accommodation products has more than doubled compared with the same period in 2019, and the booking volume of "audio-visual room" products has more than tripled compared with the same period in 2019.
The price of group tour products fell by 20% to 30%
Group tours also ushered in a wave of price cuts.
Ctrip data shows that in the middle and late May and early June, the prices of domestic group tour products generally fell by 20% to 30% compared with the May Day holiday. Among them, Foshan and Zhaoqing in Guangdong have the highest price reduction, and the average order price is "halved" compared with the "May Day" holiday. Secondly, Changbai Mountain, Zhongwei, Huangshan, Jingdezhen, Aba, Tongren, Litang, Wanning, Hefei and other places all saw price drops of 20% ~ 45%.
The prices of outbound and group tours also fall with the decrease of resource costs.
Ctrip data shows that some products in Reykjavik, Iceland, Langkawi, Malaysia and other destinations have more than 30% discount; Koh Samui, Thailand, Mauritius and Hanoi, Vietnam have a decline of 20%-30%. There are also some special products that are missing. For example, for the Egyptian 9-day group with tens of thousands of holidays, the price of products with optional pre-sale dates and not fully retired is only about 7400 yuan per capita, which is directly halved compared with holidays. Pre-sale of skiing in the southern hemisphere, 7-and-a-half-day self-help tour in Wanaka, New Zealand, with a per capita price of only 10,000 yuan, only about 8,700 yuan.
According to Ctrip’s report, after the May Day holiday, Thailand still ranked first in the number of outbound hotel reservations. However, compared with the May Day holiday, the average price of China mainland users booking hotels in Thailand dropped by nearly 10%, and the number of China tourists received by Thai hotels after the holiday increased steadily compared with the same period in 2019.
Cheng Chaogong, chief researcher of Tongcheng Research Institute, pointed out in an interview with The Paper that the record passenger flow in major destinations and the sharp increase in the price of related tourism services during the May Day holiday made more consumers choose to travel at the wrong peak, especially after the holiday. Many consumers have begun to pay attention to the off-peak travel at the end of the holiday and after the holiday, and the attention on "off-peak travel" has increased significantly on the second day of the holiday. According to the law of previous years, after May Day, it is still the best travel season for some spring travel destinations, and it is also the main supporting factor for the demand for peak travel after May Day holiday.
Cheng Chaogong believes that after the holiday, the passenger flow of major domestic destinations and famous scenic spots has dropped sharply. At the same time, the prices of air tickets and accommodation have also dropped significantly, making travel more cost-effective. For people with relatively free time, it is a more rational choice to travel by peak after the holiday.